tanya_liyah - Mega Influencer & Wellness Expert from Thailand

AI-Based Influencer Analysis | Mega (1.4M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers
📊 AI Analysis • As of October 25, 2025 • WhoTag.ai

@tanya_liyah Influencer Analysis

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Followers 1,367,254
Engagement Rate 0.05%
Viral Reach Rate 4.82%
Location Thailand/USA
Influencer Tags
#TanyaRae #FamilyLife #WellnessJourney #BeautyTips #TravelGram

💡 Profile Overview

Tanya Rae Engtrakul is a Thai actress and lifestyle influencer known for her family-oriented content, wellness advocacy, and engaging personality. She seamlessly integrates brand collaborations into her lifestyle, showcasing fashion, beauty, and travel experiences. With a strong connection to her audience and a focus on positive values, she is a versatile and trustworthy partner for brands targeting family, wellness, and lifestyle demographics.

Personal Brand

Tanya Rae Engtrakul differentiates herself through the seamless integration of her established acting career with her lifestyle influencer persona. This dual identity provides a unique platform, blending celebrity appeal with relatable family and wellness content. Her Thai cultural background further distinguishes her, allowing her to authentically connect with a local audience while maintaining international appeal. This combination sets her apart from purely lifestyle-focused influencers. Tanya's target audience is likely composed of individuals interested in family life, wellness, fashion, and travel, particularly within the Thai market. Her content strategy effectively leverages high-quality visuals and a warm, engaging tone to foster a sense of connection. The strength of her content lies in its aspirational yet attainable portrayal of a balanced lifestyle, resonating with those seeking inspiration in family values, personal well-being, and cultural experiences. Tanya's authenticity stems from openly sharing aspects of her personal life, including family moments and wellness routines. This transparency builds trust and credibility with her audience. For brand partnerships, it is crucial to align with brands that genuinely complement her lifestyle and values, ensuring a seamless integration that resonates with her followers. Brands focused on family products, wellness solutions, or Thai cultural experiences would be particularly well-suited for collaboration.

Collaboration Opportunities

**BEAUTY (+++):** High collaboration readiness due to Tanya's established presence as a beauty influencer and her previous partnerships with brands like Glowara and Estella Prestige. She particularly excels in skincare and anti-aging products, aligning with her wellness advocate persona. Ideal brand partners include L'Oreal Paris and Olay. Campaign opportunities include product reviews, tutorials, and integrated lifestyle content. Potential challenge lies in ensuring authenticity and transparency with sponsored content, given her existing business interests. **FASHION (+++):** Strong collaboration readiness given Tanya's fashion-forward image and frequent features of event wear and casual chic styles. She is well-suited for partnerships with both luxury and accessible brands. Potential collaborations include brands like Zara, H&M, and local Thai designers. Campaign opportunities include styling videos, outfit showcases, and event appearances. A potential challenge is balancing her personal style with brand aesthetics. **LIFESTYLE (++):** Medium collaboration readiness. Tanya's family-centered and active lifestyle presents opportunities for brands in home decor and family-oriented products. Brands like IKEA and local Thai homeware companies would be a good fit. Campaign opportunities include showcasing products in her home and family activities. A potential challenge is the need for more consistent lifestyle-focused content to enhance brand visibility. **TRAVEL (++)**: Medium collaboration readiness. Her family travel and yachting content provides a natural fit for travel and hospitality brands. Potential partners include luxury hotels, airlines, and travel agencies targeting family travel. Campaign opportunities include sponsored travel vlogs, hotel reviews, and destination spotlights. A potential challenge is the need to ensure content resonates with a broader audience beyond luxury travel.

Brand Collaboration Strengths

  • Strong ability to integrate brand messaging naturally within lifestyle content.
  • High-quality visual content featuring professional photography and appealing aesthetics.
  • Broad appeal as an actress and influencer across fashion, beauty, lifestyle, and wellness.
  • Engages with a family-oriented audience, providing opportunities for brands targeting family demographics.

