quintymirjam - Macro Beauty Influencer & Hair Care Expert

AI-Based Influencer Analysis | Macro (227K) | Partnership Guide • Est. $7.4K-$12.2K • 3 Similar Influencers

@quintymirjam Influencer Analysis

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Followers 227,556
Engagement Rate 0.23%
Viral Reach Rate 15.33%
Location Netherlands
Influencer Tags
#BeautyInfluencer #TravelLifestyle #FashionStyle #HairCare #OOTD

💡 Profile Overview

Quinty Mirjam de Vries is a Dutch beauty entrepreneur and lifestyle influencer known for her glamorous travel content and fashion sense. As the founder of Hot Without Heat, she showcases her expertise in hair care and business. She appeals to audiences interested in luxury, authenticity, and entrepreneurial journeys, making her a strong candidate for brand collaborations.

Personal Brand

Quinty Mirjam distinguishes herself through the fusion of her entrepreneurial endeavors with her aspirational lifestyle content. Her role as the founder of Hot Without Heat provides her with demonstrable expertise in the hair care niche, setting her apart from general lifestyle influencers. This business acumen, combined with her glamorous aesthetic and travel experiences, creates a unique value proposition. Her content is not just aspirational; it is also rooted in practical knowledge and entrepreneurial spirit. Quinty's content strategy effectively targets an audience that values luxury, beauty, and entrepreneurial success. Her high-quality visuals and engaging storytelling create a sense of aspiration and relatability. By sharing personal insights and product recommendations, she fosters a strong connection with her followers. The focus on travel, fashion, and beauty aligns with the interests of individuals seeking inspiration and guidance in these areas, making her content highly relevant and engaging. Quinty's authenticity stems from her open sharing of both her personal life and her entrepreneurial journey. This transparency builds trust with her audience, making her recommendations more impactful. For brand partnerships, Quinty should prioritize collaborations that align with her values of luxury, quality, and authenticity. Brands in the beauty, fashion, and travel sectors, particularly those with a focus on hair care or entrepreneurial empowerment, would be ideal partners. A focus on long-term partnerships would further enhance her credibility.

Collaboration Opportunities

**BEAUTY (+++):** Quinty demonstrates high collaboration readiness within the beauty sector, particularly in hair care, given her entrepreneurial venture, Hot Without Heat. Her content showcases expertise in hair growth and styling, making her an ideal partner for brands like Olaplex or Dyson Hair. She also aligns well with skincare brands focusing on luxury and efficacy, such as La Mer. Campaigns could include product reviews, tutorials, and lifestyle integration. Potential challenges include maintaining authenticity amidst sponsored content and ensuring alignment with her personal brand values. **FASHION (++):** Quinty presents a medium collaboration readiness in the fashion industry, specifically within the luxury and travel-oriented segments. Her glamorous lifestyle and travel content provide a natural backdrop for showcasing high-end clothing and accessories. Brands like Gucci or Dior could benefit from her aspirational aesthetic. Collaboration opportunities include styling sessions, travel lookbooks, and event appearances. A potential challenge is her captions being frequently in Dutch, which might limit direct reach to a global audience. **TRAVEL (+++):** Quinty exhibits strong collaboration readiness in the travel industry, given her frequent travel content and aspirational lifestyle. She is well-suited for partnerships with luxury hotels, airlines, and travel agencies, such as Four Seasons Hotels, KLM, or Virtuoso Travel. Campaigns could include hotel reviews, destination guides, and travel vlogs. Her visual content standards and engaging communication style make her an effective travel influencer. A potential challenge is ensuring brand alignment with her personal travel preferences and style. **LUXURY (++):** Quinty shows medium collaboration readiness within the luxury sector, driven by her glamorous lifestyle and entrepreneurial pursuits. Her content often features high-end fashion, beauty, and travel experiences, making her a suitable partner for luxury brands like Chanel or Louis Vuitton. Collaboration opportunities include product placements, event appearances, and lifestyle integration. A potential challenge is her engagement rate being below average, which could be a consideration for brands prioritizing high audience interaction metrics.

Brand Collaboration Strengths

  • Established personal brand with her own product line, Hot Without Heat.
  • High-quality, aspirational content featuring travel and fashion.
  • Authentic and engaging communication style fostering a strong audience connection.
  • Demonstrated experience with brand collaborations and a clear business contact.

