khodijah.bhrn - Beauty Creator specializing in Makeup Artistry

AI-Based Influencer Analysis | Micro (35K) | Collaboration Guide • Est. $656-$1,094 • 3 Similar Influencers
📊 AI Analysis • As of November 06, 2025 • WhoTag.ai

@khodijah.bhrn Influencer Analysis

Powered by WhoTag.ai's influencer intelligence

Followers 35,630
Engagement Rate 2.12%
Viral Reach Rate 29.51%
Location Indonesia
Influencer Tags
#BeautyCreator #MakeupArtist #HijabFashion #BeautyInfluencer #MakeupLooks

💡 Profile Overview

Khodijah Baharun is a young Indonesian beauty creator and founder of Dyja Academy, specializing in makeup artistry and hijab fashion. Her content showcases polished self-portraits with diverse makeup looks, appealing to an audience interested in beauty trends and modest fashion. She demonstrates a professional approach, making her ready for brand collaborations.

Personal Brand

Khodijah differentiates herself through a polished aesthetic and expertise in hijab-friendly beauty. Her focus on detailed makeup application, especially eye and lip artistry, combined with her role as a beauty academy founder, positions her as both a creator and educator. This dual role, coupled with her Southeast Asian background, allows her to cater to a specific niche within the broader beauty community, setting her apart from general beauty influencers. Khodijah's content strategy effectively targets an audience interested in beauty trends, makeup techniques, and modest fashion. Her visually driven approach, relying on high-quality self-portraits, resonates with a generation that values aesthetics and visual learning. The minimal captions suggest a confidence in her artistry to speak for itself, appealing to viewers seeking inspiration and tutorials through visual demonstration rather than lengthy explanations. Khodijah's authenticity stems from her consistent presentation of a polished yet approachable persona, reinforced by her hijab styling and focus on modest beauty. For brand partnerships, she offers value to brands seeking to connect with the modest fashion and Southeast Asian beauty markets. Brands should leverage her expertise in makeup application and hijab styling to create tutorials, product demonstrations, and sponsored content that resonates with her engaged audience.

Collaboration Opportunities

**BEAUTY (+++):** High collaboration readiness due to her primary focus on makeup artistry and demonstrated expertise in creating diverse makeup looks. She particularly excels in eye and lip makeup, making her ideal for brands like Maybelline, L'Oreal, and local Indonesian cosmetic brands. Campaign opportunities include makeup tutorials, product reviews, and showcasing makeup looks for special occasions. High ROI is expected due to her engaging visual style and specialized knowledge. A potential challenge is ensuring authenticity and transparency in sponsored content. **FASHION (++):** Medium collaboration readiness. While her content primarily focuses on beauty, her hijab styling and overall aesthetic present opportunities for modest fashion brands. She could collaborate with brands like Dian Pelangi or local Indonesian fashion retailers. Campaign opportunities include showcasing hijab styles, outfit pairings, and promoting modest fashion trends. Medium readiness due to less consistent fashion-focused content. A potential challenge is expanding her content beyond beauty to include more fashion-related posts. **LIFESTYLE (+):** Low collaboration readiness. While not her primary focus, there's potential for collaborations with lifestyle brands that align with her aesthetic and target audience. She could partner with brands offering lifestyle products that complement her beauty routine or home decor items that enhance her self-portrait photography. Suitable for brands like Miniso or local Indonesian lifestyle brands. Lower readiness as lifestyle content is a secondary focus. A potential challenge is integrating lifestyle products seamlessly into her existing content.

Brand Collaboration Strengths

  • Specialized knowledge in makeup artistry with high-quality, detailed looks.
  • High visual content standards with clear, well-lit self-portraits.
  • Professional approach to brand partnerships, evidenced by a business contact and past sponsored post.
  • Engaging visual style suitable for promoting beauty products and cosmetics.

Collaboration Considerations

  • Content diversity is limited, primarily focusing on self-portraits and makeup looks.
  • Most posts lack detailed captions or explicit product reviews, potentially limiting in-depth product integration.

