jessicawhitenailartist - Nail Artist & Business Educator in Leeds

AI-Based Influencer Analysis | Macro (235K) | Partnership Guide • Est. $7.1K-$12.9K • 3 Similar Influencers
📊 AI Analysis • As of October 29, 2025 • WhoTag.ai

@jessicawhitenailartist Influencer Analysis

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Followers 235,817
Engagement Rate 0.24%
Viral Reach Rate 15.93%
Location UK
Influencer Tags
#NailArt #BeautyCreator #SmallBusinessOwner #SalonOwner #OPIAmbassador

💡 Profile Overview

Jessica White is a professional nail artist, educator, and salon owner based in the UK. She specializes in nail art, beauty education, and social media marketing, offering high-quality content and business tips. As an OPI ambassador, she has built a strong community and is well-suited for collaborations within the beauty and small business sectors.

Personal Brand

Jessica White distinguishes herself through the unique combination of exceptional nail artistry, proven business acumen, and social media expertise. Unlike many beauty influencers, she possesses tangible credentials as a salon owner and educator, lending significant credibility to her content. Her 'Instagram Growth Accelerator' further sets her apart, demonstrating a commitment to empowering other professionals, not just showcasing her own skills. This multifaceted approach positions her as a trusted authority in both the creative and business aspects of the beauty industry. Jessica's target audience likely comprises aspiring and established nail artists, salon owners, and beauty enthusiasts seeking both artistic inspiration and practical business advice. Her content strategy effectively caters to this demographic by blending visually appealing nail art tutorials with insightful tips on salon management and social media marketing. The inclusion of lifestyle content, such as travel and fashion, broadens her appeal and creates a more relatable persona, fostering a stronger connection with her followers. Jessica's authenticity stems from her genuine passion for the beauty industry and her transparent sharing of both successes and challenges in building her business. Brands seeking partnership should leverage her expertise in both nail artistry and business growth. Actionable insights include co-creating educational content, hosting joint workshops, or developing product lines tailored to small salon owners. Emphasizing her role as a business mentor alongside her artistic talent will maximize the impact of brand collaborations.

Collaboration Opportunities

**BEAUTY (+++):** High collaboration readiness due to Jessica's core focus on nail art and beauty education. Her established ambassadorship with OPI and partnerships with Official Navy Professional and Glossify demonstrate a proven track record. Ideal for nail care brands like CND and Orly, as well as broader beauty brands seeking to tap into the nail art community. Expect high ROI through product demonstrations, tutorials, and salon-focused content. Potential challenge: ensuring relevance for brands outside of nail-specific products. **FASHION (++):** Medium collaboration readiness. While not her primary focus, Jessica occasionally incorporates outfit inspiration and showcases fashion brands like House Of CB and Odd Muse London. Suitable for brands targeting professional women and those interested in vacation outfits, such as ASOS or Reiss. Campaign opportunities include styling nail art with specific fashion trends. Challenge: inconsistent fashion content may require a more strategic approach to integration. **LIFESTYLE (++):** Medium collaboration readiness. Jessica's content touches on travel, daily habits, and work-life balance, presenting opportunities for lifestyle brands. Ideal for brands in the travel accessories, organizational tools, or productivity app space, such as Monos or Day Designer. Campaign opportunities include showcasing travel essentials or tools for managing a small business. Challenge: lifestyle content is less frequent, requiring creative integration to align with her core expertise. **TRAVEL (++):** Medium collaboration readiness. Jessica's travel experiences, particularly in Europe, offer opportunities for travel-related brands. Her mentions of Cap Rocat suggest an affinity for luxury travel. Suitable for hotel chains, travel agencies, or luggage brands targeting discerning travelers, such as Four Seasons or Rimowa. Campaign opportunities include showcasing travel destinations with nail art inspiration. Challenge: ensuring travel content remains relevant to her core beauty audience.

Brand Collaboration Strengths

  • Demonstrates professional expertise in nail art and beauty through consistent high-quality content.
  • Exhibits strong business acumen and experience in social media growth.
  • Maintains an established brand ambassador relationship with OPI, indicating reliability.
  • Cultivates an engaged and supportive community.

