gmk001 - Mega Influencer specializing in Luxury Automotive

AI-Based Influencer Analysis | Mega (5.3M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers

@gmk001 Influencer Analysis

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Followers 5,312,060
Engagement Rate 6.54%
Viral Reach Rate 95.19%
Location MC/France
Influencer Tags
#LuxuryCars #Supercars #MonacoLife #CarEnthusiast #Giveaway

💡 Profile Overview

GMK is a luxury automotive influencer based in Monaco and Paris, known for showcasing high-performance cars and hosting large giveaways. His content attracts a highly engaged audience interested in luxury lifestyles and automotive content. He is open to collaborations and maintains a professional approach to partnerships, making him a valuable asset for brands targeting a wealthy, car-enthusiastic demographic.

Personal Brand

GMK distinguishes himself through his extravagant lifestyle centered around luxury automobiles and frequent, large-scale giveaways. This combination creates a unique appeal, setting him apart from typical automotive influencers. While many showcase cars, GMK amplifies the aspirational factor by consistently demonstrating extreme wealth and sharing it with his audience through contests featuring cash, gaming consoles, and other high-value items. This generosity, coupled with his Monaco-based lifestyle, positions him as a figure of success and accessibility, fostering a strong sense of aspiration among his followers. GMK's target audience is primarily composed of individuals drawn to luxury cars, high-performance vehicles, and the allure of winning valuable prizes. His content strategy effectively leverages this interest by showcasing sleek visuals of exotic cars and promoting interactive giveaways. This approach cultivates a highly engaged community motivated by the chance to win, resulting in a strong engagement rate. The enthusiastic and direct communication style further enhances community interaction, making his channel a hub for automotive enthusiasts and giveaway participants. GMK's authenticity stems from his consistent portrayal of a luxurious, high-octane lifestyle and his genuine enthusiasm for cars and community engagement. Brands seeking partnerships should leverage his giveaway expertise to create interactive campaigns that resonate with his audience. Collaborations should focus on high-end automotive products, luxury goods, or gaming-related items to align with his established brand. Consider co-branded giveaways or exclusive content featuring GMK's personal experiences with the brand to maximize impact and authenticity.

Collaboration Opportunities

**AUTOMOTIVE (+++):** High collaboration readiness given GMK's core content revolves around luxury and performance cars. He frequently showcases vehicles from brands like Ferrari, Lamborghini, and Porsche, making partnerships with automotive manufacturers, customization shops, and aftermarket parts suppliers highly relevant. Ideal for brands like Michelin, Brembo, or even luxury car dealerships. Expect high ROI through vehicle showcases, test drives, and sponsored customization projects. Potential challenge lies in maintaining exclusivity and avoiding over-saturation of automotive content. **LUXURY (+++):** Strong collaboration readiness due to GMK's opulent lifestyle and focus on high-end products. He frequently features luxury cars, high-end pastries, and engages with brands like Cedric Grolet. This makes him an ideal partner for luxury brands across various sectors, including watches (Rolex, Audemars Piguet), high-end spirits (Hennessy, Dom Pérignon), and luxury travel services. Expect high ROI through product placements, lifestyle integrations, and exclusive event promotions. A potential challenge is ensuring brand alignment with his giveaway-centric content. **GAMING (++):** Medium collaboration readiness. GMK includes gaming consoles in his giveaways, indicating an interest from his audience in gaming-related products. He could partner with gaming hardware brands (PlayStation, Xbox), game developers (EA, Activision), or gaming accessory companies (Razer, Logitech). Campaign opportunities include sponsored giveaways, game reviews, and live streaming events. The challenge is to integrate gaming content organically with his existing luxury automotive focus. **FASHION (++):** Medium collaboration readiness. GMK has collaborated with Celio, indicating some interest in fashion partnerships. He could partner with luxury apparel brands, streetwear companies, or accessory brands. Campaign opportunities include showcasing outfits in his videos, attending fashion events, and hosting style-focused giveaways. The challenge is to ensure the fashion content aligns with his luxury automotive brand and appeals to his existing audience.

Brand Collaboration Strengths

  • High audience engagement through frequent giveaways.
  • Strong focus on luxury automotive content.
  • Consistent collaborations with prominent creators and brands.
  • High-quality visual content suitable for premium brand alignment.

