deyvinhotralha - Mega Influencer & Lifestyle Explorer

AI-Based Influencer Analysis | Mega (2.0M) | Campaign Guide • Collaboration Insights & Costs • 3 Similar Influencers
📊 AI Analysis • As of October 25, 2025 • WhoTag.ai

@deyvinhotralha Influencer Analysis

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Followers 1,987,755
Engagement Rate 5.69%
Viral Reach Rate 67.39%
Location Brazil
Influencer Tags
#TravelAdventures #CoupleGoals #LifestyleBlogger #FashionStyle #ArtistLife

💡 Profile Overview

Deyvison Pedro is a Brazilian artist and lifestyle creator known for sharing his adventurous and romantic experiences. His content features high-quality visuals of travel, fashion, and heartfelt moments with his partner. With a large and engaged audience, he presents a youthful and dynamic image, making him a potential high-tier influencer for brands in travel, fashion, and entertainment.

Personal Brand

Deyvison Pedro distinguishes himself through a blend of artistic expression, adventurous travel, and a focus on his romantic relationship, creating a multifaceted and engaging persona. His content stands out due to its high production quality and consistent aesthetic, showcasing a lifestyle that is both aspirational and relatable. The playful use of costumes and expressive personality further differentiates him from typical lifestyle influencers, adding a unique layer of entertainment and memorability. Deyvison's target audience likely comprises young adults interested in travel, fashion, and relationship goals. His content strategy effectively leverages visually appealing imagery and authentic glimpses into his personal life, fostering a strong sense of connection with his followers. The inclusion of couple-focused content and adventurous activities caters to an audience seeking inspiration for their own lives and relationships, while his fashion sense appeals to those interested in streetwear and urban style. Deyvison's authenticity stems from his genuine expression of joy, confidence, and personal style. Brands seeking partnerships should leverage his playful personality and focus on collaborations that align with his interests in travel, fashion, or couple-oriented experiences. Given his mentions of Nike, Umbro, and Lacoste, exploring partnerships within the sportswear or fashion industries would be a natural fit, ensuring a credible and engaging campaign.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. Deyvison's streetwear fashion sense and frequent outfit posts make him an ideal partner for brands like Nike, which he has already tagged, Adidas, and Puma. Campaign opportunities include showcasing new collections, styling tips, and attending fashion events. Expect high engagement from his youthful audience. Potential challenge: ensuring brand alignment with his personal style and avoiding overly promotional content. **TRAVEL (+++):** High collaboration readiness. His adventurous travels and visually appealing travel content make him a great fit for travel-related brands. Ideal partners include Booking.com, Airbnb, and local tourism boards. Campaign opportunities include destination highlights, hotel reviews, and travel gear promotions. Expect high ROI due to his engaged audience and aspirational lifestyle. Potential challenge: ensuring authenticity and transparency in sponsored travel content. **LIFESTYLE (++):** Medium collaboration readiness. Deyvison's content showcases a vibrant and aspirational lifestyle, making him suitable for brands in the home and lifestyle sectors. Potential partners include IKEA, Muji, and local Brazilian lifestyle brands. Campaign opportunities include home decor showcases, product reviews, and daily routine features. Expect moderate engagement due to the broader scope of lifestyle content. Potential challenge: integrating lifestyle products seamlessly into his existing content style. **SPORTS (++):** Medium collaboration readiness. Deyvison's interest in soccer, snowboarding, and skiing presents opportunities for sports-related collaborations. Ideal partners include Umbro (which he has tagged), sports equipment brands like Oakley, and sports apparel companies. Campaign opportunities include showcasing sports gear, attending sporting events, and promoting active lifestyle choices. Expect moderate engagement due to the niche nature of sports content within his broader lifestyle focus. Potential challenge: ensuring authenticity and relevance to his audience's interests.

Brand Collaboration Strengths

  • Large and engaged audience with strong reach potential
  • High-quality visual content suitable for brand integration
  • Versatile content style allowing for diverse brand narratives
  • Confident and expressive persona that can authentically represent brands

Collaboration Considerations

  • Content is primarily in Portuguese, potentially limiting engagement with non-Portuguese speaking audiences.
  • Strong emphasis on his personal relationship might require couple-focused campaigns.

