fattahaminz - Mega Actor & Family Man in Kuala Lumpur

AI-Based Influencer Analysis | Mega (3.9M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers

@fattahaminz Influencer Analysis

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Followers 3,946,660
Engagement Rate 1.85%
Viral Reach Rate 19.63%
Location Malaysia
Influencer Tags
#FattahAmin #MalaysianActor #FamilyMan #TravelAdventures #MuslimLifestyle

💡 Profile Overview

Fattah Amin is a renowned Malaysian actor and director, celebrated for his captivating performances and family-oriented lifestyle. He blends his professional achievements with personal moments, showcasing a strong connection to his culture and values. With a broad audience reach and a willingness to collaborate, he presents a unique opportunity for brands seeking authenticity and engagement within the Southeast Asian market.

Personal Brand

Fattah Amin distinguishes himself through a blend of established celebrity status and relatable family values. Unlike many influencers focused solely on lifestyle or entertainment, he leverages his acting and directing career alongside his role as a husband and father. This combination creates a unique appeal, positioning him as both an aspirational figure and someone with whom audiences can connect on a personal level. His professional demeanor and high-quality content further differentiate him from competitors. Fattah Amin's content strategy effectively targets a broad audience, appealing to fans of his acting work, families, and individuals interested in travel and culture. His strength lies in showcasing authentic moments from his personal life, such as family vacations and milestones, which resonate deeply with his followers. This approach fosters a sense of connection and trust, making his endorsements more impactful. The warm and appreciative tone of his communication further strengthens his relationship with his audience. Fattah Amin's authenticity stems from his genuine portrayal of family life and his consistent professional conduct. Brands seeking partnerships should leverage this by focusing on campaigns that align with his family-oriented image and cultural interests. Actionable insights include collaborations with family travel brands, educational initiatives for children, or endorsements of products that promote family values. His established career also makes him suitable for campaigns requiring a sophisticated and professional ambassador.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness given Fattah Amin's established partnerships with brands like Rizman Ruzaini, Jakel Textile, and Boss, indicating a strong affinity for formal wear and traditional attire. Ideal for collaborations with luxury brands like Gucci or Versace, as well as regional designers. Campaign opportunities include fashion show appearances, style endorsements, and limited-edition collections. Potential challenge lies in balancing luxury endorsements with his family-oriented image. **TRAVEL (++):** Medium collaboration readiness. Fattah Amin's documented family and international travels, including stays at Avani Sepang Goldcoast Resort, present opportunities for partnerships with hotels, airlines, and tourism boards. Suitable for brands like Emirates, Malaysia Airlines, or Shangri-La Hotels. Campaign opportunities include destination reviews, family travel vlogs, and cultural immersion experiences. The challenge is to integrate travel content seamlessly with his existing professional and family-focused themes. **LIFESTYLE (++):** Medium collaboration readiness. His family-centered content and occasional glimpses into his personal life create opportunities for collaborations with home and lifestyle brands. Suitable for partnerships with brands like IKEA, Philips (home appliances), or local furniture retailers. Campaign opportunities include home decor showcases, family activity endorsements, and product integration into daily routines. A potential challenge is ensuring that lifestyle product placements align with his premium brand image and resonate with his audience. **LUXURY (++):** Medium collaboration readiness. Given his collaborations with Habib Jewels and Boss, Fattah Amin demonstrates an affinity for luxury goods. Ideal for partnerships with high-end watch brands like Rolex or Tag Heuer, or luxury automotive brands like Mercedes-Benz. Campaign opportunities include event appearances, brand ambassadorships, and exclusive product showcases. A potential challenge is ensuring that luxury endorsements remain accessible and relatable to his broad audience.

Brand Collaboration Strengths

  • Strong public image as a respected actor and director, lending credibility to partnered brands.
  • Consistently produces high-quality visual content, including professional photography and event coverage, suitable for premium brand aesthetics.
  • Engages a broad audience with content spanning professional achievements, family life, and cultural experiences, offering diverse reach.
  • Clearly indicates professional management and willingness to collaborate, suggesting a streamlined partnership process.

Collaboration Considerations

  • Content is heavily focused on personal and professional life, which may require careful integration for product-centric campaigns.
  • Primary language in captions is Malay, potentially limiting direct engagement with non-Malay speaking global audiences without translation.

