hafsa._.khan1 - Mega Influencer & Family Lifestyle Creator

AI-Based Influencer Analysis | Mega (2.9M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers

@hafsa._.khan1 Influencer Analysis

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Followers 2,946,012
Engagement Rate 3.85%
Viral Reach Rate 42.67%
Location Pakistan
Influencer Tags
#FamilyLife #PakistaniInfluencer #ParentingJourney #CoupleGoals #EidCelebrations

💡 Profile Overview

Hafsa Shaheer Khan is a family-oriented digital creator based in Karachi, Pakistan, showcasing her life as a young wife and mother. Her content focuses on family moments, cultural celebrations, and Pakistani fashion, appealing to brands targeting young families and modest fashion. With a professional management contact, she is ready for brand collaborations.

Personal Brand

Hafsa Shaheer Khan distinguishes herself through her authentic portrayal of Pakistani family life, setting her apart from other lifestyle influencers. Her focus on intimate family moments, cultural celebrations, and personal milestones, all captured with high-quality photography, creates a unique and engaging narrative. This, combined with her youthful appearance and relatable personality, allows her to connect with her audience on a deeper level, fostering a sense of community around shared values and cultural identity. Her content is not overly commercialized, which enhances her credibility and makes her recommendations more trustworthy. Hafsa's target audience consists primarily of young South Asian women and families who value tradition, family, and cultural heritage. Her content strategy effectively leverages these values by showcasing relatable parenting experiences, modest fashion, and celebrations of Pakistani culture. The consistent sharing of family milestones and couple goals resonates strongly with her audience, creating a sense of aspiration and connection. Her warm and grateful communication style further strengthens this bond, encouraging engagement and loyalty. Hafsa's authenticity is evident in her genuine portrayal of family life and cultural traditions. This authenticity is a key asset for brand partnerships, as it allows her to seamlessly integrate sponsored content into her existing narrative. Brands seeking to connect with the South Asian market, particularly in the areas of family products, modest fashion, or cultural events, should consider partnering with Hafsa. Actionable insight: Brands should prioritize campaigns that align with her family-centered values and allow her to showcase products or services in an authentic and relatable way.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness due to consistent portrayal of Pakistani and modest fashion. Excels in traditional wear and casual styles, demonstrated by partnerships with Tawakkal Fabrics and Haseens. Ideal for brands like Khaadi, GulAhmed, and Alkaram Studio. Campaign opportunities include style showcases and cultural event promotions. Potential challenge: expanding beyond traditional Pakistani fashion to appeal to a broader audience. **LIFESTYLE (++):** Medium collaboration readiness with a focus on family and cultural lifestyle. Potential in home decor and family-oriented products. Suitable for brands like Interwood, ChenOne, and local home goods retailers. Campaign opportunities include home tours and family activity promotions. Challenge: diversifying content beyond family-centric themes to attract a wider range of lifestyle brands. **TRAVEL (++):** Medium collaboration readiness, particularly for religious and family travel. Strong appeal for brands targeting Umrah journeys and family vacations. Ideal for airlines like Pakistan International Airlines (PIA), travel agencies specializing in religious tourism, and hotels in destinations like Makkah and Madinah. Campaign opportunities include travel vlogs and destination spotlights. Potential challenge: content is geographically specific, limiting appeal for global travel brands. **BEAUTY (++):** Emerging collaboration readiness, particularly in modest beauty and henna applications. Partnerships with Henna By Iqra indicate potential. Suitable for brands like Maybelline Pakistan, L'Oreal Pakistan, and local cosmetic brands focusing on halal beauty products. Campaign opportunities include makeup tutorials and skincare routines tailored for modest fashion. Potential challenge: integrating beauty content seamlessly with existing family-focused content.

Brand Collaboration Strengths

  • Strong family-oriented content appealing to brands targeting families and parents.
  • Consistent high-quality visuals and professional photography.
  • Authentic portrayal of Pakistani culture and traditions.
  • Clear willingness to collaborate through professional management contact.

Collaboration Considerations

  • Content heavily focused on personal and family life, limiting flexibility for diverse brand categories.
  • Geographically specific content centered on Pakistan may limit relevance for global market campaigns.

