nazlyfiras - Macro Influencer specializing in Fashion & Travel

AI-Based Influencer Analysis | Macro (105K) | Partnership Guide • Est. $2.9K-$3.2K • 3 Similar Influencers

@nazlyfiras Influencer Analysis

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Followers 105,800
Engagement Rate 0.04%
Viral Reach Rate 145.83%
Location Lebanon/Saudi Arabia
Influencer Tags
#LuxuryFashion #TravelGram #GlobalStyle #Fashionista #JetSetter

💡 Profile Overview

Nazly Firas is a Middle Eastern influencer known for her sophisticated and aspirational lifestyle content, focusing on luxury fashion and travel. Her polished visual aesthetic and confident persona appeal to an audience interested in high-end brands and global trends. She is well-suited for collaborations with brands seeking to align with a glamorous and well-traveled persona, although her engagement rate is below average.

Personal Brand

Nazly Firas differentiates herself through a curated blend of high fashion and luxury travel, presenting an aspirational lifestyle that resonates with a global audience. Her polished aesthetic and focus on designer brands, such as Loewe and Casablanca, position her as a style authority. Unlike some competitors who may focus solely on fashion or travel, Nazly effectively merges both, creating a holistic vision of sophisticated living. This combination, coupled with her expressive personality, allows her to stand out in the crowded influencer landscape. Nazly's target audience likely comprises individuals who aspire to a luxurious and globally-connected lifestyle. Her content strategy leverages visually appealing imagery of high-end fashion, exotic destinations, and exclusive experiences. The strength of her content lies in its ability to evoke desire and provide inspiration for her followers. By consistently showcasing a sophisticated and adventurous lifestyle, she cultivates a loyal following interested in emulating her style and experiences. Nazly's personal authenticity stems from her confident and expressive communication style, coupled with her genuine passion for fashion and travel. Brands seeking partnerships should leverage her established credibility and aspirational image. Actionable insights include collaborations focused on exclusive travel experiences, designer collaborations, or curated fashion collections that align with her personal brand. Emphasizing the sophistication and global appeal of the brand will resonate with her audience and enhance the partnership's success.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. Nazly consistently showcases high-end fashion and designer brands, making her an ideal partner for luxury and contemporary fashion houses. Her style leans towards evening wear, designer bags, and accessories. Potential brand partners include Gucci, Prada, and Farfetch. Campaigns could focus on styling tips, outfit showcases, and exclusive collection previews, yielding high ROI due to her aspirational style. A potential challenge is ensuring authenticity and relatability while promoting luxury items. **TRAVEL (+++):** High collaboration readiness. Nazly's content frequently features international travel destinations and luxury accommodations, making her a strong fit for travel-related brands. She excels in showcasing city exploration and cultural experiences. Potential partners include Four Seasons Hotels, Emirates, and Airbnb Luxe. Collaboration opportunities include destination guides, hotel reviews, and travel vlogs, promising high engagement from her travel-enthusiastic audience. A potential challenge is ensuring content aligns with current travel advisories and safety guidelines. **LUXURY (+++):** High collaboration readiness. Nazly's entire brand is built around a luxury lifestyle, making her a natural fit for collaborations with high-end brands across various sectors. She consistently features designer clothing, accessories, and experiences. Potential partners include brands like Dior, Chanel, and Louis Vuitton. Campaigns could involve exclusive product launches, behind-the-scenes access to luxury events, and curated gift guides, generating significant brand awareness and desirability. A potential challenge is maintaining exclusivity while reaching a broader audience. **BEAUTY (++):** Medium collaboration readiness. While not her primary focus, Nazly occasionally features beauty products and skincare routines, indicating potential for collaborations in this sector. She could effectively promote high-end makeup and skincare brands. Potential partners include Charlotte Tilbury, La Mer, and Sephora. Collaboration opportunities include makeup tutorials, skincare reviews, and beauty product showcases, offering a moderate ROI. A potential challenge is integrating beauty content seamlessly into her existing fashion and travel-focused brand.

Brand Collaboration Strengths

  • Consistently showcases high-end fashion and luxury brands, demonstrating a strong alignment with premium lifestyle products.
  • Features diverse international travel destinations, offering opportunities for global brand exposure.
  • Maintains a polished and aspirational visual aesthetic across all content, enhancing brand image.
  • Engages with a broad audience as a public figure, indicating potential for wide reach.

