mmarkpkk - Mega Influencer & Actor from Thailand

AI-Based Influencer Analysis | Mega (2.3M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers

@mmarkpkk Influencer Analysis

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Followers 2,343,132
Engagement Rate 3.61%
Viral Reach Rate 22.22%
Location Thailand
Influencer Tags
#TravelGram #FashionStyle #Foodie #PetLover #ActorLife

💡 Profile Overview

Pakin Kunaanuwit, known as mmarkpkk, is a Thai actor and lifestyle influencer with a strong focus on fashion, travel, and food. His content showcases a blend of casual and luxury styles, appealing to a young, trend-conscious audience. He demonstrates a clear understanding of brand partnerships, making him a reliable partner for lifestyle and fashion brands.

Personal Brand

Pakin Kunaanuwit, known as mmarkpkk, distinguishes himself through the fusion of his established acting career with his influencer persona. This blend provides him with a pre-existing audience and inherent on-screen charisma, setting him apart from typical lifestyle influencers. His content strategy, which balances personal style, travel experiences, and genuine product interactions, creates a multifaceted appeal. The combination of his professional background and diverse interests allows him to connect with a broad audience while maintaining a unique and engaging brand identity. His target audience is likely young, trend-conscious individuals interested in fashion, travel, and lifestyle content. His content strategy effectively leverages visually appealing imagery and relatable experiences, fostering a sense of aspiration and connection. The inclusion of personal elements, such as his pets, strengthens audience engagement by adding an authentic and approachable dimension to his online presence. His focus on trendy urban exploration and diverse culinary experiences caters to the interests of his target demographic. Pakin demonstrates authenticity through his genuine enjoyment of featured products and the inclusion of personal life elements. Brands seeking partnerships should leverage his established acting background and photogenic presence for visually compelling campaigns. Actionable insights include co-creating content that highlights his personal style and travel experiences, ensuring a seamless integration of the brand's message with his existing content strategy. Brands should also consider incorporating his love for pets to create relatable and engaging content.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. Pakin's versatile fashion sense, blending streetwear and luxury, makes him ideal for brands like Adidas (already tagged), Fred Perry (also tagged), and New Balance (also tagged). He can effectively promote casual wear, sneakers, and accessories through street style photography and travel content. Potential campaigns include seasonal collection showcases and style guides. The challenge lies in maintaining authenticity while promoting diverse brands. **TRAVEL (+++):** High collaboration readiness. His travel content, featuring scenic locations and urban explorations, aligns perfectly with travel brands. Ideal for partnerships with hotel chains like Marriott or Hyatt, airlines like Thai Airways, or travel gear brands like Rimowa. Campaign opportunities include destination spotlights, hotel reviews, and travel vlogs. The primary challenge is ensuring content resonates with a global audience beyond Thailand. **FOOD & BEVERAGE (++):** Medium collaboration readiness. Pakin's genuine enjoyment of food, particularly noodles and ice cream, makes him suitable for food and beverage brands. Ideal for partnerships with local Thai restaurants, international fast-food chains like McDonald's, or beverage brands like Coca-Cola. Campaign opportunities include restaurant reviews, product placements in lifestyle content, and social media contests. The challenge is expanding beyond local Thai cuisine to appeal to a broader audience. **LUXURY (++):** Medium collaboration readiness. His demonstrated affinity for luxury brands like Tod's and Saint Laurent positions him well for collaborations. Ideal for partnerships with luxury fashion houses like Gucci or Prada, or high-end watch brands like Rolex. Campaign opportunities include attending fashion shows, showcasing luxury accessories in travel content, and creating exclusive content for VIP events. The challenge is ensuring the luxury collaborations align with his overall youthful and trendy image.

Brand Collaboration Strengths

  • High-quality visual content with a consistent aesthetic.
  • Authentic engagement with featured products, especially in food-related content.
  • Versatile fashion sense appealing to a broad audience.
  • Strong personal brand as an actor, adding credibility and reach.

Collaboration Considerations

  • Captions are often minimal, relying heavily on visual storytelling.
  • Posting frequency appears somewhat irregular, which could impact consistent brand message delivery.

