heyimhershy - Macro Fashion Influencer & Art Enthusiast

AI-Based Influencer Analysis | Macro (206K) | Partnership Guide • Est. $5.6K-$9.3K • 3 Similar Influencers
📊 AI Analysis • As of October 30, 2025 • WhoTag.ai

@heyimhershy Influencer Analysis

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Followers 206,893
Engagement Rate 2.53%
Viral Reach Rate 37.69%
Location USA
Influencer Tags
#fashionstyle #traveladventures #youthculture #contentcreator #urbanlifestyle

💡 Profile Overview

Hershy is a vibrant and expressive South Asian female creator in her early 20s, balancing university life at USC with a burgeoning career as a digital influencer. Her content blends high fashion, art, and personal lifestyle, often featuring her travels to global fashion hubs like New York City and cultural centers like Seoul. She appeals to a young, fashion-conscious, and culturally curious audience and is actively seeking brand collaborations.

Personal Brand

Hershy distinguishes herself through a unique fusion of high fashion, art, and South Asian heritage, setting her apart from typical fashion influencers. Her active participation in events like New York Fashion Week, coupled with her global travels and artistic collaborations, positions her as a multifaceted creator. Unlike many influencers focused solely on aesthetics, she integrates her university life and personal experiences, creating a relatable yet aspirational persona. This blend of cultural identity, artistic expression, and academic pursuits provides a distinctive edge in a saturated market. Her content strategy effectively targets a young, fashion-conscious, and culturally curious audience. By showcasing both luxury brands and vintage finds, she appeals to a wide range of consumers. Her engaging communication style and candid captions foster a strong connection with her followers. The inclusion of travel content, particularly her exploration of global fashion hubs and cultural centers, caters to the adventurous spirit of her target demographic. Her content strategy strengths lie in its ability to balance aspirational luxury with relatable personal experiences. Hershy's authenticity stems from her genuine expression of personal interests, cultural background, and academic life. Her playful expressions and candid captions contribute to a relatable online persona. For brand partnerships, it is crucial to align with brands that value cultural representation, artistic expression, and ethical practices. Brands should leverage her unique perspective to create authentic and engaging content that resonates with her audience, focusing on long-term collaborations that highlight her multifaceted identity.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. Her frequent tags of high-end brands like Prada and Versace, coupled with her attendance at NYFW, demonstrate a strong interest and engagement in the fashion industry. Ideal for partnerships with brands like Farfetch, ASOS, or emerging designer brands. Campaign opportunities include style hauls, outfit showcases, and trendsetting content. Potential challenge: ensuring brand alignment with her unique aesthetic. **LUXURY (++):** Medium collaboration readiness. While she showcases luxury items, a more focused strategy is needed to solidify her position in this sector. Ideal for partnerships with luxury brands like Gucci, Dior, or high-end retailers like Net-a-Porter. Campaign opportunities include exclusive product reviews, behind-the-scenes access to luxury events, and curated gift guides. Potential challenge: maintaining authenticity and relatability while promoting luxury goods. **TRAVEL (++):** Medium collaboration readiness. Her documented travels to global fashion hubs and cultural centers present opportunities for travel-related collaborations. Ideal for partnerships with hotel chains like Hyatt or Marriott, airlines like Emirates or Qatar Airways, or travel gear brands like Away. Campaign opportunities include destination guides, travel vlogs, and curated travel itineraries. Potential challenge: differentiating her travel content from other travel influencers. **BEAUTY (++):** Medium collaboration readiness. While not her primary focus, beauty is a natural extension of her fashion and lifestyle content. Ideal for partnerships with brands like Sephora, MAC Cosmetics, or Korean beauty brands. Campaign opportunities include makeup tutorials, skincare routines, and product reviews. Potential challenge: standing out in the crowded beauty influencer space.

Brand Collaboration Strengths

  • Strong engagement with fashion and luxury brands, evidenced by frequent tagging and attendance at NYFW.
  • Versatility in content, including art, travel, and lifestyle, appealing to diverse brand categories.
  • Clear willingness to collaborate with a business contact email in bio and past collaborations with major brands like Adidas and Pinterest.
  • Authentic and expressive personality, which can create genuine connections with audiences.

Collaboration Considerations

  • Content often features a specific, niche aesthetic that might not appeal to all mainstream brands.
  • Geographic focus on LA/NYC and Seoul, potentially limiting reach for campaigns targeting other regions.

