_thanhvan242 - Micro Creator in Ho Chi Minh City

AI-Based Influencer Analysis | Micro (89K) | Collaboration Guide • Est. $964-$1,754 • 3 Similar Influencers
📊 AI Analysis • As of November 02, 2025 • WhoTag.ai

@_thanhvan242 Influencer Analysis

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Followers 89,538
Engagement Rate 1.92%
Viral Reach Rate 20.89%
Location Vietnam/Thailand
Influencer Tags
#TravelGram #CafeHopping #FashionStyle #LifestyleBlogger #VietnameseInfluencer

💡 Profile Overview

Nguyễn Thanh Vân is a Vietnamese lifestyle and travel influencer known for her aesthetically pleasing content featuring scenic locations, trendy cafes, and stylish outfits. She appeals to a young, fashion-conscious audience with her cheerful and confident demeanor. Her bio indicates a professional readiness for collaborations, particularly in the fashion and wellness sectors.

Personal Brand

@_thanhvan242 differentiates herself through a blend of aspirational travel, fashion, and cafe culture content, presented with high-quality aesthetics. Her youthful appearance and cheerful demeanor create a relatable yet desirable persona. Unlike competitors who may focus solely on one niche, she offers a diverse range of lifestyle content, appealing to a broader audience seeking inspiration in various aspects of daily life. This multifaceted approach, combined with her Vietnamese heritage, positions her uniquely within the influencer landscape. Her target audience likely comprises young, fashion-conscious individuals interested in travel, style, and cafe experiences. Her content strategy effectively leverages visually appealing photography and engaging storytelling to capture attention and foster a sense of connection. The consistent portrayal of a cheerful and confident lifestyle resonates with those seeking inspiration and motivation. Her willingness to integrate product promotions within her lifestyle content demonstrates an understanding of her audience's receptiveness to brand partnerships. @_thanhvan242's authenticity stems from her consistent portrayal of a stylish and adventurous lifestyle, creating a genuine connection with her followers. Brands seeking partnerships should align with her established aesthetic and values, focusing on travel, fashion, or cafe culture products. Actionable insights include co-creating visually stunning content showcasing the brand within her existing lifestyle narrative, ensuring a seamless and authentic integration that resonates with her audience.

Collaboration Opportunities

**FASHION (+++):** High collaboration readiness. The influencer's content frequently showcases diverse fashion styles, from casual wear to swimwear, making her an ideal partner for fashion brands. She particularly excels in showcasing trendy and youthful styles. Potential partners include brands like SHEIN, Zalora, and local Vietnamese designers. Campaigns could focus on outfit styling, seasonal collections, and fashion hauls. ROI is expected to be high due to her engaged audience and aesthetic content. A potential challenge is ensuring brand alignment with her personal style. **TRAVEL (+++):** High collaboration readiness. Her travel-focused content, featuring scenic locations and urban exploration, makes her a strong candidate for travel-related sponsorships. She excels in promoting destinations within Southeast Asia, particularly Vietnam and Thailand. Ideal partners include airlines like Vietjet Air, hotel chains like Marriott, and travel agencies. Campaign opportunities include destination promotions, hotel reviews, and travel gear showcases. ROI is expected to be high, given her visually appealing travel content. A potential challenge is expanding her geographic reach beyond Southeast Asia. **BEAUTY (++):** Medium collaboration readiness. While not her primary focus, the influencer integrates beauty and skincare into her lifestyle content, indicating potential for collaborations. She could excel in promoting skincare products and makeup tutorials. Ideal partners include Vietnamese beauty brands and international brands targeting the Southeast Asian market. Campaign opportunities include product reviews, skincare routines, and makeup looks. ROI is expected to be medium, as beauty is not her core content pillar. A potential challenge is increasing the frequency and depth of beauty-related content. **LIFESTYLE (++):** Medium collaboration readiness. The influencer's content showcases a trendy and aspirational lifestyle, making her suitable for lifestyle product promotions. She could excel in promoting cafe culture, healthy eating, and home decor. Ideal partners include cafes, restaurants, and homeware brands. Campaign opportunities include cafe reviews, healthy recipe features, and home decor showcases. ROI is expected to be medium, as lifestyle content is integrated with her travel and fashion focus. A potential challenge is ensuring seamless integration of lifestyle products into her existing content.

Brand Collaboration Strengths

  • Maintains consistent high-quality visual content with a strong focus on aesthetics and natural lighting.
  • Demonstrates a clear and active engagement with lifestyle and travel themes, offering diverse content backdrops.
  • Has a direct 'For Work' contact in her bio, indicating a professional readiness for collaborations.
  • Features a versatile personal style, showcasing a range of fashion from casual to swimwear, appealing to various brand aesthetics.

Collaboration Considerations

  • Content primarily features personal experiences and daily life, which may require more explicit brand integration for certain campaign objectives.
  • Engagement rate is noted as below average, which could be a consideration for brands prioritizing high interaction metrics.