Collaboration Considerations

  • Content heavily centered on luxury cars and giveaways may limit broader brand partnerships.
  • Audience engagement driven by incentives may not translate to organic product interest.

Estimated Collaboration Fees

Feed Post $53K~$100K
Story $13K~$30K
Reels $64K~$139K
Package $104K~$215K

Tags for Collaboration

  • Luxury Automotive
  • High-Performance Cars
  • Monaco Lifestyle
  • Giveaway Marketing

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Excellent Viral Reach: Excellent
Profile: @gmk001 is a mega-tier influencer with 5,312,060 followers, specializing in Automotive, Luxury Lifestyle, Giveaways, Gaming content.
Performance: 6.54% engagement rate with 95.19% viral reach rate.
Pricing: Package collaborations $104K~$215K. Individual posts $53K~$100K.
Alternatives: 3 similar influencers available: @kayumov ($19K~$40K), @zoltanlucas ($31K~$65K), @gercollector ($40K~$83K).
Best For: Brands targeting young demographics interested in Automotive, Luxury Lifestyle, Giveaways, Gaming with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @gmk001 through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@kayumov
Kayumov differentiates himself from GMK through a focus on luxury automotive content combined with travel experiences and personal moments, particularly those shared with his partner. While GMK emphasizes giveaways and a broader luxury lifestyle, Kayumov showcases a deeper interest in car modifications and performance, appealing to a more specific automotive enthusiast audience. His content, primarily in Uzbek, targets a Central Asian demographic, offering a regional focus absent in GMK's Monaco-centric content. Kayumov's collaboration tier is 'Ready - Professional,' suggesting a more structured approach to brand partnerships compared to GMK's 'Ready - Premium' status. This difference in content style and target audience provides brands with distinct options for reaching different segments within the luxury and automotive markets.

Unique Strengths

  • Strong focus on luxury automotive content with a performance aspect
  • Integration of travel and personal relationship content
  • Targets a Central Asian demographic with Uzbek language content
  • Demonstrates a 'Ready - Professional' approach to collaborations
Estimated Collaboration Fee: $19K~$40K
@zoltanlucas
Lucas Zoltan differentiates himself from GMK through a focus on a younger demographic and a blend of luxury automotive content with entrepreneurial and investment themes. While GMK emphasizes giveaways and community engagement, Zoltan showcases a personal brand centered around his success as an investor and his collection of high-performance cars. Zoltan's content is more aspirational, highlighting a fast-paced, luxurious lifestyle, whereas GMK's content is more interactive and community-driven. Zoltan's collaboration with Swipe Savvy also indicates a willingness to integrate financial products, which contrasts with GMK's broader brand collaborations. Zoltan's content is also more geographically focused on Orlando, while GMK's is based in Monaco and Paris. Zoltan's engagement rate is lower, but his focus on luxury cars and entrepreneurial themes may appeal to a different segment of the luxury automotive market.

Unique Strengths

  • Strong focus on luxury automotive content with an entrepreneurial angle.
  • Clear understanding of brand promotion, as demonstrated by the Swipe Savvy partnership.
  • High-quality visual content showcasing luxury vehicles.
  • Appeals to a younger, aspirational demographic interested in wealth and investment.
Estimated Collaboration Fee: $31K~$65K
@gercollector
GERCOLLECTOR differentiates from GMK primarily through its strong ties to the German automotive scene and a focus on high-performance vehicles and exclusive driving events. While GMK emphasizes luxury cars and giveaways, GERCOLLECTOR showcases expertise through detailed car reviews, participation in rallies, and collaborations with automotive brands like Michelin and Xpeleu. GERCOLLECTOR's content is more professionally oriented, often featuring dynamic driving footage and insights into the automotive industry. Unlike GMK, whose audience engagement is heavily driven by giveaways, GERCOLLECTOR fosters a community of car enthusiasts through aspirational content and direct interaction about vehicle modifications and driving experiences. This makes GERCOLLECTOR a strong choice for brands seeking authentic engagement within the automotive sector, particularly in the German market.

Unique Strengths

  • Strong authority in the German automotive sector.
  • Professional approach to brand partnerships with clear disclosure.
  • High-quality, aspirational content featuring luxury and high-performance vehicles.
  • Organizes and promotes exclusive automotive events, offering unique experiential marketing opportunities.
Estimated Collaboration Fee: $40K~$83K

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