elisadurulayy - Macro Fashion Influencer in Istanbul

AI-Based Influencer Analysis | Macro (283K) | Partnership Guide • Est. $6.6K-$11.8K • 3 Similar Influencers
📊 AI Analysis • As of October 27, 2025 • WhoTag.ai

@elisadurulayy Influencer Analysis

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Followers 283,178
Engagement Rate 0.95%
Viral Reach Rate 69.12%
Location Turkey
Influencer Tags
#FashionStyle #LuxuryLifestyle #TravelGram #IstanbulLife #Glamour

💡 Profile Overview

Elisanur Karagöz is a fashion and lifestyle influencer known for her glamorous aesthetic, high-end fashion choices, and travel experiences. She curates an aspirational lifestyle through visually appealing content, often featuring luxury brands and scenic locations. With a business contact in her bio, she is open to brand collaborations, particularly in the fashion and luxury sectors. Her content appeals to an audience interested in premium products and stylish living.

Personal Brand

Elisa Durulay differentiates herself through a curated blend of high-end fashion, luxury travel, and a distinctly Istanbul-centric style. Her focus on personal fashion choices, coupled with a glamorous aesthetic, sets her apart. Unlike some influencers who may focus solely on product promotion, she emphasizes her individual style and experiences, creating a more aspirational and relatable brand image. This approach, combined with confirmed collaborations with brands like Elisadurulay Collection, suggests a strong ability to create branded content that feels organic and authentic. Her target audience is likely composed of individuals who aspire to a luxurious and stylish lifestyle, with a particular interest in fashion trends and travel experiences. Her content strategy, which features meticulously styled outfits, scenic locations, and high-end accessories, effectively caters to this demographic. The high engagement rate of 0.95% suggests that her content resonates well with her followers, indicating a strong understanding of their preferences and a successful approach to building a loyal community. Elisa Durulay's authenticity stems from her consistent portrayal of a confident, glamorous, and stylish persona, aligning with her stated interests and lifestyle. For brand partnerships, it is crucial to leverage her personal style and Istanbul connection. Brands should focus on collaborations that allow her to showcase her unique fashion sense and integrate products seamlessly into her existing content. Emphasizing storytelling and experiential content, rather than direct product promotion, will further enhance authenticity and resonate with her audience.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness due to consistent focus on personal style and luxury fashion. Excels in showcasing high-end apparel, accessories, and jewelry styling. Ideal for partnerships with brands like Gucci, Prada, and Versace. Campaign opportunities include outfit showcases, styling tips, and attending fashion events. High ROI expected due to strong alignment with her audience's interests. Potential challenge: ensuring authenticity and avoiding over-commercialization. **LUXURY (+++):** Strong collaboration readiness given her aspirational lifestyle and frequent features of luxury brands. Particularly suited for collaborations involving high-end accessories, travel experiences, and exclusive events. Ideal for brands like Louis Vuitton, Chanel, and Dior. Campaign opportunities include sponsored travel vlogs, product placements in her daily life, and event appearances. High ROI expected due to her audience's interest in premium products. Potential challenge: maintaining exclusivity and avoiding brand dilution. **TRAVEL (++):** Medium collaboration readiness with a focus on glamorous travel destinations and experiences. Excels in showcasing luxury hotels, scenic locations, and travel-related accessories. Suitable for partnerships with brands like Four Seasons Hotels, Emirates Airlines, and Rimowa luggage. Campaign opportunities include sponsored travel vlogs, destination guides, and hotel reviews. Medium ROI expected due to less frequent travel content. Potential challenge: ensuring content resonates with a broad audience beyond luxury travel. **BEAUTY (++):** Medium collaboration readiness, with potential in makeup and skincare, given her polished aesthetic. Ideal for collaborations with brands like Dior Beauty, Charlotte Tilbury, and NARS Cosmetics. Campaign opportunities include makeup tutorials, skincare routines, and product reviews. Medium ROI expected due to less consistent beauty-focused content. Potential challenge: differentiating herself in a saturated beauty influencer market.

Brand Collaboration Strengths

  • Strong personal style suitable for fashion and luxury brands.
  • High visual content quality with professional photography.
  • Explicitly open to collaborations with a business contact provided.
  • Features a luxurious lifestyle appealing to a premium audience.

