sazondepuertorico - Lifestyle Creator in Boston

AI-Based Influencer Analysis | Mega (2.3M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers

@sazondepuertorico Influencer Analysis

Powered by WhoTag.ai's influencer intelligence

Followers 2,347,873
Engagement Rate 1.21%
Viral Reach Rate 17.16%
Location USA
Influencer Tags
#BodyPositivity #SelfLove #ConfidentStyle #BostonLife #TravelGram

💡 Profile Overview

Rose Cruz, known as sazondepuertorico, is a confident and expressive lifestyle creator based in Boston. She champions body positivity through visually striking content, showcasing her curvy physique and tattoos in various settings. Her content focuses on fashion, travel, and personal moments, making her an ideal partner for brands seeking an authentic voice in the body positivity and lifestyle sectors. She has a substantial follower count, indicating a wide potential reach for brand messaging.

Personal Brand

Sazondepuertorico distinguishes herself through a potent combination of body positivity advocacy and a visually arresting aesthetic. Her brand stands out due to her confident embrace of her curvy physique and extensive tattoos, creating a unique and memorable image. Unlike many lifestyle influencers, she blends intimate glimpses into her home life with adventurous outdoor pursuits, offering a multifaceted perspective. This blend of vulnerability and boldness sets her apart in a crowded influencer landscape. Her content strategy resonates strongly with an audience seeking self-love and empowerment. By showcasing her confident self-expression through fashion, travel, and everyday moments, she cultivates a community that values authenticity and body positivity. Her use of short, impactful captions and visually appealing reels caters to the modern social media user's desire for concise and engaging content. This approach fosters a strong connection with her followers, driving engagement and loyalty. Rose Cruz's authenticity stems from her genuine embrace of her body and lifestyle. Brands seeking partnerships should leverage her confident persona and visually striking content to reach audiences interested in body positivity, fashion, and travel. Actionable insights include collaborations with swimwear, casual wear, or travel brands that align with her adventurous spirit and commitment to self-love. Focus on campaigns that empower individuals to embrace their unique beauty and pursue a confident, fulfilling lifestyle.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. Rose's content heavily features fashion, particularly swimwear, casual wear, and bodycon styles. Her confident presentation and visually appealing content make her ideal for brands like SHEIN, Fashion Nova, and ASOS. Campaigns could include try-on hauls, styling tips, and showcasing new collections. High ROI is expected due to her engaged audience and consistent fashion-focused content. Potential challenge: ensuring brand alignment with her body-positive and sensual aesthetic. **TRAVEL (++):** Medium collaboration readiness. Rose frequently incorporates travel into her content, showcasing beach destinations and city explorations. This makes her suitable for partnerships with travel agencies, hotels, and tourism boards. Potential collaborations include sponsored trips, hotel reviews, and destination spotlights. Brands like Booking.com, Airbnb, and local tourism boards could benefit. Readiness is medium due to travel being a secondary focus compared to fashion. **LIFESTYLE (++):** Medium collaboration readiness. Rose's content touches on various lifestyle aspects, including home improvement and outdoor activities. This opens opportunities for collaborations with brands in home decor, cleaning products, and outdoor gear. IKEA (already tagged), Target, and Coleman are potential partners. Campaigns could feature home makeovers, product reviews, and showcasing outdoor adventures. Readiness is medium as lifestyle content is interspersed with fashion and travel. **BEAUTY (++):** Medium collaboration readiness. While not explicitly beauty-focused, Rose's emphasis on self-expression and visual appeal makes her suitable for beauty collaborations. Specifically, brands focusing on body makeup, tattoo care, or suncare could benefit. Potential partners include Fenty Beauty, Lush, and Supergoop. Campaigns could include makeup tutorials, skincare routines, and showcasing beauty products in her lifestyle content. Readiness is medium as beauty is not her primary content focus.