Estimated Collaboration Fees

Feed Post $14K~$26K
Story $3K~$8K
Reels $17K~$37K
Package $27K~$56K

Tags for Collaboration

  • Travel
  • Fashion
  • Lifestyle
  • Youthful

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Excellent Viral Reach: Average
Profile: @deyvinhotralha is a mega-tier influencer with 1,987,755 followers, specializing in Travel, Fashion, Lifestyle, Entertainment, Sports content.
Performance: 5.69% engagement rate with 67.39% viral reach rate.
Pricing: Package collaborations $27K~$56K. Individual posts $14K~$26K.
Alternatives: 3 similar influencers available: @leopicon ($59K~$122K), @julianofloss ($56K~$115K), @gbielsantana ($288K~$596K).
Best For: Brands targeting young demographics interested in Travel, Fashion, Lifestyle, Entertainment, Sports with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @deyvinhotralha through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@leopicon
Léo Picon, with a larger follower base than Deyvison Pedro, presents a more diverse content portfolio encompassing music, fashion, travel, and fitness. Unlike Deyvison's focus on couple-centric content, Léo's content highlights a broader range of personal interests and entrepreneurial ventures. Léo's engagement rate is significantly lower, but his established brand collaborations and professional approach may offer a more streamlined partnership experience. While both influencers are Brazilian and create lifestyle content, Léo's demonstrated experience with brand integrations and wider range of interests could appeal to brands seeking a more versatile and experienced collaborator. Léo's content also includes elements of music and entertainment, which could open doors to different types of brand partnerships compared to Deyvison's primarily lifestyle and fashion focus.

Unique Strengths

  • Larger follower base for broader reach
  • Diverse content portfolio including music, fashion, travel, and fitness
  • Established brand collaborations and professional approach
  • Versatile content creation suitable for diverse brand integrations
Estimated Collaboration Fee: $59K~$122K
@julianofloss
Juliano Floss Lucatel, with a follower count of 4.4M and an engagement rate of 0.88%, presents a different profile compared to Deyvison Pedro. While both are Brazilian influencers, Juliano focuses more on fashion, fitness, and performing arts, showcasing a trendy and active lifestyle. His content is professionally shot, highlighting his personal style and physique. Unlike Deyvison, whose content emphasizes travel and couple goals, Juliano's profile is centered around self-expression and artistic projects. Juliano's collaboration tier is 'Ready - Professional,' indicating a willingness to collaborate, whereas Deyvison is 'Potential - High.' Juliano's brand collaborations include Philipp Plein and BBC Ice Cream, suggesting a focus on fashion and lifestyle brands. This makes Juliano a strong alternative for brands seeking a fashion-forward and fitness-oriented influencer.

Unique Strengths

  • Strong and evolving personal style suitable for fashion and lifestyle brands
  • Diverse artistic and entertainment activities offering broad appeal
  • Physically fit and active image aligning with health and wellness brands
  • Professional approach to content creation with high-quality photography
Estimated Collaboration Fee: $56K~$115K
@gbielsantana
Gabriel Santana, as an alternative influencer, presents a different profile compared to Deyvison Pedro. While both are Brazilian and operate in the lifestyle and entertainment space, Gabriel is more explicitly positioned as an actor, presenter, and producer. This professional focus is a key differentiator. Gabriel's content blends his artistic endeavors with personal interests, offering brands integration opportunities within his projects. He also demonstrates a willingness to collaborate, unlike Deyvison. However, Gabriel's engagement rate is significantly lower, and his content, while diverse, may require careful alignment for broader brand campaigns. His audience may be more attuned to his professional work than personal lifestyle, which could affect campaign targeting.

Unique Strengths

  • Demonstrates a strong and versatile artistic persona, suitable for diverse entertainment and lifestyle brand integrations
  • Maintains a high level of engagement with content related to acting, fashion, and travel, indicating an active and receptive audience
  • Exhibits a professional approach to content creation, with clear styling credits and high-quality visuals, enhancing brand presentation
  • Actively participates in cultural events and media productions, offering opportunities for brands seeking authentic integration into the entertainment industry
Estimated Collaboration Fee: $288K~$596K

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