Collaboration Considerations

  • Content primarily focuses on personal lifestyle and travel, requiring alignment for specific product-focused campaigns.
  • Engagement rate is below average, which may be a consideration for brands prioritizing high audience interaction.

Estimated Collaboration Fees

Feed Post $3K~$5K
Story $1K~$2K
Reels $3K~$7K
Package $5K~$11K

Tags for Collaboration

  • Beauty Entrepreneur
  • Travel Influencer
  • Hair Care Expert
  • Lifestyle Blogger

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @quintymirjam is a macro-tier influencer with 227,556 followers, specializing in Beauty, Hair Care, Fashion, Travel, Lifestyle content.
Performance: 0.23% engagement rate with 15.33% viral reach rate.
Pricing: Package collaborations $5K~$11K. Individual posts $3K~$5K.
Alternatives: 3 similar influencers available: @noordegroot ($164K~$339K), @elisehoogerdijk ($68K~$141K), @bentheliem ($57K~$117K).
Best For: Brands targeting young demographics interested in Beauty, Hair Care, Fashion, Travel, Lifestyle with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @quintymirjam through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@noordegroot
Noor de Groot differentiates herself from Quinty Mirjam de Vries through her focus on motherhood and family lifestyle, which is evident in her content featuring her daughter and family adventures. While both influencers share a passion for fashion and travel, Noor integrates these elements with her role as a mother, creating a relatable and aspirational image for parents. Additionally, Noor's content showcases a blend of luxury and everyday items, offering versatility for brands targeting different consumer segments. Her collaboration tier is 'Ready - Premium', indicating a higher level of professionalism and experience in brand partnerships compared to Quinty. Noor's content also leans more towards static photography, while Quinty's includes more video content. Finally, Noor's engagement rate is significantly higher than Quinty's, suggesting a more active and responsive audience.

Unique Strengths

  • Strong visual content quality with a consistent aesthetic, suitable for fashion and lifestyle brands.
  • Authentic portrayal of motherhood and family life, appealing to family-oriented brands.
  • Clear disclosure practices for sponsored content, ensuring transparency for brand partnerships.
  • Versatility in showcasing both luxury and everyday items, offering options for various brand tiers.
Estimated Collaboration Fee: $164K~$339K
@elisehoogerdijk
Elise Hoogerdijk differentiates herself from Quinty Mirjam de Vries through a higher engagement rate and a focus on luxury travel and fashion. While both influencers operate in the beauty and lifestyle space, Elise emphasizes high-end brands and sophisticated styling, often featuring collaborations with prominent names like Chanel and Armani Beauty. Her content showcases exotic European destinations, appealing to an audience seeking aspirational luxury experiences. Unlike Quinty, who also highlights her entrepreneurial journey with her own product line, Elise's entrepreneurial side is represented by Pure Basics, adding another layer to her personal brand. Elise's content, while visually driven, sometimes lacks detailed captions, potentially limiting in-depth product storytelling compared to Quinty's more personal and engaging communication style. Overall, Elise offers a more polished and brand-centric approach, making her suitable for collaborations focused on luxury and aspirational lifestyle.

Unique Strengths

  • High engagement rate compared to the target influencer.
  • Strong focus on luxury brands and high-end fashion.
  • Frequent collaborations with established brands, demonstrating reliability.
  • Sophisticated and aspirational personal brand with a luxurious aesthetic.
Estimated Collaboration Fee: $68K~$141K
@bentheliem
Benthe Liem differentiates herself from Quinty Mirjam through a stronger emphasis on high fashion and global fashion week events. While both influencers operate in the fashion and travel space, Benthe's content is more focused on documenting specific fashion trends and attending major fashion events, offering a more curated and industry-focused perspective. Benthe's content also showcases a more organized and entrepreneurial approach, hinting at meticulous planning and a strategic approach to content creation. Unlike Quinty, Benthe's content does not prominently feature a personal product line, but she does tag many high-end brands, indicating a strong engagement with commercial opportunities. Benthe's higher engagement rate suggests a more interactive relationship with her audience, potentially offering brands a more direct line of communication and higher visibility.

Unique Strengths

  • Strong focus on high fashion and global fashion week events.
  • Higher engagement rate compared to the target influencer.
  • Demonstrates an organized and entrepreneurial approach to content creation.
  • Showcases a curated and industry-focused perspective on fashion trends.
Estimated Collaboration Fee: $57K~$117K

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