endy_marfa - Macro Influencer specializing in Cosplay Art

AI-Based Influencer Analysis | Macro (952K) | Partnership Guide • Est. $26K-$44K • 3 Similar Influencers

@endy_marfa Influencer Analysis

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Followers 951,981
Engagement Rate 11.71%
Viral Reach Rate 124.09%
Location Unknown
Influencer Tags
#Cosplay #ArtMakeup #CharacterTransformation #CreativeVisuals #Aesthetic

💡 Profile Overview

Endy_marfa is a macro influencer specializing in transformative cosplay and art makeup. She creates high-quality content featuring intricate character portrayals from various themes like vintage, gaming, and horror. With a dedicated niche audience and a clear openness to collaborations, she offers unique visual storytelling capabilities for brands seeking creative and avant-garde campaigns.

Personal Brand

Endy Marfa distinguishes herself through highly specialized and visually arresting transformative cosplay and art makeup. Her ability to embody diverse characters, from iconic figures to original creations, sets her apart. The high production quality of her content, combined with intricate makeup artistry and professional photography, creates a unique and compelling visual experience. This focus on detailed character portrayal and artistic skill differentiates her from more general lifestyle or beauty influencers. Her target audience is drawn to creative transformations, artistic skill, and character immersion, resulting in a high engagement rate. Her content strategy leverages visual storytelling, with captions that introduce characters or themes, often with a playful or slightly dark undertone. This approach resonates strongly with her audience, fostering a dedicated following interested in cosplay, gaming, vintage fashion, and horror themes. The strength lies in her ability to consistently deliver high-quality, visually stimulating content that aligns with her audience's interests. Endy Marfa's personal authenticity stems from her consistent commitment to artistic expression and character embodiment. Her explicit 'Cooperation' contact in her bio signals a professional readiness for brand partnerships. Actionable insights for brands include collaborations within the beauty, fashion, gaming, and entertainment sectors, focusing on creative, avant-garde, or character-driven campaigns. Brands should leverage her unique artistic talents for visually impactful marketing initiatives, aligning with her established aesthetic and audience interests.

Collaboration Opportunities

**BEAUTY (+++):** High collaboration readiness. Endy_marfa's art makeup and character transformations directly align with beauty brands seeking creative campaigns. Excels in special effects makeup, face paint, and theatrical cosmetics. Ideal for brands like Kryolan, Mehron, and Sephora Collection. Expect high ROI through tutorials, character-inspired looks, and product demonstrations. Potential challenge: ensuring brand messaging aligns with her unique artistic style. **FASHION (++):** Medium collaboration readiness. While not her primary focus, Endy_marfa incorporates vintage and character-inspired fashion into her cosplay. Opportunities exist with brands specializing in costume design, alternative fashion, or vintage-inspired clothing. Suitable for brands like Unique Vintage, Dolls Kill, or even collaborations with designers creating character-themed collections. ROI potential through themed photoshoots and style showcases. Challenge: fashion integration needs to complement her makeup artistry. **GAMING (++):** Medium collaboration readiness. Endy_marfa frequently embodies gaming characters, making her a natural fit for gaming-related partnerships. Excels in character portrayal and costume design within the gaming sphere. Ideal for collaborations with game developers like Riot Games (League of Legends), Blizzard Entertainment (Overwatch), or gaming accessory brands like Razer. ROI potential through character-inspired content, game promotions, and cosplay showcases. Challenge: ensuring authenticity and relevance to the gaming community. **ENTERTAINMENT (++):** Medium collaboration readiness. Her ability to transform into diverse characters makes her suitable for entertainment-related campaigns. Excels in embodying characters from movies, TV shows, and comics. Ideal for partnerships with streaming services like Netflix or Disney+, or film studios promoting new releases. ROI potential through character-inspired content, promotional events, and behind-the-scenes looks. Challenge: securing partnerships that align with her artistic style and character portrayals.

Brand Collaboration Strengths

  • Exceptional skill in transformative makeup and costume design.
  • High production quality with striking visuals and consistent artistic aesthetics.
  • Dedicated niche audience highly engaged with creative and character-driven content.
  • Explicitly open to collaborations, indicating a professional approach.