Estimated Collaboration Fees

Feed Post $15K~$28K
Story $4K~$8K
Reels $18K~$39K
Package $29K~$60K

Tags for Collaboration

  • Family Lifestyle
  • Pakistani Fashion
  • Parenting Content
  • Cultural Celebrations

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Excellent Viral Reach: Average
Profile: @hafsa._.khan1 is a mega-tier influencer with 2,946,012 followers, specializing in Family Lifestyle, Pakistani Fashion, Parenting Content, Cultural Celebrations content.
Performance: 3.85% engagement rate with 42.67% viral reach rate.
Pricing: Package collaborations $29K~$60K. Individual posts $15K~$28K.
Alternatives: 3 similar influencers available: @amber_naz_official ($1.52K~$3.15K), @sundushafique ($765~$1582), @ak.aroosa ($667~$1.38K).
Best For: Brands targeting young demographics interested in Family Lifestyle, Pakistani Fashion, Parenting Content, Cultural Celebrations with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @hafsa._.khan1 through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@amber_naz_official
Amber Naz is a family-oriented content creator with a focus on cultural celebrations and modest fashion, similar to Hafsa Shaheer Khan. However, Amber Naz has a smaller following (64,795 vs 2.9M) and a lower engagement rate (2.1% vs 3.85%). Amber Naz's content also extends to YouTube, indicating a broader platform presence. While both influencers share a South Asian background and create content around family life, Amber Naz's smaller scale and focus as a 'Reel creator' may offer a more budget-friendly option for brands seeking to engage with a similar audience. Amber Naz's bio explicitly mentions collaboration and paid promotion opportunities, suggesting a clear interest in brand partnerships. Her content showcases a warm and authentic portrayal of her daily experiences, making her relatable to her audience.

Unique Strengths

  • Smaller follower count offers a more budget-friendly collaboration option.
  • Active presence on YouTube expands reach beyond Instagram.
  • Explicitly open to collaborations and paid promotions.
  • Content focuses on family life, cultural celebrations, and modest fashion.
Estimated Collaboration Fee: $1.52K~$3.15K
@sundushafique
Sundus Shafique differentiates herself from Hafsa Khan by focusing more on fashion and beauty content alongside her mom-life posts. While both influencers cater to a South Asian audience and share family-related content, Sundus places a greater emphasis on personal style, makeup looks, and brand collaborations within the fashion and beauty industries. She also showcases a blend of traditional and modern outfits, appealing to a broader range of fashion preferences. Sundus's content includes glimpses into her daily life, such as outings to cafes and food festivals, portraying an active urban lifestyle. Her engagement rate is lower than Hafsa's, but her authentic and relatable persona could still be valuable for brands seeking a genuine connection with their target audience.

Unique Strengths

  • Strong focus on fashion and beauty content, appealing to brands in these industries
  • Authentic portrayal of daily life and personal style, fostering a relatable image
  • Connection with South Asian culture and fashion, suitable for regional brands
  • Family-oriented content, ideal for products targeting parents and families
Estimated Collaboration Fee: $765~$1582
@ak.aroosa
Ak.aroosa, a Pakistani lifestyle and fashion blogger, presents a different collaboration opportunity compared to Hafsa Shaheer Khan. While both influencers focus on Pakistani culture and family life, Ak.aroosa emphasizes fashion, beauty, and personal milestones like her wedding. Her content showcases traditional attire, makeup looks, and couple-centric moments, appealing to brands in the fashion, beauty, and event industries. In contrast to Hafsa's larger following and focus on parenting, Ak.aroosa has a smaller, more niche audience interested in fashion and wedding content. Ak.aroosa's willingness to collaborate is evident in her bio, making her a readily available option for brands seeking authentic integration within the Pakistani market. However, her lower engagement rate and geographically specific content may limit her appeal for broader campaigns.

Unique Strengths

  • Strong focus on Pakistani fashion and beauty trends.
  • Authentic portrayal of personal milestones and cultural events.
  • Clear willingness to collaborate with brands.
  • Content suitable for brands targeting the South Asian wedding market.
Estimated Collaboration Fee: $667~$1.38K

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