galih_makeupartist - Makeup Artist & Beauty Educator in Indonesia

AI-Based Influencer Analysis | Mega (1.2M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers
📊 AI Analysis • As of October 25, 2025 • WhoTag.ai

@galih_makeupartist Influencer Analysis

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Followers 1,188,348
Engagement Rate 0.29%
Viral Reach Rate 7.73%
Location Indonesia
Influencer Tags
#MakeupArtist #BeautyEducator #MakeupWorkshop #BeautyTips #ProfessionalMakeup

💡 Profile Overview

Galih Pamungkas is a prominent Indonesian makeup artist and beauty educator known for his professional workshops and personal life updates. He connects with his audience through beauty education and motivational content, making him relatable to aspiring makeup artists and beauty enthusiasts. Galih has experience promoting beauty brands and demonstrates a professional approach to collaborations.

Personal Brand

Galih Pamungkas distinguishes himself through a combination of professional makeup artistry, beauty education, and motivational content, setting him apart from competitors. His unique value proposition lies in his ability to connect with his audience on both a professional and personal level, sharing his journey of success and family values. This blend of expertise and relatability creates a strong bond with his followers, fostering a community around beauty education and personal growth. Galih's target audience likely consists of aspiring makeup artists and beauty enthusiasts in Indonesia, drawn to his professional tutorials, workshops, and motivational messages. His content strategy effectively leverages his expertise and personal story, appealing to their desire for both skill development and personal inspiration. The consistent sharing of his career growth and family values resonates with their aspirations and creates a sense of connection. Galih's authenticity stems from his willingness to share his personal journey, family values, and motivational messages alongside his professional expertise. This creates a relatable and inspiring persona. For brand partnerships, brands should focus on collaborations that align with his values of beauty education, personal growth, and family. Brands could leverage his expertise through tutorials, workshops, or product reviews, emphasizing the educational aspect and aligning with his motivational messaging.

Collaboration Opportunities

**BEAUTY (+++):** High collaboration readiness due to Galih's core identity as a makeup artist and beauty educator. His expertise in makeup artistry, demonstrated through workshops and brand partnerships with LT Pro and MUAQ, makes him ideal for collaborations with brands like Maybelline, L'Oreal, and Wardah. Campaign opportunities include makeup tutorials, product reviews, and event appearances. High ROI is expected due to his large following and established credibility in the beauty community. Potential challenges include maintaining diverse content and avoiding oversaturation of beauty product promotions. **FASHION (++):** Medium collaboration readiness. While not his primary focus, Galih's lifestyle content occasionally features fashion elements, indicating potential for partnerships. He could collaborate with local Indonesian fashion brands or international brands like Uniqlo or H&M to showcase clothing styles suitable for professional settings or travel. Campaign opportunities include styling tips and outfit showcases. ROI is moderate, requiring careful integration of fashion elements into his existing content. The challenge lies in authentically incorporating fashion without diluting his core beauty focus. **LIFESTYLE (++):** Medium collaboration readiness. Galih's content includes personal life updates and travel experiences, creating opportunities for lifestyle brand collaborations. He could partner with brands like Samsung (for mobile devices used in content creation), local coffee shops, or travel agencies to promote experiences and products related to his daily life and travels. Campaign opportunities include showcasing products in his daily routines or featuring travel destinations. ROI is moderate, dependent on aligning lifestyle products with his personal brand. The challenge is ensuring lifestyle collaborations complement his beauty expertise and resonate with his audience. **TRAVEL (++):** Medium collaboration readiness. Galih's business travel for workshops and seminars presents opportunities for collaborations with travel-related brands. He could partner with airlines like Garuda Indonesia, hotel chains like Marriott, or travel gear brands like Traveloka to promote travel experiences and products. Campaign opportunities include showcasing travel destinations, reviewing hotel accommodations, or featuring travel essentials. ROI is moderate, requiring a focus on destinations and products relevant to his professional life and audience interests. The challenge is integrating travel content seamlessly with his beauty and lifestyle focus.

Brand Collaboration Strengths

  • Strong expertise in makeup artistry and education.
  • Large and engaged audience of over 1 million followers.
  • Professional approach to content creation and brand partnerships.
  • Shares personal achievements and family values, fostering authenticity.

Collaboration Considerations

  • Content primarily focuses on makeup and personal life, limiting relevance for some brands.
  • Engagement rate is below average, potentially impacting campaign interaction.

