tashfiji - Micro Creator specializing in Island Life & Travel

AI-Based Influencer Analysis | Micro (99K) | Collaboration Guide • Est. $3.3K-$3.5K • 3 Similar Influencers

@tashfiji Influencer Analysis

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Followers 98,511
Engagement Rate 0.98%
Viral Reach Rate 142.61%
Location Australia/FJ
Influencer Tags
#IslandLife #TravelAdventures #FijiIslands #SydneyLife #Foodie

💡 Profile Overview

Tashfiji is a Melanesian influencer and UGC content creator who shares her vibrant island life, travel adventures, and joyful moments. Her content focuses on showcasing the beauty of Fiji, Sydney, and Southeast Asia, appealing to audiences interested in travel, food, and cultural experiences. With a positive and grateful demeanor, she fosters a loyal and engaged community, making her a suitable partner for lifestyle and travel brands.

Personal Brand

Tashfiji differentiates herself through her authentic representation of Melanesian culture blended with a modern, global lifestyle. Unlike typical travel or lifestyle influencers, she offers a unique perspective rooted in her Fijian heritage, setting her apart from competitors who may lack this specific cultural depth. Her content showcases a genuine connection to her roots while embracing her experiences in Sydney and abroad, creating a compelling and distinctive brand identity. Her target audience is likely composed of individuals interested in travel, cultural exploration, and aspirational living, particularly those who value authenticity and positive representation. Her content strategy effectively leverages high-quality visuals and engaging storytelling to capture the beauty of her experiences. The consistent focus on joy, gratitude, and family values resonates strongly, fostering a loyal community that appreciates her transparency and optimistic outlook. Tashfiji's personal authenticity is evident in her consistent expression of gratitude, cultural pride, and genuine enthusiasm for her experiences. For brand partnerships, it is crucial to align with brands that share her values of authenticity, positivity, and cultural appreciation. Brands should leverage her storytelling abilities to create compelling narratives that seamlessly integrate their products or services into her existing content, ensuring a genuine and impactful connection with her audience.

Collaboration Opportunities

**TRAVEL (+++):** High collaboration readiness. Tashfiji's content heavily features travel, particularly island destinations and Southeast Asia, making her an ideal partner for tourism boards, airlines, and hotel chains. Brands like Fiji Airways, Tourism Authority of Thailand, or Marriott International would see strong ROI through sponsored trips, destination features, and hotel reviews. Her authentic storytelling and visually appealing content will resonate with audiences seeking travel inspiration. Potential challenge: Ensuring brand alignment with her personal travel style and preferences. **FOOD & BEVERAGE (++):** Medium collaboration readiness. Tashfiji frequently explores local food scenes and showcases her culinary adventures, especially Thai and Fijian cuisine. This presents opportunities for food delivery services, restaurant chains, and beverage brands. Ideal partners include Uber Eats, a local Fijian restaurant chain, or a coffee brand. Campaigns could involve restaurant reviews, recipe creation, or showcasing local delicacies. Challenge: Ensuring food and beverage partnerships align with her healthy lifestyle and dietary preferences. **FASHION (++):** Medium collaboration readiness. Tashfiji incorporates fashion into her lifestyle content, showcasing her personal style and clothing choices. This makes her suitable for collaborations with clothing brands, accessory retailers, and online fashion platforms. Brands like ASOS, Princess Polly (already mentioned), or a sustainable fashion brand could benefit from partnerships. Campaigns could involve styling tips, outfit showcases, or promoting seasonal collections. Challenge: Ensuring brand alignment with her personal style and maintaining authenticity. **LIFESTYLE (++):** Medium collaboration readiness. Tashfiji's content encompasses various aspects of her daily life, including her home, hobbies, and cultural experiences. This opens opportunities for collaborations with brands in the home decor, wellness, and lifestyle product sectors. Potential partners include IKEA, a wellness brand focused on natural products, or a brand promoting cultural experiences. Campaigns could involve showcasing home decor items, promoting wellness routines, or highlighting cultural traditions. Challenge: Integrating lifestyle products seamlessly into her existing content and maintaining authenticity.

