saintsup - Thai Actor & Entertainment CEO in Bangkok

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@saintsup Influencer Analysis

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Followers 2,806,554
Engagement Rate 0.82%
Viral Reach Rate 7.49%
Location Thailand
Influencer Tags
#SaintSup #IDOLFACTORY #ThaiDrama #ActorLife #FashionEvents

💡 Profile Overview

Suppapong Udomkaewkanjana, also known as Saint, is a Thai actor and CEO of IDOLFACTORY. He focuses on entertainment, fashion, and lifestyle content, appealing to a large fanbase with his charismatic and professional persona. He is well-suited for brand collaborations seeking a sophisticated and influential partner in the Thai market, demonstrating a willingness to collaborate.

Personal Brand

Suppapong Udomkaewkanjana, known as @saintsup, distinguishes himself through a unique blend of acting prowess and entrepreneurial leadership as the CEO of IDOLFACTORY. This dual role sets him apart from typical influencers, positioning him as a multifaceted figure with influence spanning both the entertainment and business sectors. His professional demeanor, coupled with high-quality content showcasing red carpet events and fashion engagements, further elevates his brand, appealing to a sophisticated audience seeking credibility and style. @saintsup's content strategy effectively targets fans of Thai drama and entertainment, leveraging his charismatic personality and engaging tone. His audience psychology leans towards admiration and aspiration, drawn to his success as both an actor and a CEO. The strength of his content lies in its professional execution and consistent delivery, fostering a loyal following demonstrated by a solid engagement rate, indicating a receptive audience for brand integrations. @saintsup projects authenticity through his genuine engagement with fans and his commitment to both his acting career and his business ventures. His philanthropic activities further enhance his image as a caring and responsible public figure. Actionable insights for brand partnerships include leveraging his expertise in talent management and series production for collaborative content creation, or aligning with his philanthropic endeavors to showcase shared values and enhance brand reputation.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. Suppapong's frequent attendance at fashion events like Elle Fashion Week, coupled with his sophisticated personal style, makes him an ideal partner for fashion brands. He could collaborate with luxury brands like Gucci or Prada, or more accessible brands like Uniqlo, showcasing their apparel through red carpet appearances, photoshoots, and social media posts. Expected ROI is high due to his large and engaged fanbase. A potential challenge is ensuring the brand aligns with his established high-end aesthetic. **BEAUTY (++):** Medium collaboration readiness. While not explicitly focused on beauty, Suppapong's polished appearance and involvement in the entertainment industry make him suitable for beauty endorsements. He could partner with skincare brands like Sulwhasoo or makeup brands like MAC Cosmetics, promoting products through tutorials or incorporating them into his daily routine. ROI is moderate, as beauty is not his primary content focus. A challenge is integrating beauty products authentically into his existing content. **LIFESTYLE (++):** Medium collaboration readiness. Suppapong's dynamic lifestyle as an actor and CEO provides opportunities for lifestyle brand collaborations. He could partner with brands like Dyson or Philips, showcasing their products in his home or office. ROI is moderate, as lifestyle content is not his primary focus. A challenge is creating content that feels authentic and not overly promotional. **LUXURY (++):** Medium collaboration readiness. Given his CEO status and attendance at high-profile events, Suppapong aligns well with luxury brands. He could collaborate with brands like Montblanc or Tag Heuer, showcasing their products through event appearances and social media posts. ROI is moderate, as luxury endorsements need to be carefully integrated to maintain authenticity. A challenge is ensuring the brand aligns with his established public image.

Brand Collaboration Strengths

  • Substantial and engaged fanbase, indicating strong audience reach.
  • High-quality visual content with professional styling.
  • Professional approach to collaborations, evidenced by clear business contact information.
  • Versatile public persona as both an actor and CEO.

Collaboration Considerations

  • Content primarily centered on the Thai entertainment industry.
  • Lack of consistent explicit paid partnership disclosures.