Estimated Collaboration Fees

Feed Post $2K~$5K
Story $1K~$1K
Reels $3K~$7K
Package $5K~$10K

Tags for Collaboration

  • Fashion Influencer
  • Art Enthusiast
  • Travel Blogger
  • South Asian Creator

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Average Viral Reach: Needs Improvement
Profile: @heyimhershy is a macro-tier influencer with 206,893 followers, specializing in Fashion, Art, Travel, Lifestyle content.
Performance: 2.53% engagement rate with 37.69% viral reach rate.
Pricing: Package collaborations $5K~$10K. Individual posts $2K~$5K.
Alternatives: 3 similar influencers available: @kimswizzled ($61K~$126K), @ssurii0 ($224~$462), @ch_onei_ ($55~$113).
Best For: Brands targeting young demographics interested in Fashion, Art, Travel, Lifestyle with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @heyimhershy through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@kimswizzled
Kimswizzled, a Thai-New Zealander influencer, presents a different profile compared to heyimhershy. While both operate in the fashion and lifestyle space, Kimswizzled focuses more on travel, fitness, and dining experiences, particularly within Thailand and Europe. Her content showcases a chic and trendy aesthetic, with high-quality photography and a bright, pastel color palette. She also has a strong YouTube presence, offering a multi-platform reach. In contrast, heyimhershy blends high fashion, art, and personal lifestyle, with a focus on locations like LA, NYC, and Seoul. Heyimhershy also incorporates her South Asian heritage into her content. Kimswizzled's engagement rate is lower, but her follower count is higher, suggesting a broader but potentially less engaged audience. Kimswizzled's brand collaborations are evident through product features and tags, indicating a professional approach, but the 'Paid Partnership' flag is consistently absent, which may require attention. Overall, Kimswizzled offers a focus on travel and a chic lifestyle, while heyimhershy emphasizes art, fashion, and cultural exploration.

Unique Strengths

  • Strong presence in Thailand and Europe, offering geographical diversity.
  • High-quality visual content with a consistent aesthetic.
  • Active on YouTube, providing multi-platform reach.
  • Focus on fitness and wellness, appealing to a health-conscious audience.
Estimated Collaboration Fee: $61K~$126K
@ssurii0
Ssurii0 differentiates herself from heyimhershy primarily through her focus on Korean fashion and beauty trends, catering to a specific audience interested in K-beauty and lifestyle. While heyimhershy showcases a broader range of fashion styles and global travel experiences, Ssurii0's content is deeply rooted in Korean culture, making her particularly valuable for brands targeting the Korean market. Ssurii0's aesthetic is consistently clean, bright, and feminine, with a focus on soft colors and trendy fashion pieces, creating a distinct visual identity. Her collaborations often feel more integrated into her daily life, providing an authentic touch. Furthermore, Ssurii0's smaller follower count allows for a higher engagement rate, suggesting a more intimate connection with her audience. Her content reflects current Korean youth culture and lifestyle, making her a relevant and appealing influencer for brands seeking to tap into this demographic.

Unique Strengths

  • Strong focus on Korean fashion and beauty trends
  • High engagement rate with a smaller, dedicated audience
  • Consistent aesthetic and visual identity
  • Authentic integration of sponsored products into lifestyle content
Estimated Collaboration Fee: $224~$462
@ch_onei_
Ch_onei_ differentiates herself from heyimhershy through her focus on the Korean market and her identity as a model and arts student. While heyimhershy blends fashion, art, and travel with a global perspective, ch_onei_ primarily showcases her modeling work and student life in Seoul. Ch_onei_'s content is heavily centered on beauty, fashion, and lifestyle within the Korean context, often featuring local cafes and travel destinations. She actively collaborates with Korean brands and uses Korean hashtags, appealing to a younger, K-culture-interested audience. Unlike heyimhershy, who incorporates luxury brands and attends international fashion events, ch_onei_ focuses on more accessible and relatable content, making her suitable for brands targeting the Korean youth market. Her smaller follower count allows for a more intimate connection with her audience, potentially leading to higher engagement rates for specific campaigns.

Unique Strengths

  • Strong focus on the Korean market and K-culture
  • Professional modeling skills and versatile content
  • Active engagement in brand collaborations with clear disclosure
  • Relatable student life and personal experiences
Estimated Collaboration Fee: $55~$113

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