soyvalka - Music Artist & Fashion Influencer from Medellin

AI-Based Influencer Analysis | Mega (1.2M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers

@soyvalka Influencer Analysis

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Followers 1,219,344
Engagement Rate 6.45%
Viral Reach Rate 66.73%
Location Colombia/Spain
Influencer Tags
#ArtistLife #MusicLover #TravelGram #FashionStyle #LuxuryLifestyle

💡 Profile Overview

VALKA, also known as Valkiria, is a passionate artist and lifestyle influencer known for her music, fashion, and travel content. She showcases a confident and expressive personality, often featuring her unique style and personal reflections. With a strong entrepreneurial drive and a visually appealing aesthetic, she appeals to a youthful, fashion-conscious, and music-loving demographic, making her a compelling choice for brand partnerships.

Personal Brand

Valka distinguishes herself through a potent blend of musical artistry, high-fashion aesthetics, and spiritual reflections. Unlike typical fashion influencers, she integrates her music career directly into her brand, creating a multi-faceted appeal. Her bold and confident presentation, coupled with her entrepreneurial ventures like Celestria By Valka, sets her apart from competitors who may focus solely on fashion or lifestyle content. This holistic approach cultivates a deeper connection with her audience. Valka's target audience is drawn to her confident and adventurous spirit, as well as her artistic expression. Her content strategy effectively leverages high-quality visuals showcasing trendy fashion, travel experiences, and her music. By sharing personal affirmations and spiritual insights, she fosters a sense of community and authenticity. This resonates strongly with followers seeking inspiration and connection, resulting in high engagement rates. Valka's authenticity stems from her genuine expression of self, blending confidence, spirituality, and artistic passion. Brands seeking partnerships should leverage her unique blend of fashion, music, and personal connection. Actionable insights include collaborations that highlight her music in fashion campaigns or create travel experiences showcasing her artistic process. Brands aligning with confidence, self-expression, and artistic exploration will find a valuable partner in Valka.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. VALKA's visually striking content and confident presentation make her ideal for fashion brands. She particularly excels in trendy swimwear, streetwear, and night-out attire. Potential partners include Shein, Fashion Nova, and Revolve. Campaigns could focus on seasonal collections, style guides, and outfit showcases. High ROI is expected due to her engaged audience and aspirational lifestyle. A potential challenge is ensuring brand alignment with her sometimes revealing style. **TRAVEL (++):** Medium collaboration readiness. VALKA's travel content showcases luxury destinations and city explorations, appealing to a travel-oriented audience. She could partner with hotels, airlines, and travel agencies like Booking.com, Expedia, or local boutique hotels. Campaign opportunities include destination reviews, travel vlogs, and promotional giveaways. ROI is moderate, as travel content is less frequent. A challenge is differentiating her content in a saturated travel market. **MUSIC (+++):** High collaboration readiness. As a musician herself, VALKA can authentically promote music-related products and services. She is well-suited for partnerships with music streaming platforms like Spotify or Apple Music, audio equipment brands like JBL or Sony, and music production software companies. Campaigns could include song promotions, equipment reviews, and behind-the-scenes content. High ROI is expected due to her direct connection to the music industry and her engaged fanbase. A potential challenge is maintaining objectivity when promoting competing music services. **BEAUTY (++):** Medium collaboration readiness. VALKA's makeup looks and skincare routines, though not a primary focus, present opportunities for beauty brand collaborations. She could partner with makeup brands like Sephora or MAC, or skincare brands like Neutrogena. Campaigns could include makeup tutorials, product reviews, and skincare routine demonstrations. ROI is moderate, as beauty content is less frequent than fashion or music. A challenge is ensuring authenticity, as her content is heavily filtered.

Brand Collaboration Strengths

  • Strong personal brand as an artist with a clear identity.
  • Engages in diverse content, including music, fashion, and travel.
  • Professional approach to collaborations, evidenced by past partnerships.
  • High visual quality in content, showcasing an aspirational lifestyle.

Collaboration Considerations

  • Content often features revealing attire, which may not align with all brand guidelines.
  • Primary language in captions is Spanish, potentially limiting reach for English-only campaigns.

