yourbeauty.ie - Beauty Creator & Skincare Specialist in Dublin

AI-Based Influencer Analysis | Micro (68K) | Collaboration Guide • Est. $2K-$3.4K • 3 Similar Influencers
📊 AI Analysis • As of November 02, 2025 • WhoTag.ai

@yourbeauty.ie Influencer Analysis

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Followers 68,176
Engagement Rate 0.43%
Viral Reach Rate 45.69%
Location Ireland
Influencer Tags
#BeautyTips #SkincareConsultant #FashionHauls #FamilyTravel #HomeDecor

💡 Profile Overview

Andreea Opris (yourbeauty.ie) is an Irish skincare consultant and digital creator specializing in beauty tips, fashion hauls, and family lifestyle content. With over 15 years of experience, she offers authentic product reviews and shares daily discount codes, fostering a value-conscious community. Andreea's blend of beauty expertise, family insights, and home decor updates makes her an engaging and reliable partner for brands seeking authentic endorsements.

Personal Brand

Andreea Opris (@yourbeauty.ie) distinguishes herself through a blend of skincare expertise and relatable lifestyle content. Her 15+ years of experience as a skincare consultant provides a unique selling proposition, establishing her as a credible authority in the beauty space. This expertise, coupled with her focus on value-conscious shopping and sharing discount codes, sets her apart from general beauty influencers. Her content is not solely aspirational; it is practical and informative, offering tangible value to her audience. Her target audience likely comprises women aged 25-50, interested in beauty, skincare, and family-oriented lifestyle content. Her content strategy effectively blends detailed product reviews, family travel, and home decor, catering to a broad range of interests. The consistent engagement with her audience, through asking for recommendations and sharing daily deals, fosters a sense of community and loyalty. This approach strengthens her position as a trusted source for product information and lifestyle inspiration. Andreea's authenticity stems from sharing glimpses into her personal life, including family moments, home renovations, and travel experiences. This relatability builds trust with her audience, making her recommendations more impactful. For brand partnerships, this authenticity is invaluable. Brands should leverage her expertise by focusing on long-term collaborations that allow her to showcase product efficacy over time. Transparency regarding sponsored content is crucial to maintain her credibility and audience trust.

Collaboration Opportunities

**BEAUTY (+++):** High collaboration readiness due to Andreea's extensive skincare expertise and history of beauty-related partnerships. She excels in product reviews, particularly skincare and hair care, making her ideal for brands like La Roche-Posay, L'Occitane, and Trinny London. Campaign opportunities include detailed routine showcases, product empties, and before-and-after results. Potential challenges include maintaining audience engagement given the lower engagement rate, but her expertise should offset this. **FASHION (++):** Medium collaboration readiness. While not her primary focus, Andreea incorporates affordable fashion hauls and style tips into her content. She could partner with brands like H&M, Zara, or ASOS to showcase accessible and stylish clothing options. Campaign opportunities include styling videos, outfit inspiration, and seasonal trend spotlights. The challenge lies in shifting audience perception beyond beauty and skincare. **LIFESTYLE (++):** Medium collaboration readiness. Andreea shares glimpses into her family life, home renovations, and travel experiences, creating opportunities for lifestyle brand partnerships. She could collaborate with brands like IKEA, Wayfair, or local home decor businesses to showcase home styling tips and product recommendations. Campaign opportunities include home renovation series, family travel vlogs, and product integration into daily routines. The challenge is ensuring these collaborations feel authentic and aligned with her beauty-focused audience. **TRAVEL (++):** Medium collaboration readiness. Andreea includes family travel and hotel reviews in her content, presenting opportunities for travel-related collaborations. She has already partnered with Killashee Hotel. Potential partners include airlines, travel agencies, and tourism boards promoting family-friendly destinations. Campaign opportunities include hotel reviews, destination guides, and travel packing tips. The challenge is ensuring travel content remains relevant and engaging for her primarily beauty-focused audience.

Brand Collaboration Strengths

  • Extensive skincare expertise with 15+ years of experience.
  • Consistent high-quality content focused on product reviews and practical tips.
  • Active engagement with audience through recommendations and discount codes.
  • Professional approach to brand collaborations with clear disclosure.

