me_alsafi - Mega Influencer & Fashion Icon from Kuwait

AI-Based Influencer Analysis | Mega (4.6M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers

@me_alsafi Influencer Analysis

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Followers 4,570,913
Engagement Rate 0.21%
Viral Reach Rate 8.17%
Location KW/OM
Influencer Tags
#Lifestyle #Travel #Fashion #Beauty #HairCare

💡 Profile Overview

Fatma Alsafi is a Kuwaiti actor and lifestyle influencer known for her glamorous travel and fashion content. She presents a sophisticated and elegant aesthetic, appealing to a broad audience interested in luxury lifestyle and beauty. With a professional approach to collaborations, she is well-suited for high-end brands seeking a polished and influential voice.

Personal Brand

Fatma Alsafi distinguishes herself through her combination of acting career and lifestyle influence, creating a unique blend of entertainment and aspirational content. Her focus on glamorous fashion, luxury travel, and particularly curly hair care, sets her apart in the Middle Eastern market. Her high-quality photography and poised demeanor further enhance her brand, projecting an image of sophistication and success that resonates with her audience. This curated aesthetic differentiates her from competitors who may focus solely on one aspect of lifestyle or lack her professional acting background. Fatma's target audience is likely composed of aspirational individuals interested in fashion, beauty, and luxury travel, particularly within the Middle East. Her content strategy effectively leverages her glamorous lifestyle and striking appearance to capture attention. Her strength lies in creating visually appealing content that showcases high-end products and experiences, inspiring her followers to emulate her style. The engagement rate, while moderate, suggests a loyal audience that appreciates her consistent aesthetic and engaging captions. Fatma's personal authenticity stems from her genuine interest in the lifestyle she portrays, particularly her embrace of her natural curly hair. This provides a relatable element amidst the glamour. For brand partnerships, it is crucial to leverage her acting background for creative storytelling and integrate her personal style seamlessly into campaigns. Brands should focus on long-term collaborations that allow her to authentically showcase their products within her existing content framework, maximizing impact and resonance with her audience.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. Fatma's elegant style and frequent fashion posts make her an ideal partner for both luxury and casual brands. Her demonstrated interest in evening wear and casual chic styles broadens her appeal. Brands like Gucci, Dior, and Zara would benefit from her influence. Campaign opportunities include outfit showcases and style guides, promising high ROI. Potential challenge: ensuring sponsored content aligns with her established aesthetic. **TRAVEL (+++):** High collaboration readiness. Her luxury travel content and aspirational destinations align well with travel brands. Her documented experiences with Jumeirah demonstrate her suitability for partnerships with hotels, resorts, and tourism boards. Ideal for brands like Four Seasons, Emirates, and local tourism boards in Kuwait. Campaign opportunities include destination reviews and travel vlogs, ensuring high engagement. Potential challenge: maintaining authenticity while promoting sponsored travel experiences. **BEAUTY (++):** Medium collaboration readiness. While not her primary focus, her interest in hair care, particularly curly hair, presents opportunities for beauty brands. Her glamorous aesthetic also aligns with makeup and skincare brands. Ideal for brands like L'Oréal, Dyson (hair care), and Sephora. Campaign opportunities include hair care tutorials and makeup demonstrations, offering a good ROI. Potential challenge: increasing the frequency of beauty-related content to solidify her position in this category. **LUXURY (++):** Medium collaboration readiness. Fatma's lifestyle embodies luxury through travel, fashion, and overall presentation. This makes her suitable for collaborations with high-end brands across various sectors. Ideal for brands like Chanel, Louis Vuitton, and luxury automotive brands. Campaign opportunities include showcasing luxury products and experiences, promising a good ROI. Potential challenge: ensuring content resonates with a broader audience while maintaining the exclusivity of luxury brands.

Brand Collaboration Strengths

  • Demonstrates a professional and glamorous aesthetic suitable for high-end brands.
  • Engages in diverse lifestyle content including travel and fashion, appealing to a broad audience.
  • Explicitly open to business inquiries, indicating readiness for collaborations.
  • Shows consistent high-quality visual production and confident posing.

Collaboration Considerations

  • Content lacks explicit paid partnership disclosures, requiring clear communication for compliance.
  • Content themes are generally aspirational and glamorous, potentially limiting appeal for more casual brands.

