masa_jammal - Beauty Influencer in Dubai

AI-Based Influencer Analysis | Mega (2.5M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers

@masa_jammal Influencer Analysis

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Followers 2,479,989
Engagement Rate 0.36%
Viral Reach Rate 7.40%
Location UAE
Influencer Tags
#BeautyInfluencer #MakeupArtist #FashionStyle #UAEInfluencer #LuxuryLifestyle

💡 Profile Overview

Masa Jammal is a UAE-based beauty and lifestyle influencer known for her captivating transformations and sophisticated content. She showcases high-quality photography and creative makeup artistry, often exploring various character looks and artistic expressions. Her content also features elements of travel, hobbies, and an appreciation for luxury brands, reflecting a glamorous and adventurous lifestyle. Masa is managed by an agency and is open to brand collaborations.

Personal Brand

Masa Jammal distinguishes herself through her versatility, seamlessly blending beauty, fashion, and artistic hobbies. Unlike many influencers focused solely on one niche, she offers a diverse range of content, from glamorous makeup transformations to pottery and candle making. Her ability to present high fashion alongside creative artistry, particularly makeup, sets her apart. This breadth of content, coupled with her sophisticated visual aesthetic, creates a unique and engaging profile that resonates with a broad audience seeking inspiration across multiple lifestyle categories. Her target audience is likely composed of young adults and adults interested in beauty, fashion, and creative self-expression. Masa's content strategy effectively leverages visually stunning photography and character transformations, appealing to aspirational desires and artistic interests. The strength of her content lies in its ability to showcase both achievable beauty trends and more elaborate, artistic expressions, catering to a wide spectrum of followers. This balance fosters engagement and positions her as a relatable yet aspirational figure. Masa Jammal's personal authenticity is evident in her consistent high-quality visual standard and her genuine interest in artistic hobbies. Her professional yet approachable communication style further enhances her credibility. For brand partnerships, it is crucial to align with brands that value both glamour and artistic expression. Brands in the luxury beauty, high fashion, or creative lifestyle sectors would be ideal. Actionable insight: Emphasize her versatility in partnership campaigns to maximize reach across different audience segments.

Collaboration Opportunities

**BEAUTY (+++):** High collaboration readiness due to Masa's core focus on makeup artistry and beauty transformations. She excels in showcasing diverse makeup looks and hairstyling, making her ideal for brands like Sephora, MAC Cosmetics, and Huda Beauty. Campaign opportunities include makeup tutorials, product demonstrations, and beauty trend showcases. High ROI is expected due to her engaged audience and expertise in the beauty sector. A potential challenge is ensuring authenticity and transparency in sponsored content. **FASHION (+++):** Strong collaboration readiness given her fashion-forward lifestyle and chic ensembles. She is well-suited for collaborations with luxury fashion brands like Gucci (already tagged) and high-street brands like Zara. Campaign opportunities include styling videos, outfit showcases, and fashion trend analyses. High ROI is anticipated due to her visually appealing content and fashion expertise. A potential challenge is maintaining brand alignment with her personal style. **LUXURY (++):** Medium collaboration readiness, driven by her glamorous aesthetic and occasional features of luxury items. She could partner with brands like Dior, Chanel, or high-end jewelry brands. Campaign opportunities include showcasing luxury products in her lifestyle content and creating aspirational imagery. ROI is expected to be moderate, as luxury content is not her primary focus. A potential challenge is ensuring the luxury collaborations feel authentic and integrated into her existing content. **TRAVEL (++):** Medium collaboration readiness, supported by her adventurous lifestyle and travel photography. She could collaborate with luxury hotels, airlines, or travel agencies. Campaign opportunities include showcasing travel destinations, hotel reviews, and travel-related product endorsements. ROI is expected to be moderate, as travel content is not her primary focus. A potential challenge is integrating travel content seamlessly with her beauty and fashion focus.

Brand Collaboration Strengths

  • High versatility in content creation, appealing to diverse brand needs.
  • Professional and polished visual aesthetic, ensuring high-quality brand representation.
  • Strong engagement with fashion and beauty trends, aligning with current market interests.
  • Professional approach to partnerships, managed by an agency for ease of communication.

Collaboration Considerations

  • Content primarily focuses on personal styling and artistic expression, requiring specific content briefs for product-focused campaigns.
  • Audience appears concentrated in the GCC region, potentially limiting reach for global campaigns without specific regional targeting.

