mariaselena_ - Fashion Influencer from Bali & Luxury Lifestyle

AI-Based Influencer Analysis | Mega (1.2M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers

@mariaselena_ Influencer Analysis

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Followers 1,210,250
Engagement Rate 0.02%
Viral Reach Rate 3.01%
Location Indonesia/HK
Influencer Tags
#LuxuryLifestyle #TravelGram #Fashionista #BaliLife #FineDining

💡 Profile Overview

Maria Selena is a glamorous public figure and lifestyle influencer based in Bali, curating aspirational content centered around high fashion, luxury travel, fine dining, and sports. Her polished and sophisticated visual style, combined with her confident and elegant tone, positions her as a trendsetter appealing to an audience interested in aspirational living. She is well-suited for collaborations with high-end brands seeking to showcase premium experiences.

Personal Brand

Maria Selena differentiates herself through a curated blend of luxury lifestyle, active sports, and high fashion, all set against the backdrop of Bali's exclusive locations. Her polished aesthetic and sophisticated tone distinguish her from other travel or fashion influencers. She presents a complete aspirational package, showcasing not just beautiful destinations but also a commitment to fitness and refined taste, creating a holistic appeal that resonates with her audience. This combination of elements sets her apart in a competitive influencer landscape. Maria Selena's content strategy effectively targets an audience seeking aspirational living and high-end leisure experiences. Her strengths lie in visually appealing content, showcasing luxury travel, fine dining, and fashion. The target audience is likely motivated by a desire for status, beauty, and unique experiences. Her consistent portrayal of a glamorous lifestyle fosters a sense of wanderlust and inspires followers to pursue similar experiences, making her content highly engaging and shareable within her target demographic. Maria Selena's authenticity stems from her consistent portrayal of a curated, high-quality lifestyle. While aspirational, her content maintains a level of sophistication that builds trust with her audience. For brand partnerships, focusing on luxury brands aligned with her existing aesthetic is crucial. Actionable insights include collaborating with high-end resorts, fashion houses, or fine dining establishments to create authentic and engaging content that seamlessly integrates with her personal brand.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. Maria Selena's content frequently features luxury fashion, resort wear, and swimwear, making her an ideal partner for brands like Aanoukis Swimwear and Paulina Katarina. She could create lookbooks, style guides, and attend fashion events, driving high engagement and brand visibility. Potential challenges include maintaining authenticity and catering to a broader audience beyond luxury consumers. **TRAVEL (+++):** High collaboration readiness. Her content showcases luxury travel experiences, beach resorts, and city explorations, aligning well with travel brands. She could partner with hotels like Teja Uluwatu and airlines to create travel vlogs, destination guides, and sponsored trips, generating significant ROI. A potential challenge is ensuring content resonates with diverse travel preferences. **LUXURY (+++):** High collaboration readiness. Maria Selena embodies a luxurious lifestyle, making her a strong fit for high-end brands across fashion, beauty, and lifestyle. She could collaborate with brands like Dior or Chanel, creating sophisticated content that resonates with her aspirational audience. The challenge lies in maintaining exclusivity and avoiding over-commercialization. **FOOD & BEVERAGE (++):** Medium collaboration readiness. While not her primary focus, Maria Selena features fine dining and cocktail culture, presenting opportunities for partnerships with restaurants like Kudeta and beverage brands. She could create restaurant reviews, cocktail recipes, and attend food festivals, enhancing brand awareness. The challenge is integrating food and beverage content seamlessly into her existing luxury-focused brand.

Brand Collaboration Strengths

  • Maintains high visual content standards with professional photography and thoughtful composition.
  • Demonstrates a diverse content portfolio covering luxury fashion, travel, fine dining, and sports.
  • Engages with various high-end locations and brands, indicating a strong network and aspirational appeal.
  • Possesses a strong personal brand as a public figure, suitable for high-end lifestyle campaigns.

Collaboration Considerations

  • No explicit paid partnership disclosures are visible in the provided content, which may require clarification for brands.
  • Content is heavily focused on luxury experiences, potentially limiting relevance for mass-market or budget-conscious brands.