Estimated Collaboration Fees

Feed Post $6K~$11K
Story $1K~$3K
Reels $7K~$16K
Package $12K~$24K

Tags for Collaboration

  • Makeup Artist
  • Beauty Educator
  • Indonesian Influencer
  • Professional

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Needs Improvement
Profile: @galih_makeupartist is a mega-tier influencer with 1,188,348 followers, specializing in Beauty, Education, Lifestyle content.
Performance: 0.29% engagement rate with 7.73% viral reach rate.
Pricing: Package collaborations $12K~$24K. Individual posts $6K~$11K.
Alternatives: 3 similar influencers available: @leoafandi_ ($12.1K~$25.1K), @fhatio_zaky ($915~$1891), @yongkylay ($301~$623).
Best For: Brands targeting young demographics interested in Beauty, Education, Lifestyle with aesthetic-focused campaigns.

Alternative Influencers

Powered by WhoTag.ai's recommendation intelligence

We discovered 3 alternative influencers with similar style to @galih_makeupartist through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@leoafandi_
Leo Afandi, based in Jakarta, presents a strong alternative to Galih Pamungkas, offering a focus on professional makeup artistry, particularly bridal and event makeup. While Galih blends beauty education with personal life updates, Leo concentrates on showcasing his artistry through high-quality visuals of his clients, emphasizing skill and expertise. Leo's engagement rate is significantly higher (2.63%) compared to Galih's (0.29%), suggesting better audience interaction. Leo's content is more brand-focused, tagging various beauty and fashion brands, indicating familiarity with product integration. Unlike Galih, who travels across Indonesia for workshops, Leo primarily operates in Jakarta, potentially offering a more localized reach. Both influencers demonstrate a professional approach, but Leo's direct focus on makeup artistry and higher engagement rate could be advantageous for brands seeking targeted campaigns.

Unique Strengths

  • Higher engagement rate compared to the target influencer.
  • Strong focus on professional makeup artistry, especially bridal and event makeup.
  • Clear business orientation with explicit contact information for collaborations.
  • High-quality visual content showcasing detailed makeup work.
Estimated Collaboration Fee: $12.1K~$25.1K
@fhatio_zaky
Fhatio Zaky, based in West Sumatra, Indonesia, differentiates himself from Galih Pamungkas through a more specialized focus on glamorous and bold makeup artistry, particularly for weddings and events. While both are professional makeup artists and educators, Fhatio's content emphasizes visual showcases of his work on models, highlighting detailed eye makeup and vibrant lip applications, often incorporating traditional Indonesian and Bollywood-inspired aesthetics. He also has an affiliation with Dungdung Makeup Store. In contrast, Galih Pamungkas blends professional beauty tutorials with personal life updates and motivational messages. Fhatio's engagement rate is higher, but his follower count is significantly lower. Fhatio's content is more focused on the technical aspects of makeup, while Galih's includes broader lifestyle elements. This makes Fhatio a strong choice for brands seeking a specialist in high-glamour event makeup within the Sumatran region.

Unique Strengths

  • Specializes in glamorous and bold makeup artistry for weddings and events.
  • Demonstrates expertise through high-quality visual content showcasing diverse makeup styles.
  • Has an established affiliation with a makeup store, indicating a business-oriented approach.
  • Geographic focus on Sumatra provides regional expertise.
Estimated Collaboration Fee: $915~$1891
@yongkylay
Yongky Lay differentiates himself from Galih Pamungkas through a stronger emphasis on personal fitness and a slightly different client base. While both are professional makeup artists based in Indonesia, Yongky showcases his personal fitness journey, adding a health-conscious dimension to his brand. Yongky also actively engages with luxury beauty brands and events, indicating a focus on high-end products. Galih's content includes beauty education and motivational messages, while Yongky's focuses more on makeup artistry and client transformations. Yongky's engagement rate is higher, but his follower count is significantly lower. Both are ready for brand collaborations, but Yongky's fitness focus and luxury brand connections offer unique opportunities.

Unique Strengths

  • Strong focus on professional makeup artistry with diverse clients.
  • Active engagement with luxury beauty and skincare brands.
  • Personal fitness journey adds a unique dimension to his brand.
  • Higher engagement rate compared to the target influencer.
Estimated Collaboration Fee: $301~$623

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