sentaurisenta - Micro Makeup Artist in Bandung, Indonesia

AI-Based Influencer Analysis | Micro (100K) | Collaboration Guide • Est. $1.5K-$2.7K • 3 Similar Influencers

@sentaurisenta Influencer Analysis

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Followers 100,758
Engagement Rate 0.38%
Viral Reach Rate 27.00%
Location Indonesia
Influencer Tags
#MakeupArtist #BeautyEducator #WeddingMakeup #GlamMakeup #MakeupTutorial

💡 Profile Overview

Sentauri is a professional makeup artist and educator based in Bandung, Indonesia. She specializes in conducting makeup classes and workshops across various Indonesian cities, focusing on advanced techniques like wedding makeup and full glam looks. Her content showcases her expertise and positions her as a trusted coach in the beauty industry, making her a valuable partner for beauty brands seeking educational collaborations.

Personal Brand

Sentauri differentiates herself through her established position as a makeup artist and educator within Indonesia. Her focus on exclusive makeup classes and workshops, particularly in wedding and glam makeup, sets her apart. Unlike general beauty influencers, she offers tangible skill development, positioning herself as a trusted coach and event organizer. Her business-oriented profile, complete with booking information, further distinguishes her from purely content-driven influencers. Sentauri's target audience consists primarily of aspiring makeup artists and beauty enthusiasts seeking professional training. Her content strategy leverages detailed makeup looks and instructional tutorials, appealing to their desire for skill acquisition and industry knowledge. The aspirational aesthetic and emphasis on wedding and glam makeup cater to the audience's interest in high-end beauty and professional development, fostering a sense of ambition and achievement. Sentauri's personal authenticity stems from her demonstrable expertise and professional demeanor. Her authoritative communication style and hands-on involvement in event management reinforce her credibility. For brand partnerships, aligning with beauty brands seeking to educate and empower aspiring makeup artists would be highly effective. Collaborations could involve sponsored workshops, product demonstrations, or co-branded educational content, leveraging her established platform and trusted reputation.

Collaboration Opportunities

**BEAUTY (+++):** Sentauri's profile is deeply rooted in the beauty industry, making her highly ready for collaborations. Her expertise in makeup artistry, particularly wedding and glam makeup, positions her perfectly for partnerships with makeup brands. Potential collaborations include product demonstrations, tutorials, and sponsored workshops. Brands like Make Over, Wardah, and BLP Beauty (all popular Indonesian brands) would be ideal. The expected ROI is high due to her established reputation and engaged audience of aspiring makeup artists. A potential challenge is ensuring authenticity and relevance for a broader beauty audience beyond professional makeup education. **EDUCATION (++):** As a makeup educator, Sentauri presents a medium collaboration readiness for brands in the education sector. This includes beauty schools, online learning platforms offering makeup courses, or even brands providing educational resources for makeup artists. Partnerships could involve sponsored educational content, workshops, or online courses featuring brand products. Examples include partnering with beauty academies or online learning platforms like Skillshare to promote makeup artistry courses. ROI would be tied to brand awareness and lead generation. The challenge lies in aligning brand messaging with her existing educational content and ensuring a clear value proposition for her audience. **LIFESTYLE (+):** Sentauri's lifestyle as a professional makeup artist and educator offers a developing opportunity for lifestyle brands. While not her primary focus, her polished aesthetic and event organization skills could translate to collaborations with brands in the event planning, stationery, or professional development sectors. Potential partnerships could include featuring organizational tools, event planning resources, or lifestyle products that complement her professional image. Brands like Phi Planner Indonesia (already tagged) or other event-related services could be a good fit. Readiness is lower as lifestyle content is secondary, requiring careful integration to maintain relevance and authenticity.

Brand Collaboration Strengths

  • Strong expertise in makeup artistry and education.
  • Professional and polished visual aesthetic.
  • Established presence as a beauty educator with a clear business model.
  • Structured and professional approach to business.

Collaboration Considerations

  • Content is highly focused on makeup education, with less emphasis on direct product reviews.
  • Audience engagement rate is below average.