Estimated Collaboration Fees

Feed Post $6K~$11K
Story $2K~$3K
Reels $7K~$16K
Package $12K~$25K

Tags for Collaboration

  • Luxury Lifestyle
  • Travel Influencer
  • Fashion Icon
  • Sports Enthusiast

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @mariaselena_ is a mega-tier influencer with 1,210,250 followers, specializing in Fashion, Travel, Fine Dining, Sports, Lifestyle content.
Performance: 0.02% engagement rate with 3.01% viral reach rate.
Pricing: Package collaborations $12K~$25K. Individual posts $6K~$11K.
Alternatives: 3 similar influencers available: @shrln.a ($11.52K~$23.82K), @mikaputriz ($8.9K~$18K), @michellesinatra ($815~$1.68K).
Best For: Brands targeting young demographics interested in Fashion, Travel, Fine Dining, Sports, Lifestyle with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @mariaselena_ through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@shrln.a
Sherilyn, based in Thailand, presents a glamorous lifestyle centered around fashion, travel, and fine dining, similar to Maria Selena. However, Sherilyn's content leans more towards urban chic and contemporary fashion trends, while Maria Selena showcases a broader range, including sports and luxury travel. Sherilyn's captions are minimal, focusing on visual storytelling, whereas Maria Selena uses more descriptive language. Sherilyn's audience may be more concentrated in Thailand and interested in accessible luxury, while Maria Selena's audience is likely more global and aspirational. Sherilyn's collaboration tier is 'Ready - Professional,' indicating a clear willingness for brand partnerships, while Maria Selena's is 'Potential - High,' suggesting a need for clarification on partnership disclosures. Sherilyn's content is heavily reliant on static images, while Maria Selena's includes a mix of photos and videos.

Unique Strengths

  • Maintains a highly polished and aspirational visual aesthetic, ensuring premium brand integration.
  • Showcases a diverse range of fashion styles and luxury accessories, demonstrating versatility for various brand categories.
  • Exhibits a clear willingness for brand collaborations, indicating a professional and receptive approach to partnerships.
  • Features a lifestyle that includes travel and fine dining, providing opportunities for brands in hospitality, tourism, and gourmet food sectors.
Estimated Collaboration Fee: $11.52K~$23.82K
@mikaputriz
Mikaputriz, while having a smaller following compared to Maria Selena, presents a strong alternative for brands seeking a similar aesthetic at a lower cost. Both influencers focus on luxury lifestyle, fashion, and travel, targeting an audience interested in aspirational content. However, Mikaputriz's engagement rate is significantly higher, suggesting a more active and responsive audience. A key difference lies in their content style; Maria Selena's content is more polished and globally focused, while Mikaputriz's content has a more intimate, Indonesian-centric feel. This localized approach could be advantageous for brands specifically targeting the Indonesian market. While Maria Selena's collaboration history suggests experience with high-end brands, Mikaputriz offers a fresh perspective and potential for a more personalized brand partnership. Her captions are often in Indonesian, which may require translation for broader campaigns but also provides an authentic connection with her local audience.

Unique Strengths

  • High engagement rate indicates a responsive audience.
  • Strong focus on the Indonesian market offers localized reach.
  • Aspirational content aligns with luxury and lifestyle brands.
  • Visually appealing feed showcases fashion and travel experiences.
Estimated Collaboration Fee: $8.9K~$18K
@michellesinatra
Michelle Sinatra, while sharing a similar focus on luxury and lifestyle content with Maria Selena, differentiates herself through a more pronounced emphasis on beauty and personal style. Unlike Maria, who showcases a broader range of activities including sports and travel to diverse locations, Michelle's content is more concentrated on her personal experiences with fine dining, golf, and beauty enhancements, often within Indonesia. Her Chinese-Indonesian heritage also adds a unique cultural dimension, potentially appealing to a specific demographic. While Maria Selena targets a larger audience with her global appeal, Michelle cultivates a more intimate connection with her followers through her personal brand and engagement with local experiences. This makes Michelle a suitable alternative for brands seeking a more focused and localized campaign with a beauty and lifestyle influencer.

Unique Strengths

  • Maintains high visual content standards with consistent lighting and composition.
  • Showcases a diverse and aspirational lifestyle including fine dining, travel, and golf.
  • Demonstrates an affinity for luxury brands, appealing to a high-end consumer audience.
  • Bio indicates professional involvement in beauty businesses, suggesting a business-oriented approach to collaborations.
Estimated Collaboration Fee: $815~$1.68K

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