Collaboration Considerations

  • No explicit paid partnership content was identified, which might require initial discussions on collaboration terms and expectations.
  • Engagement rate appears to be below average, suggesting a need for brands to consider reach and impressions over direct interaction.

Estimated Collaboration Fees

Feed Post $1K~$2K
Story $317~$714
Reels $2K~$3K
Package $2K~$5K

Tags for Collaboration

  • Luxury Fashion Influencer
  • Travel Enthusiast
  • Global Style Icon
  • Aspirational Lifestyle

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Excellent
Profile: @nazlyfiras is a macro-tier influencer with 105,800 followers, specializing in Fashion, Travel, Luxury Lifestyle content.
Performance: 0.04% engagement rate with 145.83% viral reach rate.
Pricing: Package collaborations $2K~$5K. Individual posts $1K~$2K.
Alternatives: 3 similar influencers available: @asmaa_ibraheemofficial ($126K~$260K), @danahalabii ($11K~$24K), @ramaafakhro ($3.16K~$6.53K).
Best For: Brands targeting young demographics interested in Fashion, Travel, Luxury Lifestyle with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @nazlyfiras through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@asmaa_ibraheemofficial
Asmaa Ibraheem differentiates herself from Nazly Firas through her significantly larger follower base and established career as a TV host, lending her collaborations a higher degree of visibility and credibility. While both influencers operate within the luxury lifestyle sphere, Asmaa's content showcases a more pronounced focus on high-end brands and exclusive experiences, potentially attracting brands seeking a more direct association with luxury consumption. Her professional background and polished presentation style further distinguish her, positioning her as a seasoned media personality capable of delivering sophisticated and engaging content. However, her lower engagement rate compared to her follower count may necessitate a focus on reach and impressions for brand collaborations.

Unique Strengths

  • Massive follower base provides extensive reach.
  • Established career as a TV host adds credibility.
  • Strong focus on luxury brands and experiences.
  • Polished and professional presentation style.
Estimated Collaboration Fee: $126K~$260K
@danahalabii
Dana Halabi differentiates herself from Nazly Firas through a stronger emphasis on automotive content, alongside luxury fashion and travel. While both influencers operate in the luxury lifestyle space, Dana's inclusion of automotive showcases broadens her appeal and provides opportunities for collaborations with brands in that sector. Dana also has a higher follower count and engagement rate, suggesting a more active and responsive audience. Her content is also more focused on Dubai and Istanbul, offering a regional advantage for brands targeting those markets. Dana's bio explicitly mentions her email for collaborations, indicating a clear interest in brand partnerships. Overall, Dana presents a more diverse and engaged platform for potential brand collaborations.

Unique Strengths

  • Stronger focus on automotive content, broadening brand collaboration opportunities
  • Higher follower count and engagement rate, indicating a more active audience
  • Regional focus on Dubai and Istanbul, offering targeted marketing opportunities
  • Clear indication of interest in brand partnerships through contact information in bio
Estimated Collaboration Fee: $11K~$24K
@ramaafakhro
Rama Fakhro differentiates herself from Nazly Firas with a stronger emphasis on evening wear and glamorous beauty content, while Nazly focuses more on travel and a broader range of fashion styles. Rama's content is heavily centered around her personal style and appearance, often featuring high-end restaurants and event venues, creating a more intimate and focused brand. While both influencers cater to a luxury lifestyle audience, Rama's higher engagement rate suggests a more interactive following, potentially offering better campaign visibility. However, her lack of explicit brand partnership disclosures may require more upfront communication regarding collaboration terms. Overall, Rama presents a more concentrated focus on high-fashion and beauty, making her ideal for brands seeking a glamorous and sophisticated ambassador.

Unique Strengths

  • Higher engagement rate compared to the target influencer.
  • Strong focus on evening wear and glamorous beauty content.
  • Consistent high-quality visual aesthetic with professional photography.
  • Clear indication of willingness to collaborate through business contact in bio.
Estimated Collaboration Fee: $3.16K~$6.53K

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