sonia_mehnoune - Fashion Blogger & Travel Enthusiast in Algeria

AI-Based Influencer Analysis | Macro (105K) | Partnership Guide • Est. $3.2K-$5.7K • 3 Similar Influencers
📊 AI Analysis • As of October 18, 2025 • WhoTag.ai

@sonia_mehnoune Influencer Analysis

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Followers 105,413
Engagement Rate 5.93%
Viral Reach Rate 144.50%
Location DZ
Influencer Tags
#AlgerianBlogger #FashionStyle #TravelAdventures #OutfitInspiration #LifestyleBlogger

💡 Profile Overview

Sonia Mehnoune is an Algerian fashion and lifestyle blogger showcasing her personal style and travel experiences, often featuring Algerian locations. She engages with her audience through outfit inspiration and daily life glimpses, including family moments. With a strong focus on visual appeal and a willingness to collaborate, she presents herself as a professional content creator ready for brand partnerships.

Personal Brand

Sonia Mehnoune distinguishes herself through a strong focus on Algerian fashion and travel, offering a unique perspective compared to more generic fashion influencers. Her content showcases the beauty of Algeria, providing a cultural element that resonates with a specific audience. The combination of fashion, travel, and lifestyle content, all presented with high visual quality, creates a compelling and differentiated brand. Her entrepreneurial spirit, demonstrated by her boutique ownership, further sets her apart, signaling business acumen and a deeper understanding of the fashion market. Sonia's target audience likely consists of fashion-conscious individuals interested in travel, particularly within Algeria and the Middle East. Her content strategy effectively leverages visually appealing photographs and engaging captions to foster interaction. The inclusion of family-oriented content broadens her appeal, attracting followers who value relatable lifestyle elements. Her consistent posting of Outfit Of The Day content and travel experiences caters to the interests of her followers, driving engagement and building a loyal community. Sonia's authenticity stems from her genuine portrayal of Algerian culture and her personal style. Her cheerful and confident demeanor enhances her relatability. For brand partnerships, it is crucial to align with brands that resonate with her values and target audience, such as modest fashion lines, travel agencies specializing in Algerian tourism, or beauty brands catering to Middle Eastern skin tones. Brands should leverage her cultural expertise and strong engagement rate for authentic and impactful campaigns.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. Sonia consistently showcases diverse fashion styles, making her ideal for clothing and accessory brands. She excels in summer fashion, modest fashion, and second-hand clothing promotion. Potential partners include Shein, local Algerian boutiques, and international brands seeking to enter the MENA market. Campaigns could focus on outfit inspiration, seasonal collections, and styling tips. The expected ROI is high due to her engaged audience and visually appealing content. A potential challenge is ensuring brand alignment with her personal style. **TRAVEL (++):** Medium collaboration readiness. Sonia's travel content, primarily focused on Algerian destinations, presents opportunities for tourism boards, hotels, and travel agencies targeting Arabic-speaking travelers. She could partner with local hotels, airlines, and tour operators to promote Algerian tourism. Campaigns could involve showcasing travel experiences, destination guides, and hotel reviews. ROI is moderate, dependent on the target audience and campaign reach. A challenge is her limited geographic scope beyond Algeria. **BEAUTY (++):** Medium collaboration readiness. While not her primary focus, Sonia incorporates makeup and skincare into her lifestyle content, indicating potential for beauty brand collaborations. She could partner with makeup brands, skincare companies, and hair care product lines. Campaigns could include makeup tutorials, skincare routines, and product reviews. ROI is moderate, contingent on her ability to create engaging beauty-focused content. A challenge is her current lack of dedicated beauty content. **LIFESTYLE (++):** Medium collaboration readiness. Sonia's family-oriented content and glimpses into her daily life offer opportunities for lifestyle brands. She could partner with brands focused on home goods, family activities, or everyday essentials. Campaigns could involve showcasing products in her daily routine, family outings, or home decor. ROI is moderate, dependent on the relevance of the products to her audience. A challenge is the limited integration of lifestyle products in her current content.

Brand Collaboration Strengths

  • High engagement rate (5.93%) indicates an active and responsive audience.
  • Content focuses on fashion and travel, providing opportunities for related brands.
  • Open to collaborations, as indicated in her bio with contact information.
  • Strong visual aesthetic and consistent posting schedule.

