moufida_megherbi - Mega Influencer specializing in Fashion

AI-Based Influencer Analysis | Mega (1.2M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers
📊 AI Analysis • As of October 25, 2025 • WhoTag.ai

@moufida_megherbi Influencer Analysis

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Followers 1,162,617
Engagement Rate 1.0%
Viral Reach Rate 32.06%
Location DZ
Influencer Tags
#ModestFashion #TravelGram #FamilyTravel #HijabStyle #AlgerianBlogger

💡 Profile Overview

Moufida Megherbi is a Mega influencer from Algeria, focusing on modest fashion, travel, and family lifestyle content. She owns the fashion brand Moufida Classy and showcases her elegant style and travel adventures with her family. Moufida's content resonates with a wide audience interested in modest fashion and family-friendly travel, and her agency representation indicates a readiness for brand collaborations.

Personal Brand

Moufida Megherbi distinguishes herself through a unique blend of modest fashion, family-focused content, and aspirational travel experiences, all presented with a modern and chic aesthetic. Her Algerian heritage and Arabic language communication create a strong connection with her regional audience, setting her apart from more globally focused influencers. The inclusion of her family, particularly her child, adds a relatable and authentic dimension, making her content more engaging than purely fashion or travel-centric profiles. Moufida's content strategy effectively targets audiences interested in modest fashion, family travel, and lifestyle inspiration. Her visually appealing posts, showcasing luxurious hotel stays and scenic beach destinations, cater to aspirational desires. By incorporating practical modest fashion ensembles and hijab styling tips, she provides valuable content that resonates with her target demographic. The consistent positive vibes and joyful presentation further enhance her appeal, fostering a loyal and engaged following. Moufida's authenticity stems from her genuine portrayal of family life, coupled with her entrepreneurial venture into fashion. Brands seeking partnerships should leverage her strong regional connection and family-friendly image. Actionable insights include collaborations with modest fashion brands, family travel agencies, or luxury hotels targeting the Middle Eastern market. Emphasizing her positive brand image and ability to connect with her audience on a personal level will maximize partnership success.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. Moufida's personal brand, Moufida Classy, demonstrates a strong understanding of fashion and entrepreneurial drive. She excels in modest fashion, hijab styling, and traditional attire. Ideal for brands like Uniqlo (modest wear line), ASOS (modest fashion section), and local modest fashion brands in the Middle East. Campaign opportunities include styling videos, outfit showcases, and brand ambassadorships. Potential challenge: ensuring brand alignment with her modest fashion aesthetic. **TRAVEL (+++):** High collaboration readiness. Her content consistently features high-quality visuals from diverse travel settings, showcasing excellent photography and styling. She excels in family travel, beach destinations, and hotel stays. Ideal for brands like Emirates, Four Seasons Hotels, and Booking.com. Campaign opportunities include hotel reviews, destination guides, and travel vlogs. Potential challenge: maintaining authenticity while promoting luxury travel experiences. **LIFESTYLE (++):** Medium collaboration readiness. Moufida's family-focused content and authentic lifestyle sharing create opportunities for lifestyle brands. She excels in family content and positive vibes. Suitable for brands like IKEA (family-friendly furniture), Philips Avent (baby products), and local home decor brands. Campaign opportunities include home tours, product reviews, and family activity showcases. Potential challenge: integrating lifestyle products seamlessly into her existing content. **BEAUTY (++):** Medium collaboration readiness. While not her primary focus, Moufida's elegant personal style and visually appealing content create opportunities for beauty brands. She could excel in skincare and makeup tutorials. Ideal for brands like L'Oreal (makeup), Sephora (beauty products), and local beauty brands in Algeria. Campaign opportunities include makeup tutorials, skincare routines, and product reviews. Potential challenge: ensuring brand alignment with her modest fashion aesthetic and cultural values.

Brand Collaboration Strengths

  • Strong personal brand with her own fashion line, Moufida Classy.
  • High-quality visual content, especially in diverse travel settings.
  • Large audience reach with over 1.1 million followers.
  • Professional approach to collaborations with agency representation.

Collaboration Considerations

  • Content primarily focused on modest fashion and travel, limiting suitability for some brands.
  • Captions primarily in Arabic, requiring localization for non-Arabic speaking markets.

