laissti - Macro Sports & Lifestyle Influencer in Indonesia

AI-Based Influencer Analysis | Macro (554K) | Partnership Guide • Est. $8.3K-$14.6K • 3 Similar Influencers
📊 AI Analysis • As of October 31, 2025 • WhoTag.ai

@laissti Influencer Analysis

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Followers 554,089
Engagement Rate 0.59%
Viral Reach Rate 23.86%
Location Indonesia
Influencer Tags
#PadelLife #RunningMotivation #FitnessJourney #PetLover #Foodie

💡 Profile Overview

Veronica Jalah Laissti Timuran, known as PIJEH, is an Indonesian content creator focusing on an active lifestyle, particularly padel and running. She engages her audience with humor and authenticity, sharing her fitness journey, pet ownership, and food business. Her professional approach and experience with brand partnerships make her a reliable choice for collaborations within the sports, wellness, and lifestyle sectors.

Personal Brand

Veronica Jalah Laissti Timuran, known as PIJEH, distinguishes herself through her energetic and authentic portrayal of an active lifestyle centered around padel and running. Unlike many fitness influencers, she blends high-quality action shots with personal insights, humor, and relatable content, creating a unique connection with her audience. Her dual focus on sports and pet parenthood, combined with her Indonesian food business, broadens her appeal beyond just fitness enthusiasts. PIJEH's target audience likely comprises active individuals in their late twenties and thirties who appreciate a blend of fitness inspiration, relatable humor, and lifestyle content. Her content strategy effectively leverages high-quality visuals and personal storytelling to foster engagement. The consistent focus on padel, running, and her pets caters to specific interests within her audience, creating a strong sense of community and shared passion. PIJEH's authenticity stems from her genuine enthusiasm for her interests and her relatable communication style. Brands seeking partnerships should leverage her energetic personality and focus on creating authentic content that aligns with her existing brand. Zinc's confirmed collaboration is a great start. Actionable insights include partnering with her for sports equipment, pet products, or Indonesian food brands, capitalizing on her established credibility and engaged audience.

Collaboration Opportunities

**SPORTS (+++):** High collaboration readiness. Pijeh's core content revolves around padel and running, making her an ideal partner for sports brands. She already has brand mentions with Babolat, Nonstop Padel Club, BDG Club De Padel, J21 Sport Project, Padel Culture Club, and Bullpadel. Potential collaborations include sports apparel brands like Adidas or Nike, or equipment brands specializing in racket sports or running gear. Campaigns could include product reviews, training vlogs, and event promotions, offering high ROI due to her engaged audience of sports enthusiasts. **WELLNESS (++):** Medium collaboration readiness. Pijeh's active lifestyle and fitness-focused content naturally align with wellness brands. She could partner with brands offering fitness supplements, healthy snacks, or workout equipment. Example brands include Youvit or Garden of Life. Campaign opportunities include promoting healthy recipes, workout routines, and overall wellness tips. ROI is expected to be medium due to wellness being a secondary focus compared to her primary sports content. **FOOD & BEVERAGE (++):** Medium collaboration readiness. Pijeh promotes her own food business and occasionally shares food-related content, indicating an interest in this area. She could collaborate with healthy food brands, beverage companies, or local restaurants. Potential partners include Fitbar or Lemonilo. Campaigns could involve showcasing healthy meal options, promoting new beverage products, or featuring local culinary experiences. The ROI is expected to be medium, as food content is not her primary focus, but her existing food business provides a relevant connection. **LIFESTYLE (++):** Medium collaboration readiness. Pijeh's content includes elements of pet care, urban exploration, and travel, which opens opportunities for lifestyle brands. She could partner with pet food or accessory brands like Whiskas or Royal Canin, or travel-related brands focusing on active or outdoor experiences. Campaign opportunities include showcasing pet-friendly activities, promoting travel destinations, or featuring lifestyle products that complement her active lifestyle. ROI is expected to be medium, as lifestyle content is integrated with her sports and fitness focus.

Brand Collaboration Strengths

  • Strong focus on sports, especially padel and running, with high-quality visuals.
  • Authentic and humorous communication style fosters audience relatability.
  • Experienced with brand collaborations, demonstrating professionalism.
  • Diverse lifestyle content including pets and food business broadens appeal.

