sthe_vick - Fashion & Beauty Influencer in São Paulo

AI-Based Influencer Analysis | Macro (405K) | Partnership Guide • Est. $9.1K-$14.9K • 3 Similar Influencers
📊 AI Analysis • As of October 23, 2025 • WhoTag.ai

@sthe_vick Influencer Analysis

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Followers 405,495
Engagement Rate 6.51%
Viral Reach Rate 56.02%
Location Brazil
Influencer Tags
#BrazilianInfluencer #FashionStyle #BeautyRoutine #HairCare #TravelGram

💡 Profile Overview

Sthéfany Vitória is a Brazilian fashion and beauty influencer known for her glamorous lifestyle and product recommendations. Her content features high-quality visuals, trendy outfits, and detailed hair care routines. She cultivates a community interested in contemporary style and beauty trends, making her a valuable partner for brands targeting a young, fashion-conscious audience in Brazil. She is ready for professional collaborations.

Personal Brand

Sthéfany Vitória distinguishes herself through a combination of high-quality visual content, a focus on contemporary Brazilian style, and expertise in curly hair care and wig styling. Her direct-to-consumer approach, offering exclusive discount codes, sets her apart from influencers who primarily focus on broader brand awareness. The integration of aspirational travel and wellness content further enhances her appeal, creating a holistic lifestyle brand. Sthéfany's target audience is likely young women interested in fashion, beauty, and lifestyle trends, particularly those seeking inspiration for curly hair and wig styling. Her content strategy effectively blends aspirational imagery with practical advice, fostering a sense of community and trust. The inclusion of product reviews and discount codes caters to a consumer-driven mindset, encouraging engagement and driving sales. Sthéfany's authenticity stems from her transparent disclosure of partnerships and her genuine engagement with her audience. Brands seeking to collaborate should leverage her expertise in hair care and styling, particularly for products targeting curly hair or wig users. Given her travel content, partnerships with hotels or tourism boards could also be highly effective, especially those seeking to reach a Brazilian audience.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. Sthéfany's content heavily features trendy outfits, event fashion, and street style, making her an ideal partner for fashion brands. She already has confirmed partnerships with Shein and JW Pei. Ideal brands include Lacoste and other Brazilian fashion retailers. Campaign opportunities include outfit showcases, styling tips, and promoting seasonal collections. Potential challenges include ensuring brand alignment with her personal style and maintaining audience engagement with diverse fashion trends. **BEAUTY (+++):** High collaboration readiness. Sthéfany excels in makeup tutorials, skincare routines, and hair care, especially curly hair and wig styling. Her confirmed partnerships with L'Oreal Paris and mentions of Franciny Ehlke demonstrate her appeal to beauty brands. Ideal for brands like Fran By Fr and Skala, with campaign opportunities including product reviews, tutorials, and promoting new beauty trends. Potential challenges include maintaining authenticity and transparency with her audience regarding product efficacy. **TRAVEL (++):** Medium collaboration readiness. Sthéfany showcases aspirational travel experiences, particularly within Brazil, and has partnered with Meliá Hotels and Aguia Branca. Ideal for hotel chains, airlines, and tourism boards targeting Brazilian travelers. Campaign opportunities include hotel reviews, destination guides, and promoting travel packages. Potential challenges include expanding her travel content beyond Brazil to appeal to a broader audience and ensuring consistent travel-related content. **WELLNESS (++):** Medium collaboration readiness. Sthéfany shares health habits and promotes online health coaching, indicating an interest in wellness. Ideal for brands offering fitness products, healthy food options, or wellness services. Voysaude is a confirmed partner. Campaign opportunities include promoting healthy lifestyles, fitness routines, and wellness products. Potential challenges include ensuring authenticity and credibility in the wellness space and maintaining audience engagement with diverse wellness topics.

Brand Collaboration Strengths

  • High-quality visual content with professional photography.
  • Clear disclosure of paid partnerships, fostering trust.
  • Versatile, engaging with brands from fashion to wellness.
  • Provides discount codes, driving direct conversions.

Collaboration Considerations

  • Content primarily in Portuguese, limiting global reach.
  • Geographic focus on Brazil, narrowing international campaign scope.