Collaboration Considerations

  • Below-average engagement rate may impact immediate reach.
  • Content heavily focused on beauty, fashion, and family/home topics.

Estimated Collaboration Fees

Feed Post $1K~$2K
Story $205~$460
Reels $1K~$2K
Package $2K~$3K

Tags for Collaboration

  • Skincare
  • Beauty
  • Fashion
  • Family Lifestyle

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Average
Profile: @yourbeauty.ie is a micro-tier influencer with 68,176 followers, specializing in Beauty, Skincare, Fashion, Family Lifestyle, Home Decor content.
Performance: 0.43% engagement rate with 45.69% viral reach rate.
Pricing: Package collaborations $2K~$3K. Individual posts $1K~$2K.
Alternatives: 3 similar influencers available: @_beauty_clean1 ($249~$514), @babyaji ($5.2K~$10.7K), @skinfullofseoul ($513~$1.06K).
Best For: Brands targeting young demographics interested in Beauty, Skincare, Fashion, Family Lifestyle, Home Decor with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @yourbeauty.ie through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@_beauty_clean1
_beauty_clean1 differentiates herself from yourbeauty.ie through a more pronounced focus on authentic beauty and skincare, openly sharing her personal journey as a cervical cancer survivor and a mother. While both creators target a similar age demographic (40s), _beauty_clean1 emphasizes 'realness' and resilience, potentially resonating with an audience seeking genuine and relatable content. Her content style leans towards practical product reviews and routines, with less emphasis on broader lifestyle topics like travel and home decor, which are prominent in yourbeauty.ie's content. _beauty_clean1's smaller follower count results in a lower estimated package cost, making her a potentially more accessible option for brands with budget constraints. However, her engagement and viral reach rates are also lower, which may impact campaign reach and interaction compared to yourbeauty.ie.

Unique Strengths

  • Strong focus on authentic beauty and skincare with detailed product reviews.
  • Relatable persona, openly sharing a personal health journey.
  • Appeals to a niche audience interested in over-40 beauty and wellness.
  • Identifies as an Irish content creator, appealing to local brands.
Estimated Collaboration Fee: $249~$514
@babyaji
babyaji, a Korean digital creator, presents a strong alternative to yourbeauty.ie, though with key differences. While both cater to a family-oriented audience, babyaji's focus extends beyond beauty to encompass home living, food, and technology, offering a broader range for brand collaborations. Her content, deeply rooted in Korean culture, provides a unique perspective, particularly for brands targeting the Korean market. Unlike yourbeauty.ie, who emphasizes skincare expertise and discount codes, babyaji focuses on high-quality visuals and detailed product reviews, reflecting a modern, family-centered lifestyle. Her larger follower count may offer greater reach, but her engagement rate is slightly lower. The language barrier (Korean) could be a challenge, but her versatility and strong visual presentation make her a compelling alternative.

Unique Strengths

  • High-quality product photography and clear presentation across diverse categories.
  • Detailed and informative captions offering comprehensive product information.
  • Strong engagement with a wide range of brands, indicating versatility.
  • Authentic and relatable tone, making sponsored content feel genuine.
Estimated Collaboration Fee: $5.2K~$10.7K
@skinfullofseoul
Skinfullofseoul differentiates from yourbeauty.ie primarily through its specialization in K-Beauty, offering in-depth reviews and insights into Korean skincare and makeup products. While yourbeauty.ie covers a broader range of beauty, fashion, and lifestyle topics, Skinfullofseoul provides a more focused expertise in Korean beauty trends and products. Skinfullofseoul also incorporates travel content, particularly related to Seoul and other locations, adding a unique dimension to her lifestyle content. While both influencers demonstrate a professional approach to brand collaborations, Skinfullofseoul's niche focus may appeal to brands specifically targeting the K-Beauty market. Skinfullofseoul's engagement rate is higher, but follower count is lower than yourbeauty.ie.

Unique Strengths

  • Specialization in K-Beauty, providing in-depth knowledge and reviews of Korean products.
  • Integration of travel content, particularly related to Seoul and other locations.
  • Higher engagement rate compared to the target influencer.
  • Authentic and honest tone in product reviews, fostering trust with her audience.
Estimated Collaboration Fee: $513~$1.06K

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