Estimated Collaboration Fees

Feed Post $25K~$46K
Story $6K~$14K
Reels $30K~$65K
Package $49K~$100K

Tags for Collaboration

  • Beauty Influencer
  • Fashion Stylist
  • Luxury Lifestyle
  • Middle Eastern Influencer

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @masa_jammal is a mega-tier influencer with 2,479,989 followers, specializing in Beauty, Fashion & Style, Photography, Art & Creative, Lifestyle content.
Performance: 0.36% engagement rate with 7.40% viral reach rate.
Pricing: Package collaborations $49K~$100K. Individual posts $25K~$46K.
Alternatives: 3 similar influencers available: @fatoomiiiy ($1.81K~$3.75K), @nadine_mohammad_7 ($71K~$148K), @bitingmynailssince1998 ($70K~$146K).
Best For: Brands targeting young demographics interested in Beauty, Fashion & Style, Photography, Art & Creative, Lifestyle with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @masa_jammal through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@fatoomiiiy
Fatoomiiiy differentiates herself from Masa Jammal through a more pronounced focus on luxury lifestyle and fine dining experiences within Dubai. While Masa showcases a broader range of beauty, fashion, and artistic content, Fatoomiiiy hones in on curated experiences, featuring high-end restaurants and luxury products. Fatoomiiiy's content also emphasizes her cultural identity as an Emirati, incorporating traditional attire and celebrations, which provides a unique angle for brands seeking to connect with the local market. Her visual aesthetic is polished and refined, with a strong emphasis on detail and presentation, appealing to an audience interested in upscale living. Although her engagement rate is lower than Masa's, her targeted focus and strong connection to the Dubai luxury scene offer a distinct value proposition for specific brand collaborations.

Unique Strengths

  • Strong focus on Dubai-based luxury experiences and fine dining.
  • Authentic representation of Emirati culture and traditions.
  • High-quality visual content with a polished and refined aesthetic.
  • Explicit willingness to collaborate with brands, as stated in her bio.
Estimated Collaboration Fee: $1.81K~$3.75K
@nadine_mohammad_7
Nadine Mohammad, a beauty consultant and makeup artist based in Dubai, presents a compelling alternative to Masa Jammal. While Nadine has a smaller follower count (300K vs 2.5M), her engagement rate is higher (0.5% vs 0.36%), suggesting a more active and responsive audience. Nadine's profile highlights her expertise as a university trainer for makeup diplomas, adding a layer of credibility and educational value not explicitly present in Masa's profile. Both influencers operate in the beauty and fashion space within the UAE, but Nadine's focus on professional makeup artistry and beauty consulting, coupled with her role as an educator, differentiates her brand. This makes her particularly attractive for brands seeking to align with expertise and education in the beauty sector. Her content also features TV appearances, further enhancing her professional image.

Unique Strengths

  • Higher engagement rate indicating a more active audience.
  • Expertise as a university trainer adds credibility and educational value.
  • Strong focus on professional makeup artistry and beauty consulting.
  • Active presence in the UAE market with a focus on beauty education.
Estimated Collaboration Fee: $71K~$148K
@bitingmynailssince1998
Bitingmynailssince1998, while sharing a focus on beauty and fashion with Masa Jammal, differentiates herself through a more intensely glamorous and visually-driven approach. Her content relies heavily on meticulously styled self-portraits, emphasizing her striking appearance and aspirational lifestyle, whereas Masa incorporates a broader range of creative and artistic expressions. Bitingmynailssince1998's communication is primarily non-verbal, using visuals to convey her persona, contrasting with Masa's more diverse content, including travel and hobbies. While both target audiences interested in beauty and luxury, Bitingmynailssince1998's lack of explicit collaboration history and business contact information may require more direct outreach compared to Masa's agency-managed approach. Her content, though visually appealing, lacks detailed captions, potentially limiting brand messaging opportunities.

Unique Strengths

  • Maintains high visual content standards with consistent lighting, composition, and professional photography quality
  • Presents a glamorous and aspirational image, appealing to luxury and lifestyle brands
  • Demonstrates strong personal branding through consistent aesthetic and polished appearance
  • Highly photogenic, ensuring visually appealing brand integration
Estimated Collaboration Fee: $70K~$146K

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