Estimated Collaboration Fees

Feed Post $12K~$23K
Story $3K~$7K
Reels $15K~$32K
Package $24K~$49K

Tags for Collaboration

  • Artist
  • Fashion Influencer
  • Travel Blogger
  • Luxury Lifestyle

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Excellent Viral Reach: Average
Profile: @soyvalka is a mega-tier influencer with 1,219,344 followers, specializing in Music, Fashion, Travel, Lifestyle content.
Performance: 6.45% engagement rate with 66.73% viral reach rate.
Pricing: Package collaborations $24K~$49K. Individual posts $12K~$23K.
Alternatives: 3 similar influencers available: @ingratax ($49K~$101K), @billieejean ($1.14K~$2.36K), @cut3snake ($7.8K~$16K).
Best For: Brands targeting young demographics interested in Music, Fashion, Travel, Lifestyle with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @soyvalka through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@ingratax
Ingratax differentiates herself from soyvalka through a more pronounced alternative and edgy aesthetic. While both are artists and fashion-conscious, Ingratax leans heavily into gothic and punk-inspired styles, incorporating leather, studs, and dramatic makeup, creating a darker, more rebellious image. Soyvalka's style is bolder and trendier, with luxury items and a confident vibe. Ingratax focuses more on her music career, sharing her journey and performances, while soyvalka blends music with travel and lifestyle content. Ingratax's content is primarily in Spanish, potentially limiting reach for non-Spanish speaking audiences, similar to soyvalka. Ingratax's fitness content adds another dimension to her brand, contrasting with soyvalka's focus on fashion and travel. Both engage with their audience, but Ingratax's engagement rate is significantly lower, which could impact campaign effectiveness.

Unique Strengths

  • Strong and consistent personal brand with a unique alternative fashion aesthetic.
  • Actively engages with her audience regarding her music releases and performances.
  • High-quality visual content with professional photography and distinctive styling.
  • Clear willingness and experience in brand collaborations.
Estimated Collaboration Fee: $49K~$101K
@billieejean
Billieejean differentiates herself from soyvalka through a more focused approach to beauty and fashion, particularly makeup artistry and edgy styling. While soyvalka incorporates music and travel into her brand, Billieejean centers her content around dramatic makeup looks, vibrant hair colors, and trendy fashion choices. She also showcases a broader range of interests, including horror movies, car culture, and sports, appealing to a diverse audience. Her collaboration history with brands like Fashion Nova and Forever 21 highlights her strength in integrating brand messaging into her personal aesthetic. Although her follower count is significantly lower than soyvalka's, Billieejean's high engagement rate and distinct visual identity make her a compelling option for brands seeking an influencer with a strong, authentic presence in the beauty and fashion space.

Unique Strengths

  • High engagement rate (7.15%)
  • Strong focus on beauty and makeup artistry
  • Diverse range of interests, including pop culture and sports
  • Collaboration experience with fast-fashion brands
Estimated Collaboration Fee: $1.14K~$2.36K
@cut3snake
Cut3snake, based in Miami, offers a different scale and style compared to soyvalka. While soyvalka is a mega-influencer with a focus on music, fashion, and travel, Cut3snake operates at a micro-influencer level, concentrating on art photography and modeling. Both influencers share a Hispanic/Latino background and an edgy, fashion-forward aesthetic, but Cut3snake's content is more focused on visual arts and personal storytelling, often set against urban backdrops. Her engagement rate is lower, but her niche focus may appeal to brands seeking a specific artistic style. Unlike soyvalka, Cut3snake's content features mature themes and discussions of personal relationships, which may require careful consideration for brand safety. However, her authentic storytelling and willingness to collaborate with local businesses make her a viable option for brands targeting a Miami-based, fashion-conscious audience.

Unique Strengths

  • Strong artistic vision and high-quality visual content.
  • Authentic storytelling creates a deeper audience connection.
  • Actively promotes brands with clear calls to action.
  • Distinct personal style effectively differentiates brand campaigns.
Estimated Collaboration Fee: $7.8K~$16K

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