Estimated Collaboration Fees

Feed Post $235~$441
Story $59~$132
Reels $282~$617
Package $461~$952

Tags for Collaboration

  • Beauty Products
  • Cosmetics
  • Hijab Fashion
  • Makeup Tutorials

Want to discover more influencer profiles?
Explore WhoTag.ai

Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Average Viral Reach: Needs Improvement
Profile: @khodijah.bhrn is a micro-tier influencer with 35,630 followers, specializing in Beauty, Fashion, Makeup content.
Performance: 2.12% engagement rate with 29.51% viral reach rate.
Pricing: Package collaborations $461~$952. Individual posts $235~$441.
Alternatives: 3 similar influencers available: @puanmhrrnii ($230~$476), @zahradyna ($143~$295), @diyandita._ ($57~$118).
Best For: Brands targeting young demographics interested in Beauty, Fashion, Makeup with aesthetic-focused campaigns.

Alternative Influencers

Powered by WhoTag.ai's recommendation intelligence

We discovered 3 alternative influencers with similar style to @khodijah.bhrn through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@puanmhrrnii
Puanmhrrnii, a beauty creator specializing in makeup tutorials and skincare reviews, presents a compelling alternative to Khodijah Baharun. While both influencers cater to a Southeast Asian audience with a focus on beauty and modest fashion, Puanmhrrnii distinguishes herself through a more diverse range of content, including detailed product reviews and GRWM videos. Her engagement rate is lower, but her content showcases a strong understanding of makeup techniques and current beauty trends. She also demonstrates a willingness to collaborate with brands, as evidenced by her attendance at beauty events and frequent tagging of beauty brands in her posts. Puanmhrrnii's content reflects a personal journey of self-care and expression, making her relatable to her audience. She also shows an interest in K-Culture, potentially expanding her appeal.

Unique Strengths

  • Strong expertise in makeup application and skincare routines through detailed tutorials and product reviews.
  • Maintains a consistent aesthetic with high-quality visuals, making content visually appealing and professional.
  • Actively engages with beauty trends and provides practical tips, appealing to a broad audience interested in beauty.
  • Shows a clear affinity for beauty brands, frequently featuring and tagging products in her content.
Estimated Collaboration Fee: $230~$476
@zahradyna
Zahradyna differentiates herself from Khodijah through her focus on detailed product swatches, before-and-after comparisons, and practical makeup tutorials, offering a more hands-on and informative approach. While Khodijah's content is visually driven with polished self-portraits, Zahradyna provides in-depth reviews and demonstrations, particularly for lip products and base makeup. Zahradyna also incorporates elements of her daily life as a parent, making her relatable to a broader audience seeking accessible beauty routines. Her use of local slang further enhances her connection with the Indonesian market. Unlike Khodijah, Zahradyna's content includes skincare, expanding her appeal beyond just makeup. She also has collaborations with a wider range of brands, indicating a more established presence in the influencer marketing space.

Unique Strengths

  • Detailed product swatches and before-and-after comparisons
  • Practical makeup tutorials and skincare content
  • Relatable persona with insights into daily life and parenting
  • Use of local slang to connect with the Indonesian audience
Estimated Collaboration Fee: $143~$295
@diyandita._
Diyana Pradita, with a smaller following of 4,423, differentiates herself from Khodijah Baharun through a broader content focus that includes skincare, makeup, and travel. While both creators operate within the beauty and fashion space and incorporate hijab fashion, Diyana's content extends beyond makeup artistry to include skincare routines and glimpses of her travels, offering a more diverse range of lifestyle content. Diyana's engagement rate is lower, but her authentic and approachable persona, combined with her active participation in influencer communities, positions her as an emerging voice in the beauty and lifestyle space. Her content style, featuring clear close-ups and well-composed lifestyle shots, appeals to followers seeking both beauty inspiration and cultural insights, particularly those interested in Indonesian culture and travel.

Unique Strengths

  • Demonstrates expertise in skincare and makeup through consistent content.
  • Maintains a professional and authentic tone, fostering trust with her audience.
  • Actively participates in influencer communities, indicating a proactive approach to collaborations.
  • Showcases a versatile style, including traditional Indonesian attire and modern fashion.
Estimated Collaboration Fee: $57~$118

Looking for more alternatives?

Find similar creators with detailed analytics.

Visit WhoTag.ai