Collaboration Considerations

  • Highly stylized and niche content may limit appeal for mainstream campaigns.
  • Focus on character transformations might not be suitable for conventional product integration.

Estimated Collaboration Fees

Feed Post $11K~$21K
Story $3K~$6K
Reels $14K~$30K
Package $22K~$46K

Tags for Collaboration

  • Cosplay
  • Art Makeup
  • Character Transformation
  • Creative Visuals

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Excellent Viral Reach: Excellent
Profile: @endy_marfa is a macro-tier influencer with 951,981 followers, specializing in Cosplay, Art Makeup, Fashion, Art, Beauty content.
Performance: 11.71% engagement rate with 124.09% viral reach rate.
Pricing: Package collaborations $22K~$46K. Individual posts $11K~$21K.
Alternatives: 3 similar influencers available: @porcelaindoll877 ($462~$955), @strawbrry.suiside ($410~$847), @effyanlukemars ($403~$833).
Best For: Brands targeting young demographics interested in Cosplay, Art Makeup, Fashion, Art, Beauty with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @endy_marfa through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@porcelaindoll877
Porcelaindoll877, a micro-influencer, differentiates herself from endy_marfa through her more accessible and interactive content style. While endy_marfa focuses on high-production, transformative cosplay art, Porcelaindoll877 shares GRWM (Get Ready With Me) lives on TikTok, offering a more personal connection with her audience. Her content includes "spicy looks" and fan engagement, creating a community-driven experience. She also actively participates in conventions as a cosplay guest, further solidifying her presence within the cosplay and horror communities. This approach, combined with her Latina identity and focus on special effects makeup, provides a unique appeal for brands seeking a more relatable and engaging influencer with a strong community connection, particularly within the beauty, entertainment, and cosplay sectors.

Unique Strengths

  • Strong community engagement through live streams and interactive content.
  • Focus on special effects makeup and accessible tutorials.
  • Active participation in cosplay conventions and events.
  • Latina identity adds a layer of cultural relevance.
Estimated Collaboration Fee: $462~$955
@strawbrry.suiside
Strawbrry.suiside differentiates from endy_marfa through a focus on gothic and 'creepy cute' alternative makeup styles, often incorporating elements of fantasy, horror, and Y2K aesthetics. While both are skilled makeup artists, Strawbrry.suiside's content is more centered on close-up facial transformations and product demonstrations, particularly for contact lenses and accessories. Endy_marfa, on the other hand, focuses on full character cosplay and artistic photography. Strawbrry.suiside also has a smaller but highly engaged audience within the alternative subculture, and has demonstrated a willingness to collaborate with brands by including discount codes in posts. The influencer's 'non-speaking' bio and visual communication style further contribute to a unique brand identity, appealing to a specific niche interested in alternative beauty and self-expression. This influencer's style is more gothic and alternative, while endy_marfa's is more vintage and fantasy.

Unique Strengths

  • High engagement rate within a niche alternative beauty community.
  • Strong focus on product demonstrations and brand collaborations.
  • Unique gothic and 'creepy cute' aesthetic.
  • Authentic and expressive visual communication style.
Estimated Collaboration Fee: $410~$847
@effyanlukemars
Effyanlukemars, a micro-influencer, differentiates from endy_marfa through a smaller but dedicated following and a focus on cosplay from anime, manga, and video games, including Jojo's Bizarre Adventure. While both influencers excel in transformative makeup and costume design, Effyanlukemars showcases a more diverse range of characters and actively engages with the LGBTQ+ community. Their content features detailed cosplay creations and makeup artistry, appealing to a niche audience interested in character embodiment and creative expression. Effyanlukemars's collaboration history includes partnerships with wig brands, demonstrating a willingness to work with relevant sponsors. Their Italian base and multilingual content (English and Italian) offer opportunities for geographically targeted campaigns, setting them apart from endy_marfa's broader reach.

Unique Strengths

  • Specializes in anime, manga, and video game cosplay.
  • Actively engages with the LGBTQ+ community.
  • Demonstrates a history of brand collaborations.
  • Offers multilingual content (English and Italian).
Estimated Collaboration Fee: $403~$833

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