larmakeupartist - Makeup Artist in Yerevan (Armenia) (49 chars)

AI-Based Influencer Analysis | Micro (24K) | Collaboration Guide • Est. $784-$1,037 • 3 Similar Influencers
📊 AI Analysis • As of November 02, 2025 • WhoTag.ai

@larmakeupartist Influencer Analysis

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Followers 24,618
Engagement Rate 2.07%
Viral Reach Rate 105.57%
Location AM
Influencer Tags
#MakeupArtist #BeautyEducator #LashSpecialist #BrowSpecialist #ArmenianBeauty

💡 Profile Overview

Lara is a professional makeup artist and educator based in Yerevan, Armenia, specializing in lash and brow artistry. Her content showcases her expertise in beauty transformations, personal style, and shares messages of self-love and positive energy. With a focus on high-quality visuals and a willingness to collaborate, she appeals to brands in the beauty and fashion industries seeking to engage with a local Armenian audience.

Personal Brand

Lara differentiates herself through her specialization in lash and brow artistry, coupled with her location in Yerevan, Armenia, making her a unique voice in that regional beauty market. Her professional makeup artistry skills, showcased through high-quality visuals and elegant styling, set her apart from general beauty influencers. The combination of her artistic talent and focus on specific beauty services creates a niche appeal that resonates with a discerning audience seeking expertise. Lara's target audience is likely composed of young women interested in beauty, fashion, and self-improvement, particularly within Armenia. Her content strategy effectively leverages high-quality visuals and aspirational lifestyle imagery to engage this demographic. The consistent messaging of self-love and empowerment strengthens her connection with her followers, fostering a sense of trust and admiration. Her strength lies in presenting herself as both an expert and a relatable figure. Lara's authenticity stems from her consistent portrayal of a confident and elegant persona, aligned with her professional expertise and personal values. Brands seeking partnerships should focus on opportunities that highlight her artistic skills and regional influence. Collaborations with beauty brands, particularly those specializing in lash and brow products, or fashion brands targeting a sophisticated Armenian audience, would be a natural fit. Emphasizing her role as a beauty educator could also attract partnerships with brands offering makeup courses or workshops.

Collaboration Opportunities

**BEAUTY (+++):** High collaboration readiness due to Lara's profession as a makeup artist and teacher. She excels in makeup artistry, lash and brow services, and beauty education. Ideal for brands like MAC Cosmetics, Anastasia Beverly Hills, and Huda Beauty. Campaign opportunities include makeup tutorials, product reviews, and beauty transformation showcases. High ROI is expected due to her expertise and engaged audience. Potential challenge: ensuring sponsored content aligns with her artistic style. **FASHION (++):** Medium collaboration readiness. Lara's elegant and trendy style, showcased in her visual content, makes her suitable for fashion brands. She could collaborate with brands specializing in evening wear, casual chic outfits, and accessories. Brands like Zara, Mango, and local Armenian designers would be a good fit. Campaign opportunities include styling videos and outfit showcases. Potential challenge: fashion content is secondary to her beauty focus. **LUXURY (++):** Medium collaboration readiness. Her sophisticated persona and high-quality content align well with luxury brands. She has already tagged Dolce & Gabbana, indicating an interest in luxury fashion and beauty. Ideal for brands like Dior, Chanel, and Armani. Campaign opportunities include showcasing luxury makeup, fashion, and lifestyle products. Potential challenge: building trust with luxury brands due to limited prior collaborations. **LIFESTYLE (+):** Low collaboration readiness. While her content showcases a glamorous professional lifestyle, direct integration with lifestyle brands requires further development. Suitable for brands focused on self-care, positive mindset, and human connection. Brands like Jo Malone (fragrances), or premium stationery brands could be considered. Campaign opportunities include showcasing self-care routines and promoting a positive lifestyle. Potential challenge: lifestyle content is not a primary focus, requiring creative integration.

Brand Collaboration Strengths

  • Strong expertise in makeup and beauty, evidenced by professional quality content.
  • High visual content standards with professional lighting and clear focus on beauty transformations.
  • Engages an audience interested in beauty and lifestyle.
  • Clear willingness to collaborate, suggesting a professional and open approach to partnerships.

