yuliii.t - Macro Influencer & Beauty Expert in Las Vegas
@yuliii.t Influencer Analysis
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💡 Profile Overview
Yuli, a Las Vegas-based esthetician and TikTok personality, showcases her glamorous lifestyle and fashion choices. Her content, featuring trendy outfits and social outings, appeals to a young, fashion-conscious audience. With a strong visual aesthetic and a significant TikTok following, she is well-positioned for brand collaborations in the beauty and fashion industries, demonstrated by her existing brand partnerships and discount codes.
Personal Brand
Yuli differentiates herself through a combination of her glamorous Las Vegas lifestyle, trendy fashion sense, and professional esthetician background. This blend allows her to offer a unique perspective on beauty and fashion, setting her apart from purely fashion-focused influencers. Her polished aesthetic and high-quality imagery contribute to an aspirational yet engaging brand, attracting a significant following across platforms, particularly TikTok. This positions her as a valuable partner for brands seeking to reach a fashion-conscious audience with a desire for both style inspiration and beauty expertise. Her target audience is likely young, fashion-forward individuals interested in beauty, lifestyle, and urban experiences. Her content strategy effectively leverages visually appealing imagery and relatable lifestyle content, creating a strong connection with her followers. The consistent integration of brands into her posts, along with discount codes, demonstrates her ability to drive conversions and influence purchasing decisions. Her presence on TikTok further amplifies her reach, tapping into a younger demographic seeking trendy fashion and beauty inspiration. Yuli's authenticity stems from her genuine passion for fashion, beauty, and her chosen lifestyle, which resonates with her followers. Her professional background as an esthetician adds credibility to her beauty recommendations. For brand partnerships, it is crucial to leverage her expertise by incorporating her insights into product reviews or tutorials. Brands should focus on collaborations that align with her glamorous urban lifestyle and allow her to showcase products in a natural, authentic way, further enhancing her credibility and driving engagement.
Collaboration Opportunities
**FASHION (+++):** High collaboration readiness. Yuli's Instagram showcases a consistent focus on trendy fashion, particularly bodycon dresses, night-out outfits, and casual chic styles. Her engagement with brands like Fashion Nova, Pretty Little Thing, and Shein demonstrates existing partnerships and familiarity with the fashion influencer landscape. Ideal for collaborations with brands like Boohoo, ASOS, and Revolve. Expect high ROI through outfit showcases, styling tips, and discount code promotions. Potential challenge: ensuring brand alignment with her personal style and aesthetic. **BEAUTY (+++):** Strong collaboration readiness. As a professional esthetician, Yuli brings expertise to her beauty content, making her a credible voice for beauty brands. While her Instagram focuses more on fashion, her knowledge positions her well for skincare and makeup collaborations. Potential partners include Sephora, Ulta Beauty, and Morphe. Campaign opportunities include makeup tutorials, skincare routines, and product reviews. High ROI is expected due to her professional background and engaging content. A potential challenge is balancing her esthetician background with her glamorous influencer persona. **LIFESTYLE (++):** Medium collaboration readiness. Yuli's content touches on aspects of a glamorous urban lifestyle, including fine dining, cocktail culture, and urban exploration. This opens opportunities for collaborations with brands in the lifestyle sector, such as restaurants, bars, and experience-based companies. Ideal partners include luxury hotels in Las Vegas, high-end dining establishments, and event organizers. Campaign opportunities include showcasing experiences and promoting local attractions. Readiness is medium as lifestyle content is secondary to fashion and beauty. **LUXURY (++):** Medium collaboration readiness. Yuli's polished aesthetic and aspirational lifestyle make her suitable for collaborations with luxury brands. Her focus on fashion and beauty aligns well with luxury fashion houses and cosmetic brands. Potential partners include high-end retailers like Nordstrom and Neiman Marcus, as well as luxury brands such as Dior and Chanel. Campaign opportunities include showcasing luxury products, attending exclusive events, and promoting high-end experiences. Readiness is medium as her current collaborations primarily focus on more accessible brands.
Brand Collaboration Strengths
- Consistent glamorous aesthetic and strong visual appeal suitable for fashion and beauty brands.
- Demonstrated engagement with multiple fashion and beauty brands, including a visible discount code.
- Professional approach to brand communication, evidenced by a dedicated business email.
- Significant following on TikTok (3M+), suggesting a broad reach beyond Instagram.
Collaboration Considerations
- Content primarily focuses on personal style and social life, potentially limiting versatility for niche product categories.
- Captions are generally brief, potentially requiring more detailed content briefs for complex brand messaging.
Estimated Collaboration Fees
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Performance Insights
🏆 Competitive Performance (vs Similar Follower Count)
Alternative Influencers
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We discovered 3 alternative influencers with similar style to @yuliii.t through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.
Unique Strengths
- Strong local engagement through participation in Las Vegas events and fashion shows.
- Versatile content creation, spanning fashion, beauty, lifestyle, and gaming.
- Clear communication channels for brand collaborations.
- High-quality visual content showcasing a glamorous aesthetic.
Unique Strengths
- Demonstrates specialized knowledge in beauty and skincare as a licensed esthetician and aspiring nurse.
- Consistently produces high-quality visual content, especially selfies and makeup looks, showcasing strong aesthetic appeal.
- Engages with a local Las Vegas audience, offering a strong regional connection for targeted campaigns.
- Maintains a positive and relatable persona, fostering good vibes and authentic connections with her followers.
Unique Strengths
- Professional expertise as an advanced esthetician adds credibility to beauty-related content.
- Focus on a luxurious lifestyle, including travel and dining experiences, appeals to an aspirational demographic.
- Smaller follower count allows for a more intimate connection with her audience, potentially leading to higher engagement rates.
- Diverse range of content, including DMV services, opens doors for collaborations with automotive or related brands.
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