Estimated Collaboration Fees

Feed Post $12K~$22K
Story $3K~$7K
Reels $14K~$31K
Package $23K~$47K

Tags for Collaboration

  • Modest Fashion
  • Travel
  • Family Lifestyle
  • Algeria

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @moufida_megherbi is a mega-tier influencer with 1,162,617 followers, specializing in Modest Fashion, Travel, Lifestyle, Family Content content.
Performance: 1.0% engagement rate with 32.06% viral reach rate.
Pricing: Package collaborations $23K~$47K. Individual posts $12K~$22K.
Alternatives: 3 similar influencers available: @hafsa_achraf1 ($27K~$56K), @batoota.nasr ($7.7K~$15.9K), @amal_radi12 ($110K~$229K).
Best For: Brands targeting young demographics interested in Modest Fashion, Travel, Lifestyle, Family Content with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @moufida_megherbi through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@hafsa_achraf1
Hafsa Achraf differentiates herself from Moufida Megherbi through a stronger emphasis on luxury consumption, showcasing designer brands and high-end vehicles. While both influencers focus on fashion and family, Hafsa integrates more traditional Moroccan elements into her style, reflecting her cultural heritage. Hafsa's content is presented in both Arabic and French, potentially reaching a broader audience within those language communities compared to Moufida's primarily Arabic content. Hafsa also demonstrates a higher engagement rate, suggesting a more interactive relationship with her followers. Furthermore, Hafsa's collaborations extend beyond fashion to include beauty and home goods, indicating a wider range of brand partnerships. Her content also features her three children, appealing to a broader parenting demographic. This blend of luxury, cultural representation, and higher engagement sets Hafsa apart as a potentially valuable alternative for brands seeking a diverse and interactive influencer.

Unique Strengths

  • Higher engagement rate indicating a more interactive audience.
  • Stronger emphasis on luxury brands and lifestyle.
  • Bilingual content in Arabic and French, expanding reach.
  • Integration of traditional Moroccan fashion and cultural elements.
Estimated Collaboration Fee: $27K~$56K
@batoota.nasr
Batoota Nasr, with a follower count of 4.2M, presents a larger audience reach compared to Moufida Megherbi's 1.1M. Both influencers focus on modest fashion, lifestyle, and travel, but Batoota Nasr also incorporates beauty content. Batoota Nasr's engagement rate is slightly higher at 1.04% versus Moufida's 1.0%. While both cater to a Middle Eastern audience, Batoota Nasr's content seems more diverse, including family and safari adventures. Batoota Nasr's bio explicitly invites collaborations via email, indicating a clear interest in brand partnerships. Moufida has her own fashion brand, which Batoota does not. Batoota Nasr's content does not explicitly showcase luxury consumption, focusing more on accessible fashion, similar to Moufida. Batoota Nasr's content is primarily in Arabic, potentially requiring localization efforts for broader campaigns, a factor shared with Moufida. Batoota Nasr's estimated package cost is lower, making her a potentially more cost-effective option for brands targeting a similar demographic.

Unique Strengths

  • Larger audience reach with over 4.2 million followers.
  • Includes beauty content in addition to fashion, lifestyle, and travel.
  • Slightly higher engagement rate of 1.04%.
  • Diverse content featuring family and safari adventures.
Estimated Collaboration Fee: $7.7K~$15.9K
@amal_radi12
Amal Radi, a Moroccan influencer, differentiates herself from Moufida Megherbi through her strong regional focus and emphasis on beauty content. While both influencers operate within the realm of modest fashion and lifestyle, Amal's content is heavily centered around Moroccan culture, showcasing local landmarks and traditions. Her beauty-related posts, featuring skincare and makeup, provide a distinct angle compared to Moufida's broader focus on family travel and fashion brand promotion. Amal's engagement rate, though lower, still indicates a dedicated following within her niche. Her content is primarily in Arabic, catering to a local audience. Amal's lack of explicit brand collaborations in the provided data suggests a different stage in her influencer career, potentially offering brands an opportunity to establish a fresh partnership. Her overall persona is relatable and positive, appealing to those seeking authentic Moroccan lifestyle content.

Unique Strengths

  • Strong focus on Moroccan culture and lifestyle
  • Emphasis on beauty and skincare content
  • Relatable and positive persona
  • Potential for fresh brand partnerships
Estimated Collaboration Fee: $110K~$229K

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