Estimated Collaboration Fees

Feed Post $39K~$74K
Story $10K~$22K
Reels $47K~$104K
Package $77K~$160K

Tags for Collaboration

  • Malaysian Actor
  • Family Influencer
  • Travel Enthusiast
  • Muslim Lifestyle

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Average Viral Reach: Needs Improvement
Profile: @fattahaminz is a mega-tier influencer with 3,946,660 followers, specializing in Acting, Directing, Family Lifestyle, Travel, Fashion content.
Performance: 1.85% engagement rate with 19.63% viral reach rate.
Pricing: Package collaborations $77K~$160K. Individual posts $39K~$74K.
Alternatives: 3 similar influencers available: @aimanhakimridza ($17K~$35K), @hisyamhamid7 ($21K~$43K), @remyishak ($15.8K~$32.7K).
Best For: Brands targeting young demographics interested in Acting, Directing, Family Lifestyle, Travel, Fashion with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @fattahaminz through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@aimanhakimridza
Aiman Hakim Ridza, while similar to Fattah Amin in being a Malaysian actor and family man, presents some key differentiators. Aiman's follower count is significantly lower at 1.4M compared to Fattah's 3.9M, potentially offering a more targeted reach. Aiman's content showcases a blend of professional acting, family life, and brand collaborations, including tech and luxury goods, indicating a broader range of interests than Fattah. Aiman's engagement rate is slightly higher at 2.16% versus Fattah's 1.85%. Aiman's profile also highlights social awareness, adding another dimension to his public persona. While both influencers cater to a family-oriented audience, Aiman's diverse brand collaborations and focus on technology and luxury goods may appeal to brands seeking a more versatile influencer.

Unique Strengths

  • Strong family values appealing to family-oriented brands
  • Versatility in content creation, integrating acting with lifestyle and product promotions
  • Diverse brand collaborations indicating broad appeal
  • Professional and aspirational image suitable for mainstream and luxury brands
Estimated Collaboration Fee: $17K~$35K
@hisyamhamid7
Hisyam Hamid, while similar to Fattah Amin in being a Southeast Asian actor and family man, presents some key differentiators. Hisyam's engagement rate is significantly lower, suggesting a less active or responsive audience. He has collaborated with a variety of brands, including automotive and tech, indicating a broader range of brand partnerships compared to Fattah Amin's focus on fashion and lifestyle. Hisyam's content also shows an interest in K-culture, potentially appealing to a different segment of the Southeast Asian market. While both influencers share a family-oriented image, Hisyam's content includes his teenage son, which may attract a slightly older demographic. Hisyam's language usage includes Japanese, reflecting his travel experiences and potentially opening doors to collaborations targeting Japanese-speaking audiences or brands. Hisyam's estimated package cost is also lower, making him a potentially more accessible option for brands with budget constraints.

Unique Strengths

  • Broader range of brand collaborations (automotive, tech, fashion)
  • Interest in K-culture, appealing to a specific market segment
  • Content featuring a teenage son, attracting a slightly older demographic
  • Lower estimated package cost, offering budget flexibility
Estimated Collaboration Fee: $21K~$43K
@remyishak
Remy Ishak, while sharing similarities with Fattah Amin as a Malaysian actor and family man, presents distinct differentiation points. Remy's engagement rate is significantly lower at 0.38% compared to Fattah Amin's 1.85%. Remy's follower count is also lower at 1.6M versus Fattah's 3.9M. Remy's content showcases a blend of professional projects, family moments, and cultural celebrations, with a visible emphasis on his child and community involvement. He collaborates with a diverse range of brands, including automotive and beverage companies, indicating a broader commercial appeal beyond just fashion and lifestyle. While both influencers cater to a Malaysian audience, Remy's more active engagement in community leadership and promotion of fitness offers brands a unique avenue for campaigns focused on social responsibility and active living. Remy's content also appears to be more diverse in terms of brand collaborations.

Unique Strengths

  • Strong family-oriented image, suitable for family-centric brands.
  • Diverse brand collaborations across fashion, automotive, and F&B.
  • Professional on-screen presence, leveraging his acting background.
  • Active participation in cultural and community events.
Estimated Collaboration Fee: $15.8K~$32.7K

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