Collaboration Considerations

  • Content is primarily focused on beauty transformations and personal style, which may limit relevance for brands outside these specific categories.
  • Geographically centered in Armenia, potentially limiting reach for global campaigns without specific regional targeting strategies.

Estimated Collaboration Fees

Feed Post $295~$554
Story $74~$166
Reels $354~$775
Package $1K~$1K

Tags for Collaboration

  • Beauty Expert
  • Makeup Artist
  • Armenian Influencer
  • Glamorous Lifestyle

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Average Viral Reach: Excellent
Profile: @larmakeupartist is a micro-tier influencer with 24,618 followers, specializing in Beauty, Fashion, Lifestyle content.
Performance: 2.07% engagement rate with 105.57% viral reach rate.
Pricing: Package collaborations $1K~$1K. Individual posts $295~$554.
Alternatives: 3 similar influencers available: @armina.zargaryan ($668~$1381), @mua_helen_ ($803~$1.66K), @glam__by__mara ($330~$682).
Best For: Brands targeting young demographics interested in Beauty, Fashion, Lifestyle with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @larmakeupartist through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@armina.zargaryan
Armina Zargaryan differentiates herself from Lara primarily through her broader lifestyle content, which includes family life, travel experiences, and her entrepreneurial venture, Dolce Vita Dress. While both influencers operate in the beauty and fashion space and are of Armenian descent, Armina's content extends beyond makeup artistry to encompass a more holistic view of her life. This provides brands with opportunities for integration into various aspects of her lifestyle, appealing to a wider audience interested in beauty, fashion, family, and travel. Armina's experience as a business owner also adds a layer of credibility and business acumen, making her a potentially valuable partner for brands seeking a more comprehensive collaboration.

Unique Strengths

  • Demonstrates expertise in makeup and styling with 11 years of experience.
  • Manages a fashion business, Dolce Vita Dress, indicating entrepreneurial spirit and fashion industry involvement.
  • Consistently shares diverse content including professional work, family life, and travel, appealing to a broad audience interested in a balanced lifestyle.
  • Maintains a professional approach to collaborations, with a dedicated contact account mentioned in the bio.
Estimated Collaboration Fee: $668~$1381
@mua_helen_
mua_helen_ differentiates herself from larmakeupartist through a slightly larger follower base and a focus on a glamorous urban lifestyle, showcasing high-end makeup artistry and fashion styling. While both influencers operate in Yerevan, Armenia, mua_helen_ places a greater emphasis on luxury consumption, featuring designer accessories and upscale travel destinations. Her content also highlights her role as an educator at a beauty academy, adding an element of authority and trust. However, her engagement rate is lower than larmakeupartist's, which could be a consideration for brands. mua_helen_ has also collaborated with brands like Nile Cosmetics and Stay Chocolates, indicating experience with brand partnerships.

Unique Strengths

  • Strong focus on luxury and high-end brands, appealing to a more aspirational audience.
  • Active involvement in beauty education, enhancing credibility and expertise.
  • Experience with brand collaborations, demonstrating a professional approach to partnerships.
  • High-quality, polished visuals that align with luxury brand aesthetics.
Estimated Collaboration Fee: $803~$1.66K
@glam__by__mara
Mariam Shahbazyan, also known as glam__by__mara, differentiates herself from larmakeupartist through her multifaceted approach to content creation. While both influencers operate in the beauty and makeup artistry space in Yerevan, Armenia, Mariam extends her brand to include culinary arts and travel, showcasing a broader lifestyle perspective. This diversification allows her to appeal to a wider range of brand categories, potentially attracting collaborations beyond just beauty products. Her entrepreneurial spirit is evident through her management of multiple ventures, including a kitchen and a travel business, adding a layer of authenticity and business acumen to her influencer profile. While her engagement rate is slightly lower, her diverse content portfolio and professional presentation make her a compelling option for brands seeking a versatile and culturally aware ambassador.

Unique Strengths

  • Offers a diverse content portfolio spanning beauty, culinary arts, and travel, appealing to a wide range of brand categories
  • Demonstrates high-quality visual content, particularly in beauty and makeup, with professional styling and clear imagery
  • Exhibits a professional approach to potential collaborations, explicitly inviting business inquiries in her bio
  • Maintains a strong personal brand presence, consistently featuring herself as the subject, which fosters audience connection
Estimated Collaboration Fee: $330~$682

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