Estimated Collaboration Fees

Feed Post $14K~$26K
Story $4K~$8K
Reels $17K~$37K
Package $28K~$57K

Tags for Collaboration

  • Thai Actor
  • Entertainment CEO
  • Fashion Icon
  • Charismatic Influencer

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @saintsup is a mega-tier influencer with 2,806,554 followers, specializing in Acting, Entertainment Industry, Business Management, Fashion, Social Impact content.
Performance: 0.82% engagement rate with 7.49% viral reach rate.
Pricing: Package collaborations $28K~$57K. Individual posts $14K~$26K.
Alternatives: 3 similar influencers available: @zeepruk ($64.6K~$133.5K), @thanapob_lee ($29K~$61K), @ppnaravit ($39.3K~$81.3K).
Best For: Brands targeting young demographics interested in Acting, Entertainment Industry, Business Management, Fashion, Social Impact with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @saintsup through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@zeepruk
Zee Pruk differentiates himself from Saintsup through a stronger emphasis on fashion and a more global presence. While both are Thai actors, Zee Pruk's content showcases a higher degree of luxury consumption and collaborations with international brands like Calvin Klein and Harper's Bazaar Korea. He also incorporates travel content from locations like New York, suggesting a broader appeal. Saintsup's content is more focused on the Thai entertainment industry and his role as CEO of IDOLFACTORY. Zee Pruk's engagement rate is also significantly higher, indicating a more active and responsive audience. This makes Zee Pruk a potentially better fit for brands seeking a fashion-forward influencer with a global reach and high engagement.

Unique Strengths

  • Higher engagement rate compared to the target influencer.
  • Stronger focus on fashion and luxury lifestyle.
  • Collaborations with international brands and publications.
  • Global presence with content from diverse locations.
Estimated Collaboration Fee: $64.6K~$133.5K
@thanapob_lee
Thanapob Leeratanakachorn, a Thai actor and fashion icon, differentiates himself from Suppapong Udomkaewkanjana (Saint) through a stronger emphasis on luxury fashion and brand collaborations. While both are actors, Thanapob's profile showcases partnerships with high-end brands like Fendi, Cartier, and Louis Vuitton, highlighting a sophisticated and affluent lifestyle. His content is heavily focused on fashion events and designer apparel, appealing to an audience interested in luxury goods and trends. In contrast, Saint's content is broader, encompassing acting projects, business ventures, and community engagement. Thanapob's direct and professional communication style, particularly regarding business inquiries, further distinguishes him as a valuable partner for brands seeking a polished and fashion-forward influencer. His consistent association with luxury brands establishes credibility within that sector, making him a strong candidate for collaborations targeting a high-end consumer base.

Unique Strengths

  • Strong association with luxury fashion and lifestyle brands
  • High standard of visual content quality with professional styling
  • Large and dedicated audience as a recognized actor
  • Professional approach to business inquiries
Estimated Collaboration Fee: $29K~$61K
@ppnaravit
Ppnaravit differentiates himself from saintsup through a stronger focus on fashion and beauty, showcasing a trendy, urban style and collaborating with beauty brands like 3CE and L'Oreal Paris. While both are Thai celebrities, Ppnaravit's content leans more towards personal lifestyle, including travel and pet ownership, creating a relatable and aspirational image. He also demonstrates a clear engagement with luxury brands, such as Versace. Saintsup, on the other hand, emphasizes his roles as an actor and CEO, with content centered around his professional endeavors in the entertainment industry. Ppnaravit's high engagement rate suggests a very active and responsive audience, making him a potentially valuable partner for brands seeking to connect with a younger, fashion-conscious demographic. His content is visually polished and professionally curated, aligning well with brands seeking a modern and stylish ambassador.

Unique Strengths

  • High engagement rate (6.34%) indicating a very active audience
  • Strong focus on fashion and beauty, appealing to a trendy demographic
  • Documented collaborations with well-known brands (3CE, L'Oreal Paris, Vaseline)
  • Clear engagement with luxury brands, such as Versace
Estimated Collaboration Fee: $39.3K~$81.3K

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