ecemelikec - Macro Lifestyle Influencer in Turkey

AI-Based Influencer Analysis | Macro (192K) | Partnership Guide • Est. $4K-$4.4K • 3 Similar Influencers

@ecemelikec Influencer Analysis

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Followers 192,407
Engagement Rate 18.91%
Viral Reach Rate 903.73%
Location Turkey
Influencer Tags
#LifestyleBlogger #BeautyLover #FashionStyle #UrbanExplorer #CoupleGoals

💡 Profile Overview

Ece Melike Candan is a vibrant lifestyle and beauty creator known for her playful and experimental approach to makeup and fashion. She shares her daily life and travel experiences, often featuring her partner, creating relatable and engaging content for a youthful audience. Ece demonstrates a professional approach to brand collaborations, making her a suitable partner for brands seeking authentic connection and creative expression.

Personal Brand

Ece Melike Candan distinguishes herself through a playful and experimental approach to beauty and lifestyle content, setting her apart from competitors. Her unique value proposition lies in blending personal authenticity with a visually appealing, trend-conscious presentation. The integration of her partner into her content creates relatable couple narratives, enhancing engagement and broadening her appeal. Her expressive makeup looks, diverse fashion styling, and glimpses into her urban adventures create a vibrant and captivating aesthetic. Ece's target audience likely comprises young, urban individuals interested in beauty, fashion, and lifestyle trends. Her content strategy effectively leverages her expressive personality and playful aesthetic to create engaging and relatable content. The strength of her content lies in its ability to showcase personal style and beauty routines in an approachable yet aspirational manner, fostering a strong sense of community with her followers. Her focus on couple content further enhances engagement and broadens her appeal. Ece's authenticity is evident in her candid glimpses into her personal life and her warm, engaging communication style. Her playful and energetic personality shines through in her content, fostering a genuine connection with her audience. For brand partnerships, brands should leverage her experimental makeup skills and couple content for maximum impact. Brands should also consider collaborations that align with her interests in urban exploration, cafe culture, and home decor.

Collaboration Opportunities

**BEAUTY (+++):** High collaboration readiness due to existing partnerships with brands like Kiehl's and Victoria's Secret. Excels in experimental makeup and skincare routines, making her ideal for brands like Sephora, MAC Cosmetics, and Nyx Professional Makeup. Campaign opportunities include makeup tutorials, skincare routine showcases, and product reviews. Potential challenge lies in maintaining authenticity amidst sponsored content. **FASHION (++):** Medium collaboration readiness. Her street style and diverse fashion styling make her suitable for brands like Adidas (already mentioned), Zara, and Mango. Campaign opportunities include styling videos, outfit showcases, and trend spotlights. Potential challenge is the lack of consistent high-end luxury fashion content. **LIFESTYLE (++):** Medium collaboration readiness. Her urban exploration, cafe culture, and couple travel content make her suitable for brands like Airbnb, Fujifilm (for capturing travel moments), and local cafe chains. Campaign opportunities include travel vlogs, cafe reviews, and home decor showcases. Potential challenge is the content being primarily focused on personal lifestyle. **TRAVEL (++):** Medium collaboration readiness. Her couple travel content and urban exploration make her suitable for brands like Booking.com, Turkish Airlines, and local tourism boards. Campaign opportunities include travel vlogs, hotel reviews, and destination spotlights. Potential challenge is the primary language used in captions being Turkish, which could limit reach for global campaigns.

Brand Collaboration Strengths

  • Strong, authentic personal brand with a vibrant and expressive aesthetic.
  • Consistently produces high-quality visual content, showcasing creative makeup looks and diverse fashion styles.
  • Actively engages with her audience, fostering a sense of community.
  • Proven track record of successful brand collaborations with clear disclosure.

Collaboration Considerations

  • Content primarily focuses on personal lifestyle and couple activities, potentially limiting the scope for specialized product campaigns.
  • The primary language used in captions is Turkish, which could limit reach for global campaigns.