Collaboration Considerations

  • Content captions are predominantly in Thai, requiring localization for global campaigns.
  • Explicit promotion of a fiber product may present conflicts with competing brands.

Estimated Collaboration Fees

Feed Post $7K~$13K
Story $2K~$4K
Reels $8K~$18K
Package $13K~$28K

Tags for Collaboration

  • Wellness
  • Family Lifestyle
  • Beauty
  • Travel

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @tanya_liyah is a mega-tier influencer with 1,367,254 followers, specializing in Beauty, Fashion, Lifestyle, Travel, Wellness content.
Performance: 0.05% engagement rate with 4.82% viral reach rate.
Pricing: Package collaborations $13K~$28K. Individual posts $7K~$13K.
Alternatives: 3 similar influencers available: @gggubgib15 ($55K~$115K), @pattieung ($48K~$100K), @maypitchy ($46K~$94K).
Best For: Brands targeting young demographics interested in Beauty, Fashion, Lifestyle, Travel, Wellness with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @tanya_liyah through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@gggubgib15
Gggubgib15 differentiates herself from Tanya Rae Engtrakul through her larger follower base and higher engagement rate, indicating a more active and responsive audience. While both influencers cater to family and lifestyle content, Gggubgib15 places a stronger emphasis on beauty and entrepreneurship, particularly with her own beauty and health brand. Her content also leans towards K-culture influences, adding another layer of appeal. Unlike Tanya, Gggubgib15's profile explicitly states her business contact, suggesting a more direct and professional approach to collaborations. Her focus on the Thai market is more pronounced, potentially requiring localization for broader campaigns. Overall, Gggubgib15 offers a blend of celebrity status, entrepreneurial drive, and beauty expertise, making her a compelling alternative for brands seeking high reach and engagement in the Thai market.

Unique Strengths

  • Larger follower base and higher engagement rate.
  • Strong focus on beauty and entrepreneurial ventures.
  • Clear business contact for streamlined collaborations.
  • Pronounced focus on the Thai market.
Estimated Collaboration Fee: $55K~$115K
@pattieung
Pattie Ung Sira differentiates herself from Tanya Rae Engtrakul through a stronger emphasis on family and parenting content, particularly focusing on her young children. While both are Thai actresses and lifestyle influencers, Pattie's content revolves more around the daily joys and challenges of raising infants and toddlers, creating a highly relatable persona for young mothers. Tanya, on the other hand, balances family life with wellness advocacy, beauty, and travel, appealing to a broader audience. Pattie's style is cheerful and approachable, fostering a positive environment for brand messaging, whereas Tanya's content showcases a more sophisticated and diverse lifestyle. Pattie's collaborations are often centered around baby care and family products, making her ideal for brands targeting that specific demographic. Her focus is primarily within Thailand, making her highly relevant for brands targeting the Thai market.

Unique Strengths

  • High-quality, engaging content that resonates with a family-oriented audience
  • Authentic integration of products into her daily family life
  • Cheerful and approachable persona, fostering a positive and trustworthy environment
  • Clear willingness for collaborations with an explicit work contact provided
Estimated Collaboration Fee: $48K~$100K
@maypitchy
Maypitchy, a Thai actress and lifestyle influencer, differentiates herself from Tanya_liyah through a focus on a more overtly luxurious and sophisticated lifestyle. While both influencers cover fashion, beauty, and travel, Maypitchy's content emphasizes high-end brands and upscale experiences, appealing to an audience interested in premium products and services. She also showcases her family life, but with a greater emphasis on elegant settings and stylish presentations. Maypitchy's background as an actress lends her a polished and confident persona, making her a strong choice for brands seeking a refined and aspirational image. Her engagement rate is lower, but her follower count is significantly higher, offering broader reach.

Unique Strengths

  • High visibility as a renowned actress, offering broad audience reach and established credibility
  • Maintains professional content quality with polished visuals and consistent aesthetic
  • Explicitly open to collaborations, providing clear contact information for business inquiries
  • Possesses a strong personal brand with an elegant and approachable public image
Estimated Collaboration Fee: $46K~$94K

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