Collaboration Considerations

  • Content captions are often minimal, limiting in-depth product storytelling.
  • Engagement rate is lower than average, which may affect campaign interaction.

Estimated Collaboration Fees

Feed Post $2K~$4K
Story $1K~$1K
Reels $3K~$6K
Package $5K~$10K

Tags for Collaboration

  • Fashion Influencer
  • Luxury Lifestyle
  • Travel Blogger
  • Istanbul Fashion

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Needs Improvement Viral Reach: Average
Profile: @elisadurulayy is a macro-tier influencer with 283,178 followers, specializing in Fashion, Luxury, Travel, Lifestyle, Accessories & Jewelry content.
Performance: 0.95% engagement rate with 69.12% viral reach rate.
Pricing: Package collaborations $5K~$10K. Individual posts $2K~$4K.
Alternatives: 3 similar influencers available: @saliifaar__ ($70K~$146K), @lytaa__o ($1.28K~$2.65K), @elacerendiker ($868~$1795).
Best For: Brands targeting young demographics interested in Fashion, Luxury, Travel, Lifestyle, Accessories & Jewelry with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @elisadurulayy through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@saliifaar__
Saliifaar__ differentiates herself from Elisanur Karagöz through a blend of glamorous lifestyle content with a focus on business and personal empowerment. While both influencers share a passion for fashion and travel, Saliifaar__ incorporates her roles as a model, trader, and founder of multiple brands into her online persona, adding a layer of entrepreneurial depth. Her content often features motivational captions and insights into her diverse professional life, appealing to an audience interested in both luxury and self-improvement. Additionally, Saliifaar__'s content includes glimpses into her life as a single mother, providing a relatable aspect that contrasts with Elisanur's primarily aspirational aesthetic. This combination of business acumen, personal style, and family life creates a unique brand identity that sets her apart in the influencer landscape.

Unique Strengths

  • Higher engagement rate (4.26% vs 0.95%)
  • Stronger focus on business and entrepreneurship
  • Content includes personal empowerment and motivational aspects
  • Glimpses into family life add a relatable dimension
Estimated Collaboration Fee: $70K~$146K
@lytaa__o
Lytaa__o differentiates herself from Elisanur Karagöz through a more accessible and relatable approach to fashion and lifestyle content. While Elisanur embodies a high-end, glamorous aesthetic with a focus on luxury brands and travel, Lytaa__o presents a polished yet attainable style, often featuring contemporary fashion trends and everyday lifestyle experiences like cafe visits. Lytaa__o's content emphasizes visual storytelling with clean aesthetics and aspirational living, appealing to a broader audience interested in accessible luxury and contemporary fashion trends. Her engagement rate is significantly higher, suggesting a more interactive relationship with her followers. This makes her suitable for brands seeking a refined image with a more engaged audience.

Unique Strengths

  • Higher engagement rate, indicating a more interactive audience.
  • Focus on accessible luxury and contemporary fashion trends.
  • Strong visual content creation skills with clear, well-composed imagery.
  • Actively engages in product showcasing through mentions and tags.
Estimated Collaboration Fee: $1.28K~$2.65K
@elacerendiker
Ela Ceren Diker, as an alternative to Elisanur Karagöz, presents a similar focus on fashion and lifestyle content but caters to a smaller audience with a micro-influencer reach. While both influencers share a dedication to visual aesthetics and personal style, Ela's content leans more towards accessible, everyday fashion, often showcased through mirror selfies and casual snapshots. This contrasts with Elisanur's emphasis on high-end luxury and professionally curated travel experiences. Ela's engagement rate is lower, but her more relatable style and focus on urban settings may appeal to brands seeking a down-to-earth connection with their audience. Her willingness to collaborate is evident through her bio, making her a viable option for brands looking for a more budget-friendly partnership with a focus on personal style and accessible fashion.

Unique Strengths

  • Showcases accessible and relatable fashion through everyday outfits.
  • Focuses on urban settings and personal style, appealing to a younger demographic.
  • Maintains a consistent visual aesthetic with high-quality mirror selfies.
  • Offers a more budget-friendly collaboration option due to smaller follower count.
Estimated Collaboration Fee: $868~$1795

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