Collaboration Considerations

  • Content heavily centered on sports/fitness may limit appeal for brands outside these categories.
  • Primary language is Indonesian, potentially limiting global reach without translation.

Estimated Collaboration Fees

Feed Post $3K~$6K
Story $1K~$2K
Reels $4K~$9K
Package $7K~$13K

Tags for Collaboration

  • Sports Apparel
  • Fitness Equipment
  • Pet Supplies
  • Healthy Food & Beverage

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @laissti is a macro-tier influencer with 554,089 followers, specializing in Sports, Fitness, Lifestyle, Pet Care, Food content.
Performance: 0.59% engagement rate with 23.86% viral reach rate.
Pricing: Package collaborations $7K~$13K. Individual posts $3K~$6K.
Alternatives: 3 similar influencers available: @meutiamaharani ($14K~$30K), @babylanabila ($16.87K~$34.87K), @ftranggita ($220~$455).
Best For: Brands targeting young demographics interested in Sports, Fitness, Lifestyle, Pet Care, Food with aesthetic-focused campaigns.

Alternative Influencers

Powered by WhoTag.ai's recommendation intelligence

We discovered 3 alternative influencers with similar style to @laissti through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@meutiamaharani
Meutia Maharani differentiates herself from Laissti primarily through her larger follower base and more focused specialization in padel. While both influencers operate within the Indonesian sports and lifestyle space, Meutia's content is heavily centered on her career as a padel athlete, showcasing her participation in tournaments and brand partnerships within the sport. This specialization could appeal to brands specifically targeting padel enthusiasts. Laissti, on the other hand, presents a broader active lifestyle that includes running, pet ownership, and a food business, potentially attracting a more diverse audience. Meutia's engagement rate is slightly lower, but her higher follower count provides a wider reach. Her content also exhibits a slightly more aspirational tone, incorporating elements of casual fashion and cafe culture alongside her athletic pursuits.

Unique Strengths

  • Larger follower base for broader reach
  • Strong specialization in padel, appealing to niche sports brands
  • High-quality action shots from padel tournaments
  • Clear willingness to collaborate with brands in the sports and lifestyle sectors
Estimated Collaboration Fee: $14K~$30K
@babylanabila
Nabila Rahmarizarti Maharani, while similar to Laissti in being an Indonesian sports and lifestyle influencer, differentiates herself through a stronger emphasis on padel as her primary sport, showcasing her participation in national tournaments. Unlike Laissti, Nabila's content also includes skincare routines and cafe visits, broadening her appeal to beauty and F&B brands. Her captions are concise and positive, contributing to an authentic online presence. While both influencers demonstrate a willingness to collaborate, Nabila's bio explicitly provides contact information for business inquiries, reinforcing her professional approach. Nabila's focus on padel and her engagement with brands in sports, skincare, and F&B provide a versatile platform for collaborations, particularly for brands targeting an active and health-conscious Indonesian audience.

Unique Strengths

  • Strong focus on padel, showcasing participation in national tournaments.
  • Includes skincare routines and cafe visits, broadening appeal beyond sports.
  • Bio explicitly provides contact information for business inquiries, reinforcing professionalism.
  • Maintains a professional and authentic tone in her captions.
Estimated Collaboration Fee: $16.87K~$34.87K
@ftranggita
Ftranggita differentiates herself from Laissti through her micro-influencer status and focus on a younger demographic. While Laissti caters to a broader audience with her sports and lifestyle content, Ftranggita hones in on urban experiences, beauty, and fitness trends like Poundfit, appealing to a more niche audience interested in K-culture and local events. Her content is more personal and relatable, offering brands an opportunity to connect with a highly engaged, albeit smaller, community. Ftranggita's willingness to collaborate, as indicated in her bio, and her participation in diverse events make her a versatile partner for brands seeking authentic engagement within Indonesia's youth market. Her lower follower count also translates to a more affordable collaboration, making her an attractive option for brands with budget constraints.

Unique Strengths

  • High engagement rate (4.69%) compared to Laissti.
  • Focus on trending fitness activities like Poundfit.
  • Interest in K-culture provides a unique niche.
  • More affordable collaboration option due to smaller following.
Estimated Collaboration Fee: $220~$455

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