Estimated Collaboration Fees

Feed Post $3K~$6K
Story $1K~$2K
Reels $4K~$9K
Package $7K~$14K

Tags for Collaboration

  • Brazilian Influencer
  • Fashion & Beauty
  • Lifestyle Creator
  • Product Reviews

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Excellent Viral Reach: Average
Profile: @sthe_vick is a macro-tier influencer with 405,495 followers, specializing in Fashion, Beauty, Hair Care, Travel, Wellness content.
Performance: 6.51% engagement rate with 56.02% viral reach rate.
Pricing: Package collaborations $7K~$14K. Individual posts $3K~$6K.
Alternatives: 3 similar influencers available: @__bellmendes ($34K~$71K), @poxaraabe ($18.6K~$38.6K), @manueloize ($33K~$69K).
Best For: Brands targeting young demographics interested in Fashion, Beauty, Hair Care, Travel, Wellness with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @sthe_vick through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@__bellmendes
__bellmendes differentiates herself from sthe_vick through a slightly different content focus and aesthetic. While both influencers operate in the fashion and beauty space within Brazil, __bellmendes places a greater emphasis on her personal relationship and travel experiences, often featuring her partner prominently in her content. Her style leans towards a more natural and less overtly glamorous aesthetic compared to sthe_vick, with a focus on showcasing diverse outfits in various settings, from urban landscapes to beaches. Additionally, __bellmendes' content lacks explicit brand collaborations, suggesting a potentially different stage in her influencer career or a more organic approach to content creation. Her captions are also shorter and more personal, fostering a sense of intimacy with her audience. This makes her a good option for brands seeking a relatable and authentic influencer with a strong focus on lifestyle and personal connection.

Unique Strengths

  • High visual content quality with professional photography.
  • Strong personal style and fashion sense.
  • Engaging and confident presence.
  • Diverse content locations for product placement.
Estimated Collaboration Fee: $34K~$71K
@poxaraabe
Poxaraabe differentiates herself from Sthéfany Vitória through a more localized focus on Maceió, Brazil, showcasing a strong connection to her regional audience. While Sthéfany's content spans across São Paulo and Rio de Janeiro with a broader lifestyle approach, Poxaraabe hones in on the trendy urban and beach culture specific to her area. Her content, while also fashion-focused, leans towards accessible styles and self-expression, contrasting with Sthéfany's more glamorous and curated aesthetic. Poxaraabe's engagement rate is lower, but her authentic representation of Brazilian youth culture and active promotion of local brands with discount codes offer a unique value proposition for brands targeting a specific regional demographic. She also has a more edgy and confident style, with visible tattoos and a focus on body positivity, which may appeal to a different segment of the audience.

Unique Strengths

  • Strong localized presence in Maceió, Brazil
  • Focus on accessible and trendy urban/beach fashion
  • Authentic representation of Brazilian youth culture
  • Active promotion of local brands with discount codes
Estimated Collaboration Fee: $18.6K~$38.6K
@manueloize
Manuela Heloize differentiates herself from Sthéfany Vitória through her focus on fitness in addition to fashion and beauty, offering a more holistic lifestyle perspective. While both influencers cater to a Brazilian audience, Manuela emphasizes accessible fashion and beauty, potentially appealing to a broader demographic seeking practical style advice. Her self-proclaimed 'diva' persona creates a relatable and engaging connection with her followers. Sthéfany, on the other hand, presents a more glamorous and aspirational image. Manuela's content, particularly her reels, showcases diverse outfit inspirations and makeup tips, highlighting affordable product finds. This contrasts with Sthéfany's focus on high-quality visuals and curated lifestyle content. Manuela's engagement rate is lower, but her focus on fitness and accessible style may attract a different segment of the Brazilian market.

Unique Strengths

  • Focus on fashion, beauty, and fitness provides a holistic lifestyle approach.
  • Relatable 'diva' persona fosters a strong connection with her audience.
  • Emphasis on accessible and affordable fashion and beauty products.
  • Consistent production of high-quality visual content, especially reels.
Estimated Collaboration Fee: $33K~$69K

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