Collaboration Considerations

  • Primary language is Arabic, potentially limiting reach for non-Arabic speaking audiences.
  • Geographic focus is mainly on Algeria, which might not suit brands seeking broader international exposure.

Estimated Collaboration Fees

Feed Post $1K~$2K
Story $316~$712
Reels $2K~$3K
Package $2K~$5K

Tags for Collaboration

  • Algerian Fashion
  • Travel in Algeria
  • Modest Fashion
  • Family Lifestyle

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Excellent Viral Reach: Excellent
Profile: @sonia_mehnoune is a macro-tier influencer with 105,413 followers, specializing in Fashion, Travel, Lifestyle, Beauty content.
Performance: 5.93% engagement rate with 144.50% viral reach rate.
Pricing: Package collaborations $2K~$5K. Individual posts $1K~$2K.
Alternatives: 3 similar influencers available: @aasmae_beauty ($51K~$106K), @moufida_megherbi ($29K~$60K), @amal_radi12 ($11K~$23K).
Best For: Brands targeting young demographics interested in Fashion, Travel, Lifestyle, Beauty with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @sonia_mehnoune through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@aasmae_beauty
Aasmae_beauty, with a significantly larger following of 2.4M compared to Sonia's 105K, offers a broader reach, particularly within the North African and Middle Eastern markets. While Sonia focuses on Algerian fashion and travel, Aasmae's content encompasses beauty, fitness, and lifestyle, potentially attracting a more diverse audience. Aasmae's lower engagement rate (0.12%) compared to Sonia's (5.93%) suggests a less interactive community, but the sheer volume of followers could compensate for this. Both influencers are open to collaborations, but Aasmae's content style, characterized by high-quality visuals and a focus on personal aesthetic, might require more structured guidance for brands seeking in-depth product integration. Aasmae's content also uses a mix of Arabic and English, which could broaden appeal.

Unique Strengths

  • Larger follower base (2.4M) provides greater potential reach.
  • Broader content categories (beauty, fitness, lifestyle) attract a more diverse audience.
  • Strong visual aesthetic with high-quality photography.
  • Active use of regional hashtags enhances visibility within North Africa and the Middle East.
Estimated Collaboration Fee: $51K~$106K
@moufida_megherbi
Moufida Megherbi differentiates herself from Sonia Mehnoune through a larger follower base and a focus on modest fashion, family travel, and lifestyle content. While both influencers cater to a similar Algerian audience, Moufida's content showcases a more extensive travel portfolio, including international destinations, and emphasizes her own fashion brand, Moufida Classy. Her content also features her family, particularly her young child, adding a relatable and warm dimension to her persona. Moufida's engagement rate is lower, but her significant reach offers broader exposure. She also has agency representation, suggesting a more structured approach to brand collaborations. This makes her a strong alternative for brands seeking wider reach and a focus on modest fashion and family-oriented travel experiences.

Unique Strengths

  • Larger follower base provides broader reach.
  • Focus on modest fashion caters to a specific niche.
  • Showcases international travel destinations.
  • Owns a fashion brand, demonstrating entrepreneurial spirit.
Estimated Collaboration Fee: $29K~$60K
@amal_radi12
Amal Radi, a Moroccan influencer, differentiates herself from Sonia Mehnoune through her larger follower base and focus on modest fashion. While Sonia incorporates family life and children into her content, Amal's content centers more on personal style, beauty, and travel within Morocco. Amal's engagement rate is significantly lower, but her broader reach could still be valuable for brands seeking exposure to a larger audience. Both influencers cater to a similar demographic in the MENA region, but Amal's emphasis on modest fashion and Moroccan culture provides a unique angle. Amal's content is primarily in Arabic, similar to Sonia, but her visual style and positive messaging may appeal to a slightly different segment within that audience. Her collaboration tier is 'Potential - High', suggesting a willingness to collaborate but no confirmed history, while Sonia is 'Ready - Professional'.

Unique Strengths

  • Larger follower base provides broader reach.
  • Focus on modest fashion caters to a specific niche.
  • Strong emphasis on Moroccan culture and travel.
  • Positive and uplifting content style.
Estimated Collaboration Fee: $11K~$23K

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