Estimated Collaboration Fees

Feed Post $12K~$22K
Story $3K~$7K
Reels $14K~$31K
Package $23K~$47K

Tags for Collaboration

  • Fashion
  • Travel
  • Lifestyle
  • Food

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Excellent Viral Reach: Needs Improvement
Profile: @mmarkpkk is a mega-tier influencer with 2,343,132 followers, specializing in Fashion, Travel, Food, Lifestyle, Acting content.
Performance: 3.61% engagement rate with 22.22% viral reach rate.
Pricing: Package collaborations $23K~$47K. Individual posts $12K~$22K.
Alternatives: 3 similar influencers available: @ppnaravit ($39K~$81K), @bbillkin ($56.27K~$116.28K), @khaotungg ($30K~$63K).
Best For: Brands targeting young demographics interested in Fashion, Travel, Food, Lifestyle, Acting with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @mmarkpkk through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@ppnaravit
ppnaravit, with a larger follower base and higher engagement rate than mmarkpkk, presents a compelling alternative for brand collaborations. While both influencers operate within the Thai entertainment and lifestyle space, pppnaravit leans more heavily into fashion and beauty, showcasing a trendy, urban aesthetic. Both influencers provide similar contact information, suggesting similar levels of professionalism. However, pppnaravit's stronger focus on beauty and luxury brands, as evidenced by collaborations with brands like Versace and L'Oreal Paris, differentiates him from mmarkpkk, whose collaborations appear more diverse. This makes pppnaravit a potentially better fit for brands specifically targeting fashion-conscious consumers. While mmarkpkk incorporates travel and food into his content, pppnaravit's content is more focused on personal style and brand endorsements, which may offer a more direct route to product promotion.

Unique Strengths

  • Higher follower count and engagement rate compared to the target influencer.
  • Stronger focus on fashion and beauty, aligning well with related brands.
  • Documented collaborations with luxury brands like Versace.
  • Professional presentation with clear brand collaboration disclosures.
Estimated Collaboration Fee: $39K~$81K
@bbillkin
Billkin, as an alternative to mmarkpkk, presents a similar profile as a Thai artist and lifestyle influencer, but with some key differentiators. While both are male influencers in their 20s focusing on fashion, travel, and lifestyle content, Billkin has a larger follower base (4M vs 2.3M) and a slightly higher engagement rate (3.67% vs 3.61%). Billkin's content also extends into beauty and music, offering a broader range for potential brand collaborations. He has worked with brands like Uniqlo and AIS Siam, indicating experience with larger campaigns. However, his captions are primarily in Thai, which might require translation for international brands. Overall, Billkin offers a similar audience with a potentially wider reach and diverse content categories.

Unique Strengths

  • Larger follower base providing greater reach
  • Broader content categories including beauty and music
  • Experience with larger brand collaborations
  • Strong visual aesthetic and professional presentation
Estimated Collaboration Fee: $56.27K~$116.28K
@khaotungg
Thanawat Rattanakitpaisan, known as Khaotung, differentiates himself from mmarkpkk through a slightly higher follower count and engagement rate, suggesting a potentially broader reach and more active audience. Khaotung's content showcases a blend of personal experiences, professional engagements, and a keen eye for aesthetics, while mmarkpkk focuses on fashion, travel, and food. Khaotung's active participation in brand events and promotions, particularly in the beauty and collectible toy sectors, highlights his strength in direct brand collaborations. While both influencers are Thai artists, Khaotung's content leans towards a more artistic and urban lifestyle, potentially appealing to brands seeking a blend of creativity and trendiness. Both influencers have similar collaboration tiers, indicating a readiness for professional partnerships.

Unique Strengths

  • Higher follower count and engagement rate compared to the target influencer.
  • Strong presence in brand events and direct promotional activities.
  • Content showcases a blend of personal experiences, professional engagements, and artistic aesthetics.
  • Versatile content portfolio spanning lifestyle, fashion, travel, and product reviews.
Estimated Collaboration Fee: $30K~$63K

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