singh_antra004 - Macro Beauty Influencer & Travel Enthusiast

AI-Based Influencer Analysis | Macro (201K) | Partnership Guide • Est. $3.3K-$5.4K • 3 Similar Influencers
📊 AI Analysis • As of October 16, 2025 • WhoTag.ai

@singh_antra004 Influencer Analysis

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Followers 201,100
Engagement Rate 0.8%
Viral Reach Rate 93.69%
Location India
Influencer Tags
#MakeupArtist #IndianBeauty #TravelGram #LifestyleBlogger #FashionStyle

💡 Profile Overview

Antima Singh is an Indian makeup artist and content creator focusing on beauty, lifestyle, and travel content. She blends her professional makeup artistry with personal experiences and cultural celebrations, appealing to an audience interested in Indian traditions and modern living. She is open to collaborations, as indicated in her bio.

Personal Brand

Antima Singh distinguishes herself through a fusion of professional makeup artistry and authentic Indian cultural representation. Unlike many beauty influencers, she seamlessly integrates traditional Indian aesthetics with contemporary beauty trends and personal lifestyle content. Her expertise in elaborate makeup looks, particularly those celebrating Indian heritage, coupled with her travel experiences, creates a unique and engaging content mix that resonates with a specific niche. This blend sets her apart from generic beauty influencers, offering brands a culturally relevant avenue for reaching a diverse audience. Antima's content strategy effectively targets an audience interested in both beauty and cultural exploration. Her makeup tutorials and product showcases cater to beauty enthusiasts, while her travel and lifestyle posts appeal to those seeking inspiration for cultural immersion and personal style. The cheerful and expressive nature of her content fosters a strong connection with her followers, encouraging engagement and building a loyal community. This approach positions her as a trusted source of information and inspiration within her niche. Antima's authenticity stems from her genuine celebration of Indian culture and her open communication style. Her willingness to share personal experiences and cultural traditions fosters a sense of trust and relatability with her audience. For brand partnerships, this authenticity translates to increased credibility and impact. Brands should leverage her cultural expertise and personal connection with her audience by collaborating on campaigns that authentically integrate their products into her existing content, such as tutorials featuring traditional Indian looks or travel vlogs showcasing beauty essentials for different climates.

Collaboration Opportunities

**BEAUTY (+++):** High collaboration readiness given Antima's primary focus as a makeup artist. Her expertise in traditional Indian makeup and contemporary looks makes her ideal for brands like Maybelline, L'Oréal, and Nykaa. Expect high ROI from makeup tutorials, product reviews, and festive-themed campaigns. A potential challenge is ensuring brand alignment with her cultural content. **FASHION (++):** Medium collaboration readiness. While Antima showcases traditional Indian wear and contemporary fashion, her content isn't solely fashion-focused. Brands like BIBA, Fabindia, and Myntra could benefit from collaborations featuring styling tips and festive outfit ideas. ROI would be moderate, with potential challenges in competing with her strong beauty content. **TRAVEL (++):** Medium collaboration readiness. Antima's travel content, particularly her mountain and cultural explorations, presents opportunities for travel-related brands. Potential partners include MakeMyTrip, Airbnb, and local Indian tourism boards. Campaigns could focus on travel experiences, destination features, and travel essentials. The challenge lies in integrating travel content seamlessly with her beauty and lifestyle themes. **LIFESTYLE (+):** Low collaboration readiness. While Antima incorporates elements of her personal lifestyle, it's not a primary content pillar. Brands like Pepperfry or Godrej Interio could explore collaborations featuring home decor or lifestyle products, but ROI might be lower. The challenge is to create authentic integrations that resonate with her audience without overshadowing her core beauty and travel content.

Brand Collaboration Strengths

  • Clear professional identity as a makeup artist with content showcasing her skills.
  • High-quality visual content with a consistent aesthetic, particularly for makeup looks and personal styling.
  • Explicitly open to collaborations, with contact information provided in her bio.
  • Showcases a rich blend of personal lifestyle, travel, and cultural content.

Collaboration Considerations

  • Engagement rate is below average.
  • Content is heavily focused on personal life and traditional Indian culture, which may limit relevance for brands seeking a broader audience.

