yasheerahmakeup - Micro Creator specializing in Makeup Artistry

AI-Based Influencer Analysis | Micro (10.8K) | Collaboration Guide • Est. $349-$609 • 3 Similar Influencers

@yasheerahmakeup Influencer Analysis

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Followers 10,762
Engagement Rate 13.09%
Viral Reach Rate 104.14%
Location MU
Influencer Tags
#MakeupArtist #BeautyEntrepreneur #IslandLife #Mauritius #Travel

💡 Profile Overview

Yasheerah is a 21-year-old Mauritian beauty entrepreneur and makeup artist. She focuses on sharing her personal style, makeup looks, and travel experiences, highlighting the island life of Mauritius. With a strong entrepreneurial spirit, she promotes her own beauty brand, Yasheerah Beauty, making her an ideal partner for brands targeting a youthful, beauty-conscious audience interested in local entrepreneurship and island living.

Personal Brand

Yasheerah distinguishes herself through a unique blend of beauty entrepreneurship and Mauritian island lifestyle. Unlike many beauty influencers, she actively promotes her own brand, Yasheerah Beauty, showcasing a tangible business venture. Her content is deeply rooted in her local culture, offering a refreshing perspective beyond typical global beauty trends. This combination of entrepreneurial drive and island authenticity sets her apart in a competitive market. Her target audience likely comprises young, beauty-conscious individuals interested in makeup artistry, island travel, and supporting local businesses. Her content strategy effectively blends makeup tutorials, product reviews, and lifestyle snapshots, creating a relatable and aspirational narrative. The consistent visual aesthetic and engaging communication style further strengthen her connection with her audience, fostering a sense of community and trust. Yasheerah's personal authenticity stems from her genuine portrayal of her Mauritian identity and entrepreneurial journey. Brands seeking partnerships should leverage her strong connection to her local audience and her proven ability to promote her own business. Actionable insights include collaborations that highlight Mauritian culture, feature her beauty brand, or align with her travel and lifestyle interests, ensuring a mutually beneficial and authentic partnership.

Collaboration Opportunities

**BEAUTY (+++):** High collaboration readiness due to Yasheerah's primary focus as a makeup artist and beauty entrepreneur. She excels in makeup tutorials, product reviews, and showcasing diverse makeup looks. Ideal for partnerships with brands like L'Oréal, Maybelline, and Sephora Mauritius. Campaign opportunities include makeup demonstrations, product placement in her tutorials, and promoting new beauty trends. Potential challenges include ensuring brand alignment with her existing beauty brand, Yasheerah Beauty. **FASHION (++):** Medium collaboration readiness. Yasheerah frequently showcases her personal style and OOTDs, indicating an interest in fashion. She could partner with brands specializing in casual fashion, beachwear, and trendy styles. Brands like H&M Mauritius, Mango, and local boutiques would be a good fit. Campaign opportunities include styling outfits with brand apparel and accessories, and creating lookbooks. The challenge lies in shifting focus from beauty to fashion content. **TRAVEL (++):** Medium collaboration readiness. Yasheerah's content features island travel and beach destinations, particularly in Mauritius and Rodrigues Island. This makes her suitable for collaborations with hotels, resorts, and tourism boards. Potential partners include LUX* Resorts & Hotels, Air Mauritius, and the Mauritius Tourism Promotion Authority. Campaign opportunities include showcasing travel experiences, promoting local attractions, and creating travel guides. The challenge is that travel content is not as frequent as beauty content. **LIFESTYLE (+):** Low collaboration readiness. While Yasheerah's content touches on aspects of her daily life and entrepreneurial journey, it's not a primary focus. Brands in the lifestyle sector, such as stationery, home decor, or tech accessories, could potentially collaborate. However, the ROI might be lower compared to beauty or fashion collaborations. Brands like Courts Mauritius or local craft businesses could be considered. Campaign opportunities include integrating products into her daily routines and showcasing her workspace.

Brand Collaboration Strengths

  • Strong personal brand as a beauty entrepreneur, actively promoting her own products and services.
  • Expertise in makeup application and product knowledge, as seen in her detailed makeup content.
  • Engages with a local audience in Mauritius, offering strong regional relevance for campaigns targeting this market.
  • Clearly expresses willingness to collaborate through her bio, indicating an open and professional approach to partnerships.

Collaboration Considerations

  • Content is heavily focused on personal life and self-promotion of her own brand, which may require careful integration for external brand messaging.
  • Audience appears to be primarily local to Mauritius, potentially limiting global reach for some international campaigns.

