ppl.vs - Photographer in Riga Specializing in Portraits

AI-Based Influencer Analysis | Micro (60K) | Collaboration Guide • Est. $1.9K-$3.3K • 3 Similar Influencers
📊 AI Analysis • As of November 01, 2025 • WhoTag.ai

@ppl.vs Influencer Analysis

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Followers 60,282
Engagement Rate 11.24%
Viral Reach Rate 355.34%
Location LV
Influencer Tags
#Photography #Photoshoot #RigaPhotographer #Latvia #PortraitPhotographer

💡 Profile Overview

Andrew Poplavsky, based in Riga, Latvia, is a professional photographer specializing in portrait, fashion, and transformation photography. His high-quality, artistic content captures the unique essence of individuals, emphasizing personal growth and beauty. He is ready for collaborations, as indicated by his client questionnaire and professional approach, making him an ideal partner for brands seeking impactful visual storytelling.

Personal Brand

Andrew Poplavsky, known as @ppl.vs, distinguishes himself through high-quality, artistic photography specializing in portrait, fashion, and transformation themes. His Latvian base and Vogue-style aesthetic provide a unique geographical and stylistic niche. The blend of black and white compositions with dynamic outdoor shoots sets him apart from typical portrait photographers, offering a diverse visual portfolio. His content strategy effectively targets individuals interested in personal growth, fashion, and fitness. The high engagement rate (11.24%) suggests a strong connection with his audience. His use of Reels and focus on body transformation content taps into current social media trends, appealing to a demographic seeking inspiration and visual storytelling. Andrew's authenticity stems from his passionate approach and direct engagement with his audience, incorporating humor and appreciation. Brands in men's health, fitness apparel, or photography equipment could benefit from partnerships. Actionable insight: Collaborate on a campaign showcasing before-and-after transformations using the brand's products, leveraging his photography skills and audience engagement.

Collaboration Opportunities

**FASHION (++):** Medium collaboration readiness. Andrew's photography often features models styled in various fashion ensembles, making him suitable for collaborations with clothing and accessory brands. He could partner with brands like ASOS, Boohoo, or local Latvian designers to create visually appealing lookbooks or behind-the-scenes content showcasing their products. The potential ROI lies in driving brand awareness and sales through his artistic imagery. A challenge could be ensuring the fashion aligns with his photographic style and audience preferences. **WELLNESS (++):** Medium collaboration readiness. Andrew's portfolio includes body transformation photography and content related to men's health, indicating an interest in the wellness space. He could collaborate with fitness brands like Myprotein or athletic apparel companies like Adidas to create motivational content or showcase fitness journeys. The expected ROI would be increased brand visibility and engagement within the fitness community. A potential challenge is ensuring the wellness content aligns with his primary focus on photography. **BEAUTY (++):** Medium collaboration readiness. Given his focus on portrait and fashion photography, there's a natural alignment with beauty brands. He could collaborate with makeup brands like NYX or skincare brands like The Ordinary to create visually stunning campaigns showcasing their products on diverse models. The ROI would be increased brand awareness and product visibility through his artistic lens. A potential challenge is ensuring the beauty products complement his photographic style and aesthetic.

Brand Collaboration Strengths

  • High-quality, professional photography skills with a diverse portfolio.
  • Clear professional presence and readiness for collaborations.
  • Engaging and appreciative communication style.
  • Strong visual storytelling capabilities.

Collaboration Considerations

  • Content primarily showcases photography work, limiting personal lifestyle integration.
  • No explicit past brand collaborations are evident.

Estimated Collaboration Fees

Feed Post $1K~$1K
Story $181~$407
Reels $1K~$2K
Package $1K~$3K

Tags for Collaboration

  • Photography
  • Fashion
  • Wellness
  • Transformation

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Excellent Viral Reach: Excellent
Profile: @ppl.vs is a micro-tier influencer with 60,282 followers, specializing in Photography, Fashion & Style, Wellness, Healthcare, Media & Entertainment content.
Performance: 11.24% engagement rate with 355.34% viral reach rate.
Pricing: Package collaborations $1K~$3K. Individual posts $1K~$1K.
Alternatives: 3 similar influencers available: @karakaj.photography ($455~$940), @photo.by.davvidovva ($57~$117), @eva_luika_photo ($59~$121).
Best For: Brands targeting young demographics interested in Photography, Fashion & Style, Wellness, Healthcare, Media & Entertainment with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @ppl.vs through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@karakaj.photography
Karakaj.photography differentiates itself from ppl.vs through its strong focus on women's empowerment and personal wellness journeys, which is evident in the content and captions. While both are professional photographers based in Riga, Karakaj.photography emphasizes creating a comfortable environment for clients to express themselves, aiming to boost their confidence through photoshoots. This is further supported by her mention of 'teaching women to be brave, confident and free through a photoshoot'. Additionally, Karakaj.photography shares her personal journey of self-improvement and wellness, including fitness activities like jump rope, adding a personal touch that may resonate with audiences interested in lifestyle and wellness content. The target influencer, ppl.vs, primarily showcases his photography work, focusing on capturing the essence and beauty of individuals through high-quality, artistic visuals, but lacks the explicit empowerment and personal wellness focus.

Unique Strengths

  • Focuses on women's empowerment through photography.
  • Shares personal wellness journey, adding a relatable touch.
  • Actively collaborates with other professionals in the industry.
  • Demonstrates expertise in creating comfortable and expressive environments for clients.
Estimated Collaboration Fee: $455~$940
@photo.by.davvidovva
Photo.by.davvidovva differentiates from ppl.vs primarily through a more personalized and friendly approach, positioning herself as 'your photographer and friend.' While both are professional photographers based in Latvia, Dasha focuses on capturing beauty and femininity, creating a warm and inviting atmosphere for her clients. Andrew, on the other hand, showcases a broader range of photography styles, including fashion and transformation, with a more artistic and less personal tone. Dasha's emphasis on fast processing times also sets her apart, appealing to clients seeking efficiency. Her smaller follower count allows for a more intimate connection with her audience, potentially leading to higher engagement rates for specific campaigns. Andrew's larger portfolio and diverse clientele may offer broader appeal, but Dasha's focused approach could resonate more strongly with brands targeting female empowerment and beauty.

Unique Strengths

  • Friendly and approachable persona, creating a comfortable client experience.
  • Specializes in capturing beauty and femininity, aligning with specific brand aesthetics.
  • Emphasizes fast photo processing, ensuring timely delivery for campaigns.
  • Strong focus on portrait and fashion photography, showcasing consistent quality.
Estimated Collaboration Fee: $57~$117
@eva_luika_photo
Eva_luika_photo differentiates from ppl.vs primarily through her specialization in capturing life's significant moments, such as pregnancy, weddings, and family events, offering a more emotionally driven and personal touch compared to Andrew's broader focus on fashion and transformation photography. While Andrew showcases a diverse portfolio with high-end aesthetics, Eva concentrates on intimate and relatable content, making her suitable for brands targeting families and individuals seeking to preserve cherished memories. Her collaboration with makeup artists and stylists also highlights her network within the beauty industry, providing opportunities for beauty-related brand partnerships. However, her lower follower count and engagement rate may limit reach compared to Andrew, but her niche focus could provide a more targeted and authentic connection with her audience.

Unique Strengths

  • Specializes in capturing significant life events, offering emotionally resonant content.
  • Collaborates with makeup artists and stylists, expanding potential brand partnerships.
  • Focuses on intimate and relatable content, fostering a personal connection with her audience.
  • Showcases a consistent artistic vision with high-quality professional photography.
Estimated Collaboration Fee: $59~$121

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