Estimated Collaboration Fees

Feed Post $1K~$1K
Story $134~$302
Reels $1K~$1K
Package $1K~$2K

Tags for Collaboration

  • Travel Influencer
  • Lifestyle Blogger
  • Fashion Enthusiast
  • Aesthetic Content

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Performance Insights

🏆 Competitive Performance (vs Similar Follower Count)

Engagement: Average Viral Reach: Needs Improvement
Profile: @_thanhvan242 is a micro-tier influencer with 89,538 followers, specializing in Travel, Fashion, Lifestyle, Beauty, Food content.
Performance: 1.92% engagement rate with 20.89% viral reach rate.
Pricing: Package collaborations $1K~$2K. Individual posts $1K~$1K.
Alternatives: 3 similar influencers available: @tramemm ($1.51K~$3.13K), @lyimited ($1.27K~$2.64K), @gnom.ht ($525~$1085).
Best For: Brands targeting young demographics interested in Travel, Fashion, Lifestyle, Beauty, Food with aesthetic-focused campaigns.

Alternative Influencers

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We discovered 3 alternative influencers with similar style to @_thanhvan242 through AI analysis. Each has different differentiation points and collaboration styles, allowing brands to choose according to their various marketing purposes.

@tramemm
Tram Anh differentiates herself from Nguyễn Thanh Vân through a slightly higher follower count and a more pronounced focus on fashion and travel content. While both influencers operate within the Vietnamese market and share a similar aesthetic, Tram Anh's content leans more towards showcasing trendy outfits and accessories in various settings, from urban cafes to resort destinations. She also actively tags and collaborates with a wider range of brands, indicating a strong engagement in brand partnerships. However, her engagement rate is lower than Nguyễn Thanh Vân's, which could be a consideration for brands prioritizing high interaction metrics. Overall, Tram Anh presents a confident and expressive persona, making her a suitable partner for brands targeting a youthful, fashion-forward audience in the lifestyle and travel sectors.

Unique Strengths

  • Consistently produces high-quality visual content with a strong aesthetic appeal, suitable for fashion and lifestyle brands.
  • Demonstrates a clear and engaging personal style that resonates with a youthful, trend-conscious audience.
  • Actively tags and features brands in her posts, indicating a willingness and experience in brand integration.
  • Her content frequently showcases travel and leisure, offering opportunities for destination and hospitality partnerships.
Estimated Collaboration Fee: $1.51K~$3.13K
@lyimited
Lyimited differentiates herself from the target influencer, _thanhvan242, through a stronger emphasis on Asian travel destinations, including Korea and China, alongside Vietnam. While both influencers share a focus on fashion and lifestyle, Lyimited showcases a greater interest in K-culture, which is evident in her content. Her captions are primarily in Vietnamese, potentially limiting her reach to a non-Vietnamese speaking audience, but her bio is in English, suggesting an interest in broader collaborations. Unlike the target influencer, there's no explicit evidence of luxury consumption, but her lifestyle appears comfortable and aspirational. Lyimited's content maintains high visual quality, with good lighting and composition, making her feed appealing. Her 'For work' contact in her bio signals a professional approach and interest in brand partnerships. Overall, Lyimited presents a compelling option for brands targeting a youthful, style-conscious audience interested in Asian travel and K-culture.

Unique Strengths

  • Stronger focus on Asian travel destinations beyond Southeast Asia.
  • Evident interest and integration of K-culture into her content.
  • High-quality visual content with good lighting and composition.
  • Clear indication of willingness to collaborate with brands.
Estimated Collaboration Fee: $1.27K~$2.64K
@gnom.ht
Gnom.ht, also known as Mộng Thảo, differentiates herself from _thanhvan242 through a slightly different content focus and engagement style. While both influencers operate within the Vietnamese lifestyle and travel space, Gnom.ht places a stronger emphasis on urban exploration and local cuisine, often featuring hidden gems and authentic experiences within Saigon. Her content also showcases a blend of accessible and mid-range luxury items, reflecting a balanced approach to spending. Unlike _thanhvan242, Gnom.ht's engagement rate is below average, which could be a point of consideration for brands prioritizing high interaction metrics. However, her authentic and engaging tone in captions, coupled with her willingness to collaborate with brands, makes her a viable option for campaigns targeting a young, urban audience interested in exploring local culture and lifestyle.

Unique Strengths

  • Consistently produces high-quality visual content with appealing aesthetics and good composition.
  • Demonstrates an authentic and engaging tone in captions, fostering a relatable connection with her audience.
  • Features a diverse range of lifestyle content including travel, food, and fashion, appealing to a broad audience.
  • Shows clear willingness and experience with brand collaborations, integrating products naturally into her personal narratives.
Estimated Collaboration Fee: $525~$1085

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