Estimated Collaboration Fees

Feed Post $142~$266
Story $36~$80
Reels $170~$373
Package $278~$575

Tags for Collaboration

  • Beauty Entrepreneur
  • Makeup Artist
  • Mauritian Influencer
  • Island Lifestyle

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Excellent Viral Reach: Excellent
Profile: @yasheerahmakeup is a micro-tier influencer with 10,762 followers, specializing in Beauty, Fashion & Style, Travel & Leisure, Business & Marketing, Child Care & Parenting content.
Performance: 13.09% engagement rate with 104.14% viral reach rate.
Pricing: Package collaborations $278~$575. Individual posts $142~$266.
Alternatives: 3 similar influencers available: @oria9323 ($876~$1.81K), @kema_upsetdem ($814~$1.68K), @aliicia.c_ ($377~$779).
Best For: Brands targeting young demographics interested in Beauty, Fashion & Style, Travel & Leisure, Business & Marketing, Child Care & Parenting with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @yasheerahmakeup through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@oria9323
Oria9323 differentiates herself from Yasheerahmakeup through a more generalized lifestyle and selfie-focused approach, compared to Yasheerah's emphasis on beauty entrepreneurship and makeup artistry. Oria9323's content is heavily visual, relying on high-quality selfies and minimal captions, while Yasheerah provides more detailed makeup content and actively promotes her beauty brand. Oria9323's audience engagement is visually driven, whereas Yasheerah fosters a community interested in local entrepreneurship and island living. Oria9323 also incorporates luxury items, suggesting a potential for high-end collaborations, while Yasheerah focuses on her own brand and local Mauritian experiences. Oria9323's content includes family aspects, broadening her appeal, while Yasheerah's family life is subtly integrated. Oria9323's lack of explicit business readiness contrasts with Yasheerah's clear willingness to collaborate.

Unique Strengths

  • Demonstrates a consistent visual aesthetic with a focus on personal style and beauty, appealing to visually-driven campaigns.
  • Features luxury brands in content, indicating potential for high-end fashion or accessory collaborations.
  • Includes a child in some content, suggesting appeal to family-oriented brands and a broader demographic.
  • Content is primarily self-portraits, demonstrating confidence and photogenic qualities suitable for product showcasing.
Estimated Collaboration Fee: $876~$1.81K
@kema_upsetdem
Kema_upsetdem differentiates herself from yasheerahmakeup through a more pronounced focus on motherhood alongside beauty and fashion. While both influencers operate in the beauty and fashion space, Kema's content integrates her role as a mother more explicitly, showcasing her child and family life. Kema's style is also bolder and more expressive, often featuring trendy and form-fitting outfits, whereas Yasheerah's style is more casual and island-inspired. Kema's engagement rate is lower, but she has a larger follower count, suggesting a broader reach. Additionally, Kema owns a hair and makeup business, indicating a deeper professional involvement in the beauty industry, and her content reflects a luxury consumption pattern, which may appeal to brands targeting a higher-end demographic. Kema's location in Jamaica also provides a different regional focus compared to Yasheerah's Mauritian base.

Unique Strengths

  • Strong focus on motherhood, creating resonance with family-oriented brands.
  • Bolder and more expressive fashion style, appealing to a trend-conscious audience.
  • Larger follower count, offering a broader reach.
  • Ownership of a hair and makeup business, indicating professional expertise and potential for deeper collaboration.
Estimated Collaboration Fee: $814~$1.68K
@aliicia.c_
Alicia, aliicia.c_, differentiates herself from Yasheerah through her focus on nail artistry and a 'soft life, hard grind' philosophy, blending her creative pursuits with a background in finance. While both are Mauritian influencers showcasing island lifestyles, Alicia's content emphasizes her personal style, travel experiences, and nail art creations, appealing to an audience interested in beauty, fashion, and balanced living. Unlike Yasheerah, who actively promotes her own beauty brand, Alicia's content is more lifestyle-oriented, with subtle integration of her nail art business. This difference in content focus may attract brands seeking a more organic and less overtly promotional approach. Her engagement rate is also slightly lower, but still above average, suggesting a dedicated audience. Alicia's unique blend of creativity and ambition, coupled with her vibrant island aesthetic, positions her as a compelling alternative for brands targeting a youthful, aspirational audience.

Unique Strengths

  • Showcases a vibrant island lifestyle, appealing to travel and fashion brands seeking a tropical aesthetic.
  • Maintains a consistent personal brand with a clear 'soft life, hard grind' philosophy, resonating with audiences interested in balanced living and ambition.
  • Demonstrates a professional approach to content creation with high-quality visuals and engaging self-portraits.
  • Has a clear professional identity as a Nail Artist, indicating potential for beauty and self-care brand collaborations.
Estimated Collaboration Fee: $377~$779

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