Estimated Collaboration Fees

Feed Post $2K~$3K
Story $404~$909
Reels $2K~$4K
Package $3K~$7K

Tags for Collaboration

  • Vibrant Lifestyle
  • Beauty Enthusiast
  • Fashion Forward
  • Couple Content

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Average Viral Reach: Average
Profile: @ecemelikec is a macro-tier influencer with 192,407 followers, specializing in Fashion, Beauty, Lifestyle, Travel, Food Culture content.
Performance: 18.91% engagement rate with 903.73% viral reach rate.
Pricing: Package collaborations $3K~$7K. Individual posts $2K~$3K.
Alternatives: 3 similar influencers available: @serracira ($788~$1.6K), @cakillizzie ($471~$973), @iimaginadora ($116~$241).
Best For: Brands targeting young demographics interested in Fashion, Beauty, Lifestyle, Travel, Food Culture with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @ecemelikec through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@serracira
Serra Çıra differentiates herself from Ece Melike Candan through a more concentrated focus on beauty and makeup artistry. While both influencers operate within the lifestyle space, Serra's content heavily emphasizes creative makeup looks, product reviews, and detailed beauty recommendations. Ece, on the other hand, integrates beauty with broader lifestyle elements like travel and couple content. Serra's captions are shorter and more direct, focusing on the products and techniques used, whereas Ece's narratives are more personal and story-driven. Serra's engagement rate is lower, but her visual content is highly polished, particularly in showcasing makeup details. She also tags and mentions brands more frequently, suggesting a stronger focus on product integration and reviews. Serra's profile reflects a more specialized approach to beauty influencing, making her suitable for brands seeking targeted exposure within the makeup community.

Unique Strengths

  • Strong focus on creative and diverse makeup looks
  • Consistent visual quality, especially in close-up makeup shots
  • Clear willingness to collaborate, indicated by business contact
  • Active engagement with brands through tagging and mentions
Estimated Collaboration Fee: $788~$1.6K
@cakillizzie
Cakillizzie differentiates herself from Ece Melike Candan through a slightly different content focus and audience size. While both influencers operate in the fashion and beauty space, Cakillizzie's content leans more towards personal styling and outfit inspirations, whereas Ece incorporates more lifestyle and couple-related content. Cakillizzie's follower count is significantly smaller (26K vs 192K), resulting in a lower engagement rate and overall reach. However, Cakillizzie showcases a willingness to collaborate with a variety of brands, both high-end and accessible, indicating versatility in brand partnerships. Her content is visually driven with a clean aesthetic, appealing to a fashion-conscious audience. While Ece's content is more dynamic and colorful, Cakillizzie's provides a more focused and curated style guide.

Unique Strengths

  • Versatile and trendy fashion sense suitable for a wide range of apparel brands.
  • High visual content quality with clear imagery and appealing aesthetics.
  • Explicit willingness to collaborate, indicating a professional approach.
  • Features both high-end and accessible brands, suggesting adaptability for various brand positioning strategies.
Estimated Collaboration Fee: $471~$973
@iimaginadora
Iimaginadora, with 4,501 followers, presents a more niche and budget-friendly alternative to Ece Melike Candan. While both influencers focus on fashion and beauty, Iimaginadora's style leans towards a bolder, more expressive aesthetic, potentially appealing to brands targeting a specific subculture or youth demographic. Her engagement rate is 6.93%, which is respectable for her follower count, but significantly lower than Ece's. Iimaginadora's content is primarily in Spanish, limiting reach to Spanish-speaking audiences, whereas Ece's Turkish content still gains traction due to her strong visual appeal. Iimaginadora's collaboration history seems less established, with mentions of gifted products rather than explicit paid partnerships. This makes her a 'Potential - High' collaboration tier, compared to Ece's 'Ready - Professional' tier. For brands seeking a micro-influencer with a unique style and a smaller, highly engaged audience in the Spanish-speaking market, Iimaginadora offers a cost-effective alternative.

Unique Strengths

  • Distinctive and expressive personal style
  • High-quality visual content with a strong aesthetic
  • Active engagement with fashion and beauty brands
  • Suitable for brands targeting youth and contemporary fashion/beauty sectors
Estimated Collaboration Fee: $116~$241

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