Estimated Collaboration Fees

Feed Post $46K~$86K
Story $11K~$26K
Reels $55K~$120K
Package $90K~$185K

Tags for Collaboration

  • Luxury Lifestyle
  • Middle Eastern Fashion
  • Glamorous Travel
  • Hair Care Products

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @me_alsafi is a mega-tier influencer with 4,570,913 followers, specializing in Lifestyle, Travel, Fashion, Beauty, Hair Care content.
Performance: 0.21% engagement rate with 8.17% viral reach rate.
Pricing: Package collaborations $90K~$185K. Individual posts $46K~$86K.
Alternatives: 3 similar influencers available: @asmaa_ibraheemofficial ($125K~$260K), @hayamaraachli ($73K~$152K), @mariaa.alf ($103K~$213K).
Best For: Brands targeting young demographics interested in Lifestyle, Travel, Fashion, Beauty, Hair Care with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @me_alsafi through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@asmaa_ibraheemofficial
Asmaa Ibraheem, a TV host and luxury lifestyle influencer, presents a strong alternative to Fatma Alsafi. While both influencers operate in the luxury lifestyle space, Asmaa's background as a TV host lends her a unique credibility and professional image. Her content heavily emphasizes high-end fashion, beauty, and travel, aligning well with premium brands. Asmaa's focus on luxury brands like Dior, Chanel, and Hermes, coupled with her presence at exclusive events, positions her as a credible figure in the luxury market. However, her engagement rate is below average, and her content primarily features static photography, which might not align with video-first marketing strategies. In contrast, Fatma's content is more diverse, including family moments and hair care, potentially appealing to a broader audience.

Unique Strengths

  • Leverages her public figure status as a TV host, lending credibility and a professional image to brand collaborations.
  • Maintains high visual content standards with professional photography and consistent aesthetic, suitable for luxury brand representation.
  • Consistently showcases a luxury-oriented lifestyle, including high-end fashion, beauty, and travel, aligning well with premium brands.
  • Demonstrates an aspirational persona that can effectively appeal to an audience interested in luxury goods and experiences.
Estimated Collaboration Fee: $125K~$260K
@hayamaraachli
Haya Maraachli differentiates herself from Fatma Alsafi through a more pronounced focus on urban lifestyle and pet companionship, particularly showcasing her dog in her content. While both influencers share a glamorous aesthetic and a background in acting, Haya's content often features glimpses into her daily life, creating a relatable persona alongside her luxurious experiences. Her captions are primarily in Arabic, suggesting a stronger connection with an Arabic-speaking audience, whereas Fatma uses English more frequently. Haya's content also highlights her travels and dining experiences, emphasizing a modern and trendy style. She also has a YouTube channel, expanding her reach beyond Instagram. This blend of personal moments, fashion, and travel, combined with her acting background, positions her as a versatile influencer suitable for brands seeking an engaging and stylish voice in the Middle Eastern market.

Unique Strengths

  • High engagement rate (2.32% vs 0.21% for target)
  • Strong focus on urban lifestyle and pet companionship
  • Active on YouTube, expanding reach
  • Content features a blend of personal moments and luxury experiences
Estimated Collaboration Fee: $73K~$152K
@mariaa.alf
Maliah Alfaraj, while similar to Fatma Alsafi in presenting a glamorous Middle Eastern lifestyle, differentiates herself through a stronger focus on beauty and fashion. Unlike Alsafi's emphasis on travel and family, Alfaraj's content revolves primarily around her elegant style, professional makeup artistry, and luxurious fashion choices. Her visual storytelling is powerful, showcasing high-end trends and offering a glimpse into an aspirational world of style. While Alsafi's content includes some Arabic captions, Alfaraj's communication is predominantly in English, potentially broadening her appeal. However, her engagement rate is lower than Alsafi's, which might be a consideration for brands focused on direct interaction. Overall, Alfaraj offers a more concentrated focus on fashion and beauty, making her a suitable alternative for brands specifically targeting those interests.

Unique Strengths

  • Strong focus on fashion and beauty content
  • High-quality visual content with professional photography and styling
  • Clear indication of willingness to collaborate
  • Consistently portrays a glamorous and aspirational image
Estimated Collaboration Fee: $103K~$213K

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