Brand Collaboration Strengths

  • Authentic island lifestyle and travel experiences.
  • Strong personal brand with a positive and grateful demeanor.
  • Visually appealing content focused on natural beauty, food, and fashion.
  • Engages with family and cultural themes.

Collaboration Considerations

  • Content primarily focuses on personal experiences and travel.
  • Lack of explicit paid partnership history.

Estimated Collaboration Fees

Feed Post $1K~$2K
Story $296~$665
Reels $1K~$3K
Package $2K~$5K

Tags for Collaboration

  • Island Lifestyle
  • Travel Enthusiast
  • Foodie
  • Melanesian Culture

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Excellent
Profile: @tashfiji is a micro-tier influencer with 98,511 followers, specializing in Travel, Food Culture, Lifestyle, Fashion & Style content.
Performance: 0.98% engagement rate with 142.61% viral reach rate.
Pricing: Package collaborations $2K~$5K. Individual posts $1K~$2K.
Alternatives: 3 similar influencers available: @whoisfuga ($37~$77), @_imgony ($1.02K~$2.11K), @geautiful_ ($503~$1.04K).
Best For: Brands targeting young demographics interested in Travel, Food Culture, Lifestyle, Fashion & Style with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @tashfiji through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@whoisfuga
Difuga Uluiviti differentiates herself from Tashfiji through her focus on fitness and wellness, particularly her involvement in HYROX training and other athletic activities. While both influencers share a connection to Fijian culture and travel, Difuga's content emphasizes her personal fitness journey and active lifestyle, appealing to an audience interested in sports and personal development. Unlike Tashfiji, who presents a more polished and aspirational travel aesthetic, Difuga offers a relatable and authentic glimpse into her daily life, including family moments and cultural celebrations. Her background as an engineer also adds a unique dimension to her profile, setting her apart from Tashfiji's focus on content creation and island lifestyle. Difuga's content is more personal and less curated, which may appeal to brands seeking a more genuine and down-to-earth influencer.

Unique Strengths

  • Demonstrates a strong commitment to fitness and wellness.
  • Showcases an authentic and relatable personal lifestyle.
  • Engages with a diverse audience interested in travel, sports, and personal development.
  • Maintains a positive and resilient tone in captions.
Estimated Collaboration Fee: $37~$77
@_imgony
_imgony differentiates from tashfiji through a stronger focus on Korean culture, travel, and beauty trends. While both influencers cover travel and food, _imgony emphasizes destinations and experiences within Korea, along with K-beauty and wellness products. _imgony also demonstrates a more established history of brand collaborations, showcasing partnerships with diverse brands in fashion, beauty, health, and travel. This suggests a more professional approach to influencer marketing and a proven track record of successful campaigns. While tashfiji focuses on island lifestyle and exotic destinations, _imgony provides a deeper dive into Korean lifestyle and trends, making her a suitable choice for brands targeting audiences interested in Korean culture and products. _imgony's content style, primarily static images with detailed captions, may differ from tashfiji's more visually driven approach.

Unique Strengths

  • Strong focus on Korean culture and trends
  • Established history of brand collaborations
  • Diverse content categories including travel, food, beauty, and wellness
  • Detailed and informative product reviews
Estimated Collaboration Fee: $1.02K~$2.11K
@geautiful_
Geautiful_ differentiates herself from tashfiji through her focus on Korean lifestyle and travel, particularly within South Korea and Japan. While tashfiji showcases island life and travel experiences in Fiji and Southeast Asia, geautiful_ provides a glimpse into urban exploration, cafe hopping, and Korean culture. Geautiful_ also demonstrates an entrepreneurial spirit, hinting at business ventures and group purchases, whereas tashfiji's content primarily focuses on personal experiences and travel. Geautiful_'s content style is characterized by high-quality, aesthetically pleasing photographs with reflective captions, while tashfiji's content emphasizes a positive and grateful demeanor. Geautiful_ also shows a strong affinity for K-culture, making her suitable for brands targeting the Korean market or global audiences interested in Korean trends.

Unique Strengths

  • Strong affinity for K-culture and Korean trends
  • Entrepreneurial spirit and interest in commercial activities
  • High visual quality and aesthetic consistency in content
  • Focus on urban exploration and cafe hopping
Estimated Collaboration Fee: $503~$1.04K

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