Estimated Collaboration Fees

Feed Post $1K~$1K
Story $151~$340
Reels $1K~$2K
Package $1K~$2K

Tags for Collaboration

  • Makeup Artist
  • Beauty Educator
  • Indonesian Influencer
  • Professional Makeup

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @sentaurisenta is a macro-tier influencer with 100,758 followers, specializing in Beauty, Education content.
Performance: 0.38% engagement rate with 27.00% viral reach rate.
Pricing: Package collaborations $1K~$2K. Individual posts $1K~$1K.
Alternatives: 3 similar influencers available: @nanathnadia ($6.1K~$12.6K), @syafitri.wd ($1.33K~$2.74K), @makeupbyhefty ($1.44K~$2.98K).
Best For: Brands targeting young demographics interested in Beauty, Education with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @sentaurisenta through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@nanathnadia
Nanathnadia differentiates herself from Sentaurisenta through a larger follower base and a broader scope of activities within the beauty industry. While both are makeup artists and educators, Nanathnadia's involvement as the founder of multiple beauty-related businesses and art director for a makeup brand suggests a more entrepreneurial and business-oriented approach. Her content focuses on bridal and party makeup, showcasing her expertise in creating stunning looks for special occasions. Nanathnadia's supportive and encouraging communication style fosters a positive community, making her an ideal partner for brands seeking an authentic voice in the professional beauty space. Her established business relationships and consistent tagging of beauty brands indicate a readiness for collaborations.

Unique Strengths

  • Larger follower base provides broader reach.
  • Entrepreneurial experience as founder of beauty businesses.
  • Art director role demonstrates industry leadership.
  • Focus on bridal and party makeup caters to specific events.
Estimated Collaboration Fee: $6.1K~$12.6K
@syafitri.wd
Syafitri.wd differentiates herself from Sentauri by having a slightly larger follower count and a higher viral reach rate, suggesting a broader audience appeal. While both influencers operate as professional makeup artists and educators in Indonesia, Syafitri.wd's profile indicates a stronger emphasis on brand collaborations, with numerous brands tagged in her content and explicit contact information for business inquiries. This suggests a greater openness to partnerships and a more established history of working with brands. Additionally, Syafitri.wd's content includes a wider range of makeup styles and techniques, showcasing versatility and adaptability to different brand aesthetics. Her location spans across Jakarta, Bali, and Bandung, potentially offering a wider geographical reach within Indonesia compared to Sentauri's focus on Bandung.

Unique Strengths

  • Stronger emphasis on brand collaborations with explicit contact information.
  • Higher viral reach rate, indicating broader audience appeal.
  • Wider range of makeup styles and techniques showcased.
  • Wider geographical reach within Indonesia (Jakarta, Bali, Bandung).
Estimated Collaboration Fee: $1.33K~$2.74K
@makeupbyhefty
Makeupbyhefty, based in Jakarta, distinguishes herself from Sentaurisenta through a blend of professional artistry and glimpses into her family life. While both are skilled makeup artists and educators, Makeupbyhefty showcases a wider range of makeup transformations, including bridal, pre-wedding, and mature makeup, and actively collaborates with luxury beauty brands like Armani Beauty and Sephora. Her content features client makeovers and participation in brand launch events, highlighting her engagement with the beauty industry. In contrast to Sentaurisenta's focus on makeup classes and workshops, Makeupbyhefty's approach integrates personal insights and family moments, adding a relatable dimension to her brand. This blend of professional expertise and personal connection positions her as a versatile influencer capable of engaging a broad audience within the Indonesian beauty market.

Unique Strengths

  • Demonstrates high-level expertise in makeup artistry, consistently showcasing professional and polished looks for various occasions.
  • Actively engages in brand collaborations, as evidenced by participation in launch events and explicit mentions of partnerships.
  • Maintains a strong professional presence, offering makeup services and educational courses, indicating a well-established business.
  • Produces visually appealing content with clear focus on makeup application and product features, suitable for beauty brand promotion.
Estimated Collaboration Fee: $1.44K~$2.98K

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