Estimated Collaboration Fees

Feed Post $1K~$2K
Story $332~$747
Reels $2K~$3K
Package $3K~$5K

Tags for Collaboration

  • Makeup Artist
  • Beauty Influencer
  • Indian Culture
  • Travel Blogger

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Excellent
Profile: @singh_antra004 is a macro-tier influencer with 201,100 followers, specializing in Beauty, Travel, Lifestyle, Fashion, Indian Culture content.
Performance: 0.8% engagement rate with 93.69% viral reach rate.
Pricing: Package collaborations $3K~$5K. Individual posts $1K~$2K.
Alternatives: 3 similar influencers available: @aindrilaasahasasmal ($16K~$33K), @aartee_misra ($16.1K~$33.3K), @m4mandvi ($429~$886).
Best For: Brands targeting young demographics interested in Beauty, Travel, Lifestyle, Fashion, Indian Culture with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @singh_antra004 through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@aindrilaasahasasmal
Aindrilaasahasasmal differentiates herself from singh_antra004 through a stronger emphasis on dance and Bengali culture, while both share a focus on fashion, lifestyle, and makeup artistry. Aindrilaasahasasmal's content showcases a blend of traditional Indian aesthetics with modern trends, appealing to an audience interested in cultural fashion and personal journeys. While both influencers are open to collaborations, Aindrilaasahasasmal's lower engagement rate and lack of explicit past paid collaborations might require brands to initiate the first partnership. However, her vibrant persona and high-quality visual content, particularly in traditional Indian attire, offer a unique value proposition for brands seeking to connect with a culturally engaged audience.

Unique Strengths

  • Strong focus on dance, adding a unique element to her content.
  • Authentic portrayal of Bengali culture and fashion.
  • High-quality visual content with a clear focus on fashion and lifestyle.
  • Expresses clear willingness to collaborate, as stated in her bio.
Estimated Collaboration Fee: $16K~$33K
@aartee_misra
Aartee_misra differentiates herself from singh_antra004 through her strong emphasis on video content creation, as highlighted in her bio. While both influencers operate within the fashion, lifestyle, and makeup niches, Aartee's focus on video provides a unique avenue for brand collaborations, allowing for dynamic product showcases and engaging storytelling. Aartee's content also seems to lean more towards contemporary fashion and styling, potentially appealing to a slightly different audience segment compared to singh_antra004's blend of traditional and modern aesthetics. Furthermore, Aartee's direct call for paid collaborations in her bio, coupled with her YouTube channel link, signals a clear intent for professional partnerships, making her an accessible option for brands seeking straightforward collaboration opportunities. However, her lower engagement rate compared to singh_antra004 might be a point of consideration for brands prioritizing high audience interaction.

Unique Strengths

  • Strong emphasis on video content creation, offering dynamic brand collaboration opportunities.
  • Clear intent for paid collaborations, as stated in her bio.
  • Focus on contemporary fashion and styling, potentially appealing to a specific audience segment.
  • Active presence on YouTube, expanding her reach and content versatility.
Estimated Collaboration Fee: $16.1K~$33.3K
@m4mandvi
Mandvi Tiwari differentiates herself from Antima Singh through her multifaceted approach as an artist, model, and makeup artist, blending these skills to create diverse content. While both influencers focus on beauty and lifestyle, Mandvi showcases a broader range of fashion styles, from traditional Indian to Western, and incorporates professional modeling into her presentation. Her content includes detailed skincare and makeup product reviews, adding a layer of expertise that resonates with her audience. Additionally, Mandvi's travel content highlights various Indian locations, providing viewers with both fashion inspiration and travel recommendations. Although her engagement rate is below average, her visually rich content and consistent niche focus make her a suitable partner for brands targeting the Indian market, particularly those seeking genuine product endorsements and lifestyle integration.

Unique Strengths

  • Demonstrates professional modeling capabilities with diverse poses and expressions.
  • Consistently produces high-quality visual content with clear aesthetics.
  • Actively reviews beauty and skincare products, providing detailed insights.
  • Features a variety of fashion styles, including traditional Indian and Western wear.
Estimated Collaboration Fee: $429~$886

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