Brand Collaboration Strengths

  • Strong visual appeal and confident self-presentation through high-quality imagery
  • Substantial follower count, indicating a wide potential reach for brand messaging
  • Consistent content style focused on personal branding and body positivity
  • Engages in diverse lifestyle activities including travel, outdoor recreation, and home-related content

Collaboration Considerations

  • Content is heavily centered on the influencer's physical appearance, which may limit suitability for brands outside of fashion, beauty, or lifestyle categories
  • Captions are generally brief and do not offer extensive opportunities for detailed product integration or storytelling

Estimated Collaboration Fees

Feed Post $23K~$44K
Story $6K~$13K
Reels $28K~$62K
Package $46K~$95K

Tags for Collaboration

  • Body Positivity
  • Fashion
  • Lifestyle
  • Travel

Want to discover more influencer profiles?
Explore WhoTag.ai

Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @sazondepuertorico is a mega-tier influencer with 2,347,873 followers, specializing in Lifestyle, Fashion, Body Positivity, Travel, Outdoor Activities content.
Performance: 1.21% engagement rate with 17.16% viral reach rate.
Pricing: Package collaborations $46K~$95K. Individual posts $23K~$44K.
Alternatives: 3 similar influencers available: @big.girls17 ($2.41K~$5.00K), @cubandabaddie ($14.2K~$29.4K), @poheletteperez ($259~$535).
Best For: Brands targeting young demographics interested in Lifestyle, Fashion, Body Positivity, Travel, Outdoor Activities with aesthetic-focused campaigns.

Alternative Influencers

Powered by WhoTag.ai's recommendation intelligence

We discovered 3 alternative influencers with similar style to @sazondepuertorico through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@big.girls17
While both sazondepuertorico and big.girls17 focus on body positivity and lifestyle content, they differ in audience size and content presentation. Sazondepuertorico has a significantly larger following (2.3M vs 110K) and showcases a broader range of lifestyle activities, including travel and home decor. Big.girls17, on the other hand, concentrates more on plus-size fashion, fitness, and self-love, often featuring content in Spanish and Portuguese, suggesting a stronger connection to Latin American audiences. Sazondepuertorico's content is more visually polished and diverse, while big.girls17 offers a more intimate and focused approach to body positivity, potentially appealing to brands seeking a niche audience deeply invested in self-acceptance and curvy fashion. Big.girls17's engagement rate is lower, but her focus on a specific niche could provide more targeted results for relevant brands.

Unique Strengths

  • Strong authenticity and confidence in promoting body positivity, resonating deeply with a niche audience
  • Maintains a consistent visual aesthetic with high-quality images that highlight her curvy physique and active lifestyle
  • Engages a dedicated community interested in self-love, fashion, and fitness for plus-size individuals
  • Offers a unique and empowering perspective that aligns well with brands promoting inclusivity and diverse beauty standards
Estimated Collaboration Fee: $2.41K~$5.00K
@cubandabaddie
Cubandabaddie differentiates from sazondepuertorico through a smaller but highly engaged audience, reflected in a significantly higher engagement rate. While both influencers focus on body positivity and self-expression, Cubandabaddie showcases a more entrepreneurial spirit, linking to a hair business and indicating multiple occupations. Her content, while also centered on personal style, includes diverse outfits and a confident presentation of her curvy figure. She also displays luxury consumption through a Louis Vuitton bag. Sazondepuertorico, on the other hand, has a larger reach and focuses on a broader lifestyle that includes travel and outdoor activities. Cubandabaddie's content is more focused on fashion and beauty, with a strong emphasis on hair care. This makes Cubandabaddie a potentially more targeted choice for brands in the beauty and fashion industries, particularly those focused on hair care and plus-size fashion.

Unique Strengths

  • Higher engagement rate indicating a more interactive audience
  • Strong focus on hair care and beauty, appealing to specific niches
  • Entrepreneurial background suggesting a business-oriented approach
  • Clear and consistent messaging around body positivity and self-love
Estimated Collaboration Fee: $14.2K~$29.4K
@poheletteperez
Pohelette Perez differentiates herself from sazondepuertorico through a more focused approach on plus-size fashion and beauty, appealing to a specific niche within the body positivity movement. While both influencers promote body positivity, Pohelette's content is heavily centered around her personal style and experiences as a Latina woman, creating a strong sense of authenticity and relatability. She actively engages with her audience, fostering a supportive community around self-love and stylish living. Unlike sazondepuertorico, Pohelette's content often features collaborations with accessible brands like Target and Fashion Nova Curve, making her an attractive option for brands seeking to connect with a diverse and engaged audience. Her willingness to collaborate and clear communication for business inquiries further enhance her appeal as a potential brand partner. Pohelette's content also highlights locations in Miami and California, which could be advantageous for brands targeting those regions.

Unique Strengths

  • Authentic representation of plus-size fashion and body positivity
  • Strong engagement with a niche audience
  • Clear communication for business inquiries
  • Focus on personal style and experiences as a Latina woman
Estimated Collaboration Fee: $259~$535

Looking for more alternatives?

Find similar creators with detailed analytics.

Visit WhoTag.ai