tashlicious - Macro Beauty Influencer & Fashion Expert
@tashlicious Influencer Analysis
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💡 Profile Overview
Tamara Dimitrić, known as tashlicious, is a Serbian beauty and fashion influencer who creates visually compelling content centered around makeup, styling, and travel. Her profile showcases luxury brands and international destinations, appealing to an audience interested in aspirational lifestyle content. With a demonstrated history of brand collaborations, she is well-positioned for integrated marketing campaigns.
Personal Brand
Tamara Dimitrić, known as tashlicious, distinguishes herself through a blend of high-quality beauty and fashion content integrated with global travel experiences. Unlike many influencers focusing solely on beauty or fashion, she curates an aspirational lifestyle narrative, showcasing luxury and everyday products within diverse international settings. Her Serbian background adds a unique cultural perspective, appealing to a global audience interested in trendy style and cultural exploration. This combination of beauty expertise, fashion consciousness, and travel orientation sets her apart in a competitive influencer landscape. Her target audience is likely composed of young adults and professionals interested in beauty trends, fashion inspiration, and travel destinations. Her content strategy effectively leverages high-quality visuals, detailed product reviews, and personal reflections to engage this audience. The strength of her content lies in its aspirational yet relatable nature, blending luxury items with everyday products and experiences. This approach fosters a sense of connection and trust, encouraging audience participation and brand loyalty. Tashlicious demonstrates authenticity through genuine product showcases, personal reflections, and expressions of gratitude for collaborations. Brands seeking partnerships should leverage her travel-oriented lifestyle by incorporating her into destination-based campaigns or product launches. Given her expertise in beauty and fashion, brands should also consider long-term ambassadorships that allow her to authentically integrate products into her existing content. Transparency regarding sponsored content is crucial to maintain her established trust with her audience.
Collaboration Opportunities
**BEAUTY (+++):** High collaboration readiness given her focus on makeup artistry and existing partnerships with Armani Beauty and YSL Beauty. She excels in luxury beauty and makeup tutorials, making her ideal for brands like Dior Beauty and Chanel Beauty. Campaign opportunities include product reviews, makeup demonstrations, and event appearances. High ROI is expected due to her expertise and engaged audience. A potential challenge is ensuring authenticity amidst sponsored content. **FASHION (++):** Medium collaboration readiness. While she showcases trendy outfits and luxury fashion, her focus isn't solely on fashion. She could partner with brands like Mango or ASOS, focusing on outfit-of-the-day posts and styling tips. Campaign opportunities include seasonal lookbooks and brand-sponsored travel outfits. ROI is moderate, requiring strategic integration. A challenge is balancing fashion content with her existing beauty and travel focus. **TRAVEL (+++):** High collaboration readiness due to her frequent international travel and high-quality travel photography. She could partner with luxury hotels like Four Seasons or travel agencies specializing in curated experiences. Campaign opportunities include hotel reviews, destination guides, and travel-themed fashion and beauty content. High ROI is expected due to her aspirational lifestyle and engaged audience. A potential challenge is ensuring brand alignment with her personal travel style. **LUXURY (++):** Medium collaboration readiness. While she incorporates luxury items into her beauty, fashion, and travel content, explicit luxury brand collaborations are limited. She could partner with brands like Gucci or Louis Vuitton, focusing on integrating luxury products into her existing content. Campaign opportunities include showcasing luxury beauty products, fashion accessories, and travel experiences. ROI is moderate, requiring strategic integration to maintain authenticity. A challenge is ensuring her audience aligns with the target demographic for luxury brands.
Brand Collaboration Strengths
- Strong focus on beauty and fashion, aligning with her 'Makeup Artist' category.
 - High visual content standards with clear visuals and professional styling.
 - Active participation in brand events and mentions of collaborations.
 - Diverse content including extensive travel, providing unique integration opportunities.
 
Collaboration Considerations
- Engagement rate is noted as 'Below Avg'.
 - Content captions are frequently in Serbian.
 
Estimated Collaboration Fees
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Performance Insights
🏆 Competitive Performance (vs Similar Follower Count)
Alternative Influencers
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We discovered 3 alternative influencers with similar style to @tashlicious through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.
Unique Strengths
- Demonstrated experience in brand collaborations, including a long-standing partnership with Maybelline.
 - Offers diverse content covering fashion, beauty, lifestyle, and travel, appealing to a broad range of brands.
 - Currently documenting her pregnancy journey, which opens up opportunities for collaborations in the maternity and baby product categories.
 - Maintains clear communication for business inquiries, as indicated by the contact information in her bio.
 
Unique Strengths
- Strong focus on fashion and beauty with a modern, chic style.
 - Includes family-oriented content, appealing to brands targeting young mothers.
 - Actively participates in brand events and promotes products.
 - Bio includes a business contact, showing readiness for partnerships.
 
Unique Strengths
- High-quality visual content focused on fashion and lifestyle
 - Active engagement with fashion and beauty brands through tagging
 - Proven track record of commercial collaborations with discount codes
 - Diverse fashion styles appealing to a wide range of brand aesthetics
 
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