Collaboration Considerations

  • Content is primarily focused on nail art and related business topics, which may limit broader appeal.
  • Geographic content often highlights Leeds and UK locations, potentially requiring specific targeting.

Estimated Collaboration Fees

Feed Post $3K~$5K
Story $1K~$2K
Reels $3K~$7K
Package $6K~$11K

Tags for Collaboration

  • Nail Art
  • Beauty Education
  • Small Business
  • Social Media Marketing

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @jessicawhitenailartist is a macro-tier influencer with 235,817 followers, specializing in Nail Art, Beauty, Business, Fashion, Travel content.
Performance: 0.24% engagement rate with 15.93% viral reach rate.
Pricing: Package collaborations $6K~$11K. Individual posts $3K~$5K.
Alternatives: 3 similar influencers available: @luvlynailsss ($981~$2.03K), @bara.hoyle ($766~$1.58K), @mimi375mimi ($211~$436).
Best For: Brands targeting young demographics interested in Nail Art, Beauty, Business, Fashion, Travel with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @jessicawhitenailartist through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@luvlynailsss
Luvlynailsss differentiates from Jessica White primarily through audience size and content focus. While Jessica White has a larger following and blends nail art with business education and travel, Luvlynailsss focuses almost exclusively on intricate nail art designs, catering to a more niche audience. Luvlynailsss's content is heavily visual, showcasing a wide range of nail styles and techniques, and promotes a specific brand with a discount code, indicating experience in direct partnerships. Jessica White, on the other hand, balances her nail art with broader business and lifestyle content, appealing to a wider audience interested in beauty and entrepreneurship. Luvlynailsss's Houston-based focus also provides a localized appeal, contrasting with Jessica White's UK-centric content.

Unique Strengths

  • High proficiency in diverse nail art techniques
  • Visually appealing and high-quality nail-focused content
  • Experience with brand promotion and direct call-to-action
  • Strong local presence in the Houston beauty community
Estimated Collaboration Fee: $981~$2.03K
@bara.hoyle
Bara Hoyle differentiates herself from Jessica White through a more focused approach on luxury manicures and BIAB nails, targeting an audience interested in high-end nail care. While Jessica White covers a broader range of beauty education and business tips, Bara specializes in detailed nail art and product recommendations, particularly within the gel and BIAB space. Bara's content also includes glimpses into her lifestyle, featuring travel and cafe culture, adding a personal touch. Her collaboration history includes brands like The Gel Bottle and Monica Vinader, indicating a strong alignment with beauty and luxury brands. Bara's smaller follower count allows for a more intimate connection with her audience, potentially leading to higher engagement rates and more personalized brand interactions.

Unique Strengths

  • Specializes in luxury manicures and BIAB nails, catering to a niche audience.
  • Maintains high visual content standards with detailed nail art close-ups.
  • Actively engages in brand partnerships with discount codes and mentions.
  • Showcases a sophisticated lifestyle with travel and cafe culture content.
Estimated Collaboration Fee: $766~$1.58K
@mimi375mimi
Mimi375mimi differentiates from Jessica White primarily through her focus on self-nail art and her strong presence within the Japanese beauty market. While Jessica White is a UK-based professional nail artist and educator with a broader business perspective, mimi375mimi specializes in intricate gel nail designs and product reviews, catering to a DIY audience. Mimi375mimi's ambassadorships with Japanese brands like Homei and ParaDo highlight her regional influence and expertise in J-beauty trends. Her content also incorporates personal interests like rings and her pet cat, adding a relatable touch. This contrasts with Jessica White's more business-oriented approach, making mimi375mimi a suitable alternative for brands targeting the Japanese self-nail art community seeking detailed product demonstrations and creative inspiration.

Unique Strengths

  • Specializes in self-nail art, catering to a DIY audience.
  • Strong presence and ambassadorships within the Japanese beauty market.
  • Focuses on detailed gel nail designs and product reviews.
  • Incorporates personal interests like rings and her pet cat, adding a relatable